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Clay Travis engagement report

@ClayTravis - 1.4M followers on X

Measured over 170 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Top quarter for its size
Per follower
0.125%
of 1.4M followers
Per impression
1.45%
122K views on a typical post
Reach
8.61%
of its followers see a post
Typical post
1.8K
interactions (median)
Saved
0.02%
24 bookmarks on a typical post
Posting rate
11.73/day
active 60% of days
Peak time
14:00 UTC
Thursday

A typical post picks up 1.8K interactions against 1.4M followers, an engagement rate of 0.125%. Measured over 170 original posts, its engagement rate beats 76% of 3,917 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 122K times each, and 1.45% of those impressions turn into an interaction. That is about 8.61% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 11.7 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 14:00 UTC, and Thursday is the busiest day of the week. Of the 170 posts sampled, 52% carry an image or video, 11% are part of a thread and 28% link out. The account's strongest tracked post pulled 74K interactions, about 42x its own typical post. Recurring topics include #miz, #ourzou.

Measured over 170 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #miz, #ourzou.

Compared with accounts its own size

Clay Travis's engagement rate beats 76% of the tracked X accounts closest to it in follower count (3,917 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 61% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.125%, Clay Travis sits above the 50th percentile of the 37,996 accounts in this comparison. That places it in the above the median band, which runs 0.081% to 0.439%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99154.7%
Engagement rate as a share of followers, across the 37,996 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 96,714 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile154.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%54K
02:00 UTC-3%52K
03:00 UTC-4%56K
04:00 UTC-6%45K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%82K
12:00 UTC-2%90K
13:00 UTC-2%99K
14:00 UTC-3%102K
15:00 UTC-2%105K
16:00 UTC-4%103K
17:00 UTC-3%95K
18:00 UTC-1%89K
19:00 UTC-2%84K
20:00 UTC-1%78K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%54K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%239K
Monday0%303K
Tuesday-3%305K
Wednesday-1%259K
Thursday-2%251K
Friday-3%260K
Saturday+3%234K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 26, 202642x their median

    This is what happened in 2018 when ABC tried to goad Dolly Parton into attacking Trump Every celebrity should take note: https://t.co/YaEZw39PPh

    66K7.3K8315132.4M viewsView on X
  • Aug 17, 202641x their median

    Angel Reese missed a wide open lay up to win the game and Caitlin Clark laughing behind her as she reacts to the miss is going to be a meme for a long time. https://t.co/v33XufzO5u

    65K6.5K1.2K3011.6M viewsView on X
  • Aug 24, 202627x their median

    Enes Kanter, one of the bravest women I know, just got kicked out of a @wnba game after being cursed out by a Chicago player. Is this any way for one woman to treat another?! I can’t believe this league is real. https://t.co/kdcps2ssPk

    41K4.6K1.7K3182.1M viewsView on X
  • Aug 23, 202620x their median

    Just bought a 32 inch flat screen television for my son’s dorm room. It cost $88. Flat screen televisions may be the greatest price success story in capitalistic history. They’re close to free now, but cost thousands of dollars a generation ago. Has any price fallen faster?

    33K9252.2K2202.3M viewsView on X
  • Aug 28, 202616x their median

    Green Bay Packers running back Josh Jacobs, charged with domestic violence, is allegedly on video throwing his girlfriend to the ground. Which sounds bad. But it could be way worse, he could have introduced the president at a public event.

    27K1.8K378611.7M viewsView on X
  • Aug 24, 202616x their median

    A 16 year old Nashville kid, Cameron Frierson, was murdered outside a high school football game I attended Friday. There’s a $5k reward for info. I’m tripling the reward to 20k. Shooter was in a white car at Pearl-Cohn HS. If you know anything, please help https://t.co/LsKUCEYQjK

    22K5.5K24451579K viewsView on X
  • Aug 31, 202616x their median

    For Dolly. 🦋 A commemorative helmet sticker will be worn to honor Dolly Parton for every game this season. https://t.co/A1mBw9ZqxZ

    24K3.0K277341581K viewsView on X
  • Aug 27, 202614x their median

    The @wnba has a major legal problem. They already allowed a player who identified as a man to play in the league for years. They celebrated it publicly. So how can they keep @EnesFreedom & @Highway_30 out now. Read & share this: https://t.co/snCpxHxhvp

    21K4.3K435135836K viewsView on X
  • Aug 25, 202612x their median

    Following meetings with the Presidents, Chancellors, and Athletics Directors of the Southeastern Conference, the SEC will enforce the following policy: https://t.co/LohWnb7G1J

    18K2.3K8201.2K4.5M viewsView on X
  • Aug 23, 202612x their median

    History: the Browns are waiving tight end Dae’Quan Wright and, if he clears waivers, he has an agreement in place for the 2026 season to play for LSU, per agents Drew Rosenhaus and Kyle Lincoln. Wright is believed to be the first player who could play for an NFL team, and then go back to play in college.

    14K1.5K2.1K3.3K16M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#miz#ourzou

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1.8K interactions against 1.4M followers, an engagement rate of 0.125%. Measured over 170 original posts, its engagement rate beats 76% of 3,917 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 122K times each, and 1.45% of those impressions turn into an interaction. That is about 8.61% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 11.7 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 14:00 UTC, and Thursday is the busiest day of the week. Of the 170 posts sampled, 52% carry an image or video, 11% are part of a thread and 28% link out. The account's strongest tracked post pulled 74K interactions, about 42x its own typical post. Recurring topics include #miz, #ourzou.

What is Clay Travis's engagement rate on X?
Clay Travis (@ClayTravis) has an engagement rate of 0.125%, based on the median interactions across 170 original posts from the last 30 days against 1,417,319 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.125%, Clay Travis sits above the 50th percentile of the 37,996 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @ClayTravis have real engagement?
Its engagement rate beats 76% of the tracked X accounts closest to it in follower count (3,917 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @ClayTravis post?
Most posts go out around 14:00 UTC, and Thursday is its busiest day, at roughly 11.73 posts per day across the measured window.

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