Bleacher Report engagement report
@BleacherReport - 21M followers on X
Measured over 185 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
A typical post picks up 4.5K interactions against 21M followers, an engagement rate of 0.022%. Measured over 185 original posts, its engagement rate beats 59% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 666K times each, and 0.677% of those impressions turn into an interaction. That is about 3.19% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 8.2 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 20:00 UTC, and Friday is the busiest day of the week. Of the 185 posts sampled, 100% carry an image or video, 8% are part of a thread and 29% link out. The account's strongest tracked post pulled 230K interactions, about 51x its own typical post. Recurring topics include #baseball, #bulls, #mlb.
Measured over 185 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #baseball, #bulls, #mlb.
Compared with accounts its own size
Bleacher Report's engagement rate beats 59% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 46% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.022%, Bleacher Report sits above the 25th percentile of the 36,261 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.431% |
| 90th percentile | 2.10% |
| 99th percentile | 160.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 20:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 51K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 71K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 93K |
| 14:00 UTC | -3% | 96K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 229K |
| Monday | 0% | 284K |
| Tuesday | -2% | 273K |
| Wednesday | -1% | 250K |
| Thursday | -2% | 243K |
| Friday | -3% | 251K |
| Saturday | +3% | 226K |
Best tweets
- Aug 12, 202651x their median
🚨 BREAKING: Russell Westbrook has announced his retirement from the NBA after 18 seasons The Brodie calls it a career 🥲 https://t.co/NqmioFgYGp
- Aug 12, 202626x their median
We’re really getting old 🥺 https://t.co/auuRjqZjhf
- Aug 30, 202613x their median
BREAKING: AARON DONALD IS UNRETIRING AND JOINING THE RAMS ON A 1-YEAR, $20M DEAL, per @RapSheet 🚨 HE'S BACK. 🤯🔥 https://t.co/4dqromW48T
- Aug 11, 202612x their median
🚨 LeBron and Bronny James are set to make more history with the first father-son matchup on Christmas Day in NBA history LeBron James Sr. vs. LeBron James Jr. 🔥 https://t.co/gINk9Z3bs3
- Aug 20, 202611x their median
This hits different now 🥺 https://t.co/SdsPDFhGaW
- Aug 21, 20269.4x their median
🚨BREAKING: Klay Thompson is expected to sign with the Miami Heat after being bought out by the Mavericks, per @ShamsCharania https://t.co/gzyAZeOpc4
- Aug 21, 20268.1x their median
🚨 DeMar DeRozan is signing with the Nuggets, per @ChrisBHaynes Year 18 in Denver loading 🔥 https://t.co/7n8Crq05zS
- Aug 13, 20268.1x their median
Russell Westbrook had the WILDEST stat lines 🤯🔥 1 OF 1... TRIPLE-DOUBLE GOAT 🐐 https://t.co/7YJRqQA7Eg
- Aug 15, 20268.0x their median
In a 2015 game against the Blazers, Russell Westbrook got kneed in the head by a teammate and fractured his cheekbone. He stayed in the game—with a visible dent—and finished with 40 points, 13 rebounds and 11 assists. Brodie had surgery and missed one game. His next game, wearing a protective mask: — 49 PTS — 15 REB — 10 AST
- Aug 23, 20267.8x their median
ANGEL REESE DROPS A CAREER-HIGH 31 PTS IN WIN OVER MERCURY 🔥 31 PTS 14/21 FG 14 REB 4 STL 😤 https://t.co/PVnta5hQJb
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 4.5K interactions against 21M followers, an engagement rate of 0.022%. Measured over 185 original posts, its engagement rate beats 59% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 666K times each, and 0.677% of those impressions turn into an interaction. That is about 3.19% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 8.2 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 20:00 UTC, and Friday is the busiest day of the week. Of the 185 posts sampled, 100% carry an image or video, 8% are part of a thread and 29% link out. The account's strongest tracked post pulled 230K interactions, about 51x its own typical post. Recurring topics include #baseball, #bulls, #mlb.
- What is Bleacher Report's engagement rate on X?
- Bleacher Report (@BleacherReport) has an engagement rate of 0.022%, based on the median interactions across 185 original posts from the last 30 days against 20,837,677 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.022%, Bleacher Report sits above the 25th percentile of the 36,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @BleacherReport have real engagement?
- Its engagement rate beats 59% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @BleacherReport post?
- Most posts go out around 20:00 UTC, and Friday is its busiest day, at roughly 8.2 posts per day across the measured window.