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Bored Ape Yacht Club 🍌 engagement report

@BoredApeYC - 1.0M followers on X

Measured over 19 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.071%
of 1.0M followers
Per impression
2.17%
33K views on a typical post
Reach
3.27%
of its followers see a post
Typical post
723
interactions (median)
Saved
0.021%
7 bookmarks on a typical post
Posting rate
2.17/day
active 43% of days
Peak time
13:00 UTC
Tuesday

A typical post picks up 723 interactions against 1.0M followers, an engagement rate of 0.071%. Measured over 19 original posts, its engagement rate beats 67% of 3,899 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 33K times each, and 2.17% of those impressions turn into an interaction. That is about 3.27% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 19 posts sampled, 84% carry an image or video and 26% link out. The account's strongest tracked post pulled 2.9K interactions, about 4.1x its own typical post.

Measured over 19 original posts from a 30-day window, last computed on August 31, 2026.

Compared with accounts its own size

Bored Ape Yacht Club 🍌's engagement rate beats 67% of the tracked X accounts closest to it in follower count (3,899 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 72% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.071%, Bored Ape Yacht Club 🍌 sits above the 25th percentile of the 37,701 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.081%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99156.3%
Engagement rate as a share of followers, across the 37,701 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 104,204 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile156.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%53K
02:00 UTC-3%52K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%81K
12:00 UTC-2%90K
13:00 UTC-2%98K
14:00 UTC-3%101K
15:00 UTC-2%105K
16:00 UTC-4%102K
17:00 UTC-3%95K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%238K
Monday0%302K
Tuesday-3%302K
Wednesday-1%257K
Thursday-2%250K
Friday-3%259K
Saturday+3%233K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 21, 20264.1x their median

    The next BAYC drop is not for sale. You can only claim it by owning an Ape. More Soon. https://t.co/wqH4wcw5R9

    1.9K395491180493K viewsView on X
  • Aug 28, 20262.6x their median

    Five years of insanity. Mutant Ape Yacht Club. https://t.co/S46cEJP15A

    1.2K294261102128K viewsView on X
  • Aug 24, 20262.3x their median

    The first of many things we're making for members. Black sling bag, custom skull hardware, made for the Apes. Available to claim tomorrow, August 25 at 2pm PT / 5pm ET at https://t.co/1PuwZJqjEb while supplies last. https://t.co/jFNL9KEAVC

    1.1K22026081196K viewsView on X
  • Aug 28, 20261.9x their median

    MUTANT GEAR INCOMING. New MAYC hoodie + hat, available to purchase soon. More details coming. Stay tuned. https://t.co/j14cVIF7kx

    8892092264454K viewsView on X
  • Aug 25, 20261.7x their median

    Every Detail Considered. Collectors Collect. The BAYC Collectible Bag is now available to claim at https://t.co/1PuwZJqRtJ https://t.co/jA1AgCYcSd

    59379381157211K viewsView on X
  • Aug 19, 2026

    I say bored ape, you say….. https://t.co/c3z3L6xSLE

    652871741648K viewsView on X
  • Aug 27, 2026

    There’s only one right answer https://t.co/MU5v37fsvp

    625761531033K viewsView on X
  • Aug 20, 2026

    The @YugaLabs Asia Tour continues. 7 cities. 12 days. Shenzhen. Tokyo. Seoul. Taipei. Hong Kong. Manila. Singapore. https://t.co/mXNGR4qjgQ

    55511411330404K viewsView on X
  • Aug 17, 2026

    HMM https://t.co/Dk3vF5RbCf

    587741141336K viewsView on X
  • Aug 25, 2026

    BORED APE https://t.co/P4wlBnrs7n

    5936265333K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 723 interactions against 1.0M followers, an engagement rate of 0.071%. Measured over 19 original posts, its engagement rate beats 67% of 3,899 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 33K times each, and 2.17% of those impressions turn into an interaction. That is about 3.27% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 19 posts sampled, 84% carry an image or video and 26% link out. The account's strongest tracked post pulled 2.9K interactions, about 4.1x its own typical post.

What is Bored Ape Yacht Club 🍌's engagement rate on X?
Bored Ape Yacht Club 🍌 (@BoredApeYC) has an engagement rate of 0.071%, based on the median interactions across 19 original posts from the last 30 days against 1,021,755 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.071%, Bored Ape Yacht Club 🍌 sits above the 25th percentile of the 37,701 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @BoredApeYC have real engagement?
Its engagement rate beats 67% of the tracked X accounts closest to it in follower count (3,899 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @BoredApeYC post?
Most posts go out around 13:00 UTC, and Tuesday is its busiest day, at roughly 2.17 posts per day across the measured window.

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