BORED engagement report
@BoredElonMusk - 1.6M followers on X
Measured over 104 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
A typical post picks up 104 interactions against 1.6M followers, an engagement rate of 0.007%. Measured over 104 original posts, its engagement rate beats 40% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 29K times each, and 0.363% of those impressions turn into an interaction. That is about 1.83% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6.4 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Sunday is the busiest day of the week. Of the 104 posts sampled, 44% carry an image or video and 13% link out. The account's strongest tracked post pulled 127K interactions, about 1217x its own typical post. Recurring topics include #lego, #legonews.
Measured over 104 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #lego, #legonews.
Compared with accounts its own size
BORED's engagement rate beats 40% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 31% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.007%, BORED sits above the 10th percentile of the 36,654 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.433% |
| 90th percentile | 2.10% |
| 99th percentile | 160.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 15:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 101K |
| 16:00 UTC | -3% | 98K |
| 17:00 UTC | -2% | 91K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -1% | 80K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -1% | 57K |
| 23:00 UTC | -2% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 231K |
| Monday | 0% | 288K |
| Tuesday | -2% | 278K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 245K |
| Friday | -3% | 253K |
| Saturday | +3% | 227K |
Best tweets
- Aug 21, 20261217x their median
The world does not need an artificial intelligence that diminishes humanity; rather, it needs human intelligence enlightened by wisdom, political authority guided by conscience and technological innovation directed by charity. Only then will artificial intelligence become not a rival to humanity but a servant of the common good.
- Aug 26, 2026298x their median
Researchers at SDU Soft Robotics developed a worm-inspired limbless soft robot with inflatable muscles and a flexible kirigami skin. It can crawl, turn, rotate, and avoid obstacles using controlled body movements and sensors. The robot could be useful for search and rescue, inspection, and exploration.
- Aug 25, 2026296x their median
When you realize you’re in your 30s still collecting pokemon cards https://t.co/1GddQWAsaL
- Aug 22, 2026181x their median
hear me out. trump wants a wall. how about we just build 1800 miles of data centers along the border and turn the whole thing into the world’s longest server farm https://t.co/wnDqqJsxXV
- Aug 18, 2026103x their median
The idea that China is winning only because of cheap plentiful labor is at best obsolete.
- Aug 9, 2026126x their median
Rooting for Hollywood to die is loserthink. The antidote for the woke fever dream that ruined movies for the last few years isn’t to just abandon and destroy film culture entirely…the answer is breaking the fever. Obsession, Project Hail Mary, Top Gun: Maverick…there have been some bangers emerging from the ashes that actually are winning big at the box office again. They don’t have an agenda, and are entertaining as hell. Their insane box office returns should remind all of us that not only is Hollywood still a highly valuable industry, but deep down, we ALL still want to go to the movies. We just want it to be like the good old days in the 90s when movies were just movies, not a UC Santa Cruz lecture. Culture is America’s #1 global export, and Hollywood is the vanguard for popular culture. Period. Not only is it worth saving, it’s necessary. Not just for California, but for the entire country. We cannot root for California to fail…the success of our country relies on a strong, prosperous, and sane California. We need to nurture this place the way we’d nurture a family member going through a drug crisis. Stern, stable leadership, a full intervention to purge the addiction (to wokeness), and a committed effort to rehabilitate her. I see people on the right saying "screw Hollywood" like they're scorned ex-girlfriends. And I see people on the left saying "screw the film tax credit" simply because it involves the President. All of you need to grow the fuck up. We are saving America, and that includes California. And California...that includes the President. Get on board or get out, losers.
- Aug 26, 2026104x their median
Gavin Newsom claims he 'didn't even know' about 5,000-bottle wine cellar at his $7.5M home https://t.co/LYFmlWB7cT https://t.co/4xh9pNXtdr
- Aug 10, 202691x their median
If you gave every human on Earth their own AI tutor, personalized to their learning style, available 24 hours a day in their native language, completely free, it would perhaps be the single greatest equalizer in the history of civilization.
- Aug 19, 202633x their median
Stripe sent a letter to investors this morning saying they believe The Singularity has begun, and that we passed the threshold on January 1st 2026. https://t.co/fUi0yn2Zg8
- Aug 20, 202640x their median
The National Republican Senatorial Committee sent a private memo yesterday to US AI companies warning them that the GOP is on the verge of losing Ohio over data centers, and unless something is done to improve public perception, political support will collapse nationwide. https://t.co/WWyz9QgG2u
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
Buy or sell X accounts - escrow-protected
PlayerSells is an escrow marketplace for X accounts. Every deal is protected, with no middleman risk.
Reading these numbers
A typical post picks up 104 interactions against 1.6M followers, an engagement rate of 0.007%. Measured over 104 original posts, its engagement rate beats 40% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 29K times each, and 0.363% of those impressions turn into an interaction. That is about 1.83% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6.4 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Sunday is the busiest day of the week. Of the 104 posts sampled, 44% carry an image or video and 13% link out. The account's strongest tracked post pulled 127K interactions, about 1217x its own typical post. Recurring topics include #lego, #legonews.
- What is BORED's engagement rate on X?
- BORED (@BoredElonMusk) has an engagement rate of 0.007%, based on the median interactions across 104 original posts from the last 30 days against 1,568,018 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.007%, BORED sits above the 10th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @BoredElonMusk have real engagement?
- Its engagement rate beats 40% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @BoredElonMusk post?
- Most posts go out around 15:00 UTC, and Sunday is its busiest day, at roughly 6.4 posts per day across the measured window.