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U.S. Mission to Afghanistan engagement report

@USEmbassyKabul - 452K followers on X

Measured over 1 original post from a 30-day window, last computed on August 29, 2026.

Engagement

Per follower
0.061%
of 452K followers
Per impression
1.58%
17K views on a typical post
Reach
3.85%
of its followers see a post
Typical post
275
interactions (median)
Saved
0.057%
10 bookmarks on a typical post
Posting rate
0.23/day
active 7% of days
Peak time
15:00 UTC
Monday

Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 275 interactions against 452K followers, an engagement rate of 0.061%. Posts are seen about 17K times each, and 1.58% of those impressions turn into an interaction. That is about 3.85% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 22K interactions, about 79x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 1 original post from a 30-day window, last computed on August 29, 2026. Recurring tag: #fbi.

Where this sits in the catalog

At 0.061%, U.S. Mission to Afghanistan sits above the 25th percentile of the 36,654 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 15:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 15:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 15:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Mar 20, 202679x their median

    .@POTUS: Today, I send my best wishes to every American celebrating Nowruz. Nowruz marks the start of the Persian New Year, celebrates the arrival of spring, and acknowledges the eternal triumph of light over darkness. https://t.co/CCweyIqG7S

    16K4.2K1.6K178710K viewsView on X
  • Apr 22, 202551x their median

    Reporter: "The administration ended some temporary protections for Afghans..." @PressSec: "We didn't end that proactively. It expired. And it's because the previous administration illegally paroled hundreds of thousands of people into the country... It's a temporary status. It's not a permanent status."

    11K2.4K11843313K viewsView on X
  • Jun 4, 20257.5x their median

    We issue Travel Advisories with Levels 1 – 4. Level 4 means Do Not Travel. This level is assigned based on local conditions and/or our limited ability to help there. These places are dangerous and you may be putting yourself at extreme risk by visiting. The Travel Advisories for the following countries are currently Level 4 - Do Not Travel: ⛔ Afghanistan ⛔ Belarus ⛔ Burkina Faso ⛔ Burma ⛔ Central African Republic (CAR) ⛔ Democratic Republic of Congo (DRC) ⛔ Haiti ⛔ Iran ⛔ Iraq ⛔ Lebanon ⛔ Libya ⛔ Mali ⛔ North Korea ⛔ Russia ⛔ Somalia ⛔ South Sudan ⛔ Sudan ⛔ Syria ⛔ Ukraine ⛔ Venezuela ⛔ Yemen Find the travel advisory for your destination at https://t.co/2UcjXiXclu

    1.4K49513666230K viewsView on X
  • Aug 18, 20251.6x their median

    U.S. citizens: be aware of risks and make informed decisions when traveling. We use a “D” risk indicator in our Travel Advisories to highlight countries we advise against visiting due to the high risk of wrongful and arbitrary detention of U.S. nationals. The following countries currently have this risk indicator: ⛔ Afghanistan ⛔ Burma ⛔ Eritrea ⛔ Iran ⛔ Nicaragua ⛔ North Korea ⛔ Russia ⛔ Venezuela

    2491293532106K viewsView on X
  • Aug 10, 2026

    The #FBI seeks information regarding the disappearance of Mahmood Shah Habibi in Afghanistan in August of 2022. A reward of up to $5 million is offered for information leading to his location, recovery, and return: https://t.co/2n2bynpygz https://t.co/dKwAFUJxzK

    1648619617K viewsView on X
  • Mar 27, 2026

    https://t.co/tnL9NCQ9tf

    1101120617K viewsView on X
  • Feb 18, 2026

    The Taliban continue to use detainees as leverage in negotiations against the United States and other countries. The international community must hold the Taliban accountable for these deplorable tactics. https://t.co/UcLk2WzxEI

    312219227K viewsView on X
  • Jun 4, 2025

    Deputy Assistant Secretary Mary Bischoping had results-oriented talks with @MofaQatar_EN and representatives from various countries in Qatar about our mutual interests in Afghanistan regarding counterterrorism - including getting all American detainees home safely, curbing illegal migration, and counternarcotics. We are proud to call Qatar a valued, collaborative friend in our common pursuit of security, prosperity, and regional stability. @Dr_Al_Khulaifi

    2781625.8K viewsView on X
  • Sep 7, 2025

    فرمان اجرایی جدید رئیس جمهور ایالات متحده یک اقدام بی پیشینه ای را برای محافظت از شهروندان امریکایی در برابر توقیف های نادرست در خارج از کشور فراهم میسازد. تعیین کشور های حامی توقیف های نادرست یک پیام روشن میفرستد: اگر تلاش کنید از یک شهروند امریکایی به عنوان ابزار چانه زنی استفاده کنید، شما با عواقب شدیدی روبرو خواهید شد.

    333607.7K viewsView on X
  • Sep 1, 2025

    ما از شنیدن خبر زلزله مرگباری که به تاریخ 31 ماه آگست مناطق شرقی افغانستان را تکان داد و تلفات قابل ملاحظه جانی برجای گذاشت، متاسف و اندوهگینیم. ما در این شرایط دشوار به مردم افغانستان از صمیم قلب تسلیت عرض میداریم. https://t.co/hNe9F7HSAw

    532402.4K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#fbi

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 275 interactions against 452K followers, an engagement rate of 0.061%. Posts are seen about 17K times each, and 1.58% of those impressions turn into an interaction. That is about 3.85% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 22K interactions, about 79x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is U.S. Mission to Afghanistan's engagement rate on X?
U.S. Mission to Afghanistan (@USEmbassyKabul) has an engagement rate of 0.061%, based on the median interactions across 1 original posts from the last 30 days against 452,411 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.061%, U.S. Mission to Afghanistan sits above the 25th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @USEmbassyKabul have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @USEmbassyKabul post?
Most posts go out around 15:00 UTC, and Monday is its busiest day, at roughly 0.23 posts per day across the measured window.

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