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National Geographic Twitter (X) Account Stats

@NatGeoEnglish flagEnglishDesignBusinessTier S
View on X
GlobalAccount age: 17 years (joined November 2008)x.com

National Geographic is on Twitter (X) as @NatGeo, with 28,088,657 followers and 73,703 posts. It gained 2,967 followers in the last 7 days, for a net loss of 453 over the last 30 days. A typical post draws 618 interactions, an engagement rate of 0.002% per follower.

Followers
28M
Growth (7d)
+3.0K
Following
179
Influence
6.0K
Posts
74K~11.2/day
Likes given
7.6K
Media posts
8.6K
Follower ratio
157K:1

Insights

National Geographic ranks #80 of 25,918,260 tracked X (Twitter) accounts. That is the top 0.01% by followers. It also ranks #2 among Design accounts. Over the last 30 days @NatGeo lost 453 followers. In the last 7 days the change was +2,967 followers. Its follower growth this week outpaces 40% of tracked Design accounts. Its strongest tracked day added +35,008 followers on Jun 23, 2026.

Engagement

Bottom quarter for its size
Per follower
0.002%
of 28M followers
Per impression
0.508%
122K views on a typical post
Reach
0.43%
of its followers see a post
Typical post
618
interactions (median)
Saved
0.026%
32 bookmarks on a typical post
Posting rate
1.53/day
active 83% of days
Peak time
14:00 UTC
Wednesday

A typical post picks up 618 interactions against 28M followers, an engagement rate of 0.002%. Measured over 31 original posts, its engagement rate beats 17% of 21,624 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 122K times each, and 0.508% of those impressions turn into an interaction. That is about 0.433% of the follower count, which is the gap between an audience on paper and an audience in a timeline.

Measured over 31 original posts from a 30-day window, last computed on October 30, 2026. Recurring tags: #africaearthswildhome, #perpetualplanet, #911onabc.

Full engagement report

Follower growth

7-day
+3.0K
30-day
-453
90-day
+110K
Avg / day
-15
2026-06-09+242K over 124 days2026-10-31

Best tracked day: +35K followers on 2026-06-23.

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Bio

Step into wonder and find your inner explorer with National Geographic 🌎

Notable followers

The biggest accounts in our directory following @NatGeo.

National Geographic on Twitter (X) - frequently asked questions

What is the Twitter handle for National Geographic?
National Geographic posts on Twitter (X) as @NatGeo. The profile is at x.com/NatGeo, and the View on X button at the top of this page opens it.
How many followers does National Geographic have on Twitter?
National Geographic (@NatGeo) has 28,088,657 followers on Twitter (X). It gained 2,967 followers in the last 7 days, for a net loss of 453 over the last 30 days. The count is refreshed continuously from public data.
When did National Geographic join Twitter?
National Geographic joined Twitter (X) in November 2008. The @NatGeo account is 17 years old. Searches for National Geographic age often mean a personal age, which we do not publish. The figure here is the account age only.