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Brandon Walker engagement report

@BFW - 471K followers on X

Measured over 30 original posts from a 30-day window, last computed on August 29, 2026.

Engagement

Middle of its size range
Per follower
0.091%
of 471K followers
Per impression
0.414%
103K views on a typical post
Reach
22.1%
of its followers see a post
Typical post
428
interactions (median)
Saved
0.005%
6 bookmarks on a typical post
Posting rate
2.07/day
active 57% of days
Peak time
22:00 UTC
Friday

A typical post picks up 428 interactions against 471K followers, an engagement rate of 0.091%. Measured over 30 original posts, its engagement rate beats 66% of 3,899 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 103K times each, and 0.414% of those impressions turn into an interaction. That is about 22.0% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 22:00 UTC, and Friday is the busiest day of the week. Of the 30 posts sampled, 93% carry an image or video, 30% are part of a thread and 37% link out. The account's strongest tracked post pulled 19K interactions, about 45x its own typical post. Recurring topics include #dkpartner, #survivingbarstool.

Measured over 30 original posts from a 30-day window, last computed on August 29, 2026. Recurring tags: #dkpartner, #survivingbarstool.

Compared with accounts its own size

Brandon Walker's engagement rate beats 66% of the tracked X accounts closest to it in follower count (3,899 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 29% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.091%, Brandon Walker sits above the 50th percentile of the 37,701 accounts in this comparison. That places it in the above the median band, which runs 0.081% to 0.439%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99156.3%
Engagement rate as a share of followers, across the 37,701 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 104,204 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile156.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 22:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 22:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 22:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%53K
02:00 UTC-3%52K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%81K
12:00 UTC-2%90K
13:00 UTC-2%98K
14:00 UTC-3%101K
15:00 UTC-2%105K
16:00 UTC-4%102K
17:00 UTC-3%95K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%238K
Monday0%302K
Tuesday-3%302K
Wednesday-1%257K
Thursday-2%250K
Friday-3%259K
Saturday+3%233K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 12, 202645x their median

    I normally don’t care about new uniforms but Tulane just dropped one of the sickest unis of all time. https://t.co/E7WNrrnckR

    18K723218851.2M viewsView on X
  • Aug 21, 202628x their median

    What in the hell is this? Is this the greatest high school running back of all time? https://t.co/VO5pK1DM7w

    11K2902761101.6M viewsView on X
  • Aug 7, 202614x their median

    100k views for the first @BFWshow. https://t.co/QZrbBCbyIL

    6.0K44526710K viewsView on X
  • Aug 27, 20266.6x their median

    https://t.co/z20m68lSm1

    2.8K1770599K viewsView on X
  • Aug 21, 20265.0x their median

    https://t.co/TzTl4tkWe1

    2.1K1334287K viewsView on X
  • Aug 27, 20264.9x their median

    Welp. It’s officially almost college football season. https://t.co/DY1AdQceh8

    1.9K1117110466K viewsView on X
  • Aug 17, 20264.0x their median

    What the hell, @danijackel_ https://t.co/69Iuv9Mnxk

    1.7K8130204K viewsView on X
  • Aug 21, 20263.3x their median

    I’m afraid I cooked Pate on the Fall weddings debate. 1-0 me. https://t.co/zKhmfOcq6A

    1.4K12212115K viewsView on X
  • Aug 18, 20263.0x their median

    Here’s the Brandon Walker Top 25 There are 7 elite teams. Those are the top 7. Teams 8-16 are close to elite, a couple will bust Teams 17-25 are interchangeable and there’s about 15 teams behind them that could be ranked like Florida, UVA, etc South Carolina is my fuck it team https://t.co/dR7jbo5LMl

    1.2K2310712156K viewsView on X
  • Aug 28, 20262.8x their median

    I need the best restaurants in Door County. I’m around Sturgeon Bay.

    90662683216K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#dkpartner#survivingbarstool

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 428 interactions against 471K followers, an engagement rate of 0.091%. Measured over 30 original posts, its engagement rate beats 66% of 3,899 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 103K times each, and 0.414% of those impressions turn into an interaction. That is about 22.0% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 22:00 UTC, and Friday is the busiest day of the week. Of the 30 posts sampled, 93% carry an image or video, 30% are part of a thread and 37% link out. The account's strongest tracked post pulled 19K interactions, about 45x its own typical post. Recurring topics include #dkpartner, #survivingbarstool.

What is Brandon Walker's engagement rate on X?
Brandon Walker (@BFW) has an engagement rate of 0.091%, based on the median interactions across 30 original posts from the last 30 days against 470,770 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.091%, Brandon Walker sits above the 50th percentile of the 37,701 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @BFW have real engagement?
Its engagement rate beats 66% of the tracked X accounts closest to it in follower count (3,899 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @BFW post?
Most posts go out around 22:00 UTC, and Friday is its busiest day, at roughly 2.07 posts per day across the measured window.

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