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Chris Hadfield engagement report

@Cmdr_Hadfield - 2.1M followers on X

Measured over 25 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Middle of its size range
Per follower
0.052%
of 2.1M followers
Per impression
1.67%
66K views on a typical post
Reach
3.12%
of its followers see a post
Typical post
1.1K
interactions (median)
Saved
0.065%
43 bookmarks on a typical post
Posting rate
1.27/day
active 67% of days
Peak time
12:00 UTC
Tuesday

A typical post picks up 1.1K interactions against 2.1M followers, an engagement rate of 0.052%. Measured over 25 original posts, its engagement rate beats 75% of 3,847 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 66K times each, and 1.67% of those impressions turn into an interaction. That is about 3.12% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 12:00 UTC, and Tuesday is the busiest day of the week. Of the 25 posts sampled, 100% carry an image or video and 48% link out. The account's strongest tracked post pulled 147K interactions, about 133x its own typical post.

Measured over 25 original posts from a 30-day window, last computed on September 1, 2026. Recurring tag: #oecdpisa.

Compared with accounts its own size

Chris Hadfield's engagement rate beats 75% of the tracked X accounts closest to it in follower count (3,847 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 71% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.052%, Chris Hadfield sits above the 25th percentile of the 37,320 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.081%.

p100.002%
p250.012%
p50 (median)0.081%
p750.436%
p902.10%
p99160.1%
Engagement rate as a share of followers, across the 37,320 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,750 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.436%
90th percentile2.10%
99th percentile160.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%52K
01:00 UTC-2%53K
02:00 UTC-3%51K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%62K
09:00 UTC-3%71K
10:00 UTC-2%74K
11:00 UTC-3%80K
12:00 UTC-2%88K
13:00 UTC-2%97K
14:00 UTC-4%100K
15:00 UTC-2%103K
16:00 UTC-3%100K
17:00 UTC-3%93K
18:00 UTC-2%87K
19:00 UTC-2%82K
20:00 UTC-1%76K
21:00 UTC-1%67K
22:00 UTC-1%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%235K
Monday0%296K
Tuesday-3%292K
Wednesday-1%254K
Thursday-2%248K
Friday-3%256K
Saturday+3%230K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 12, 2026133x their median

    Through the leaves on Highbury Fields, pinhole style projections of the eclipse https://t.co/SYBvBCKeir

    134K14K1143201.2M viewsView on X
  • Jul 19, 2026128x their median

    I don’t think people realize how absurd this is. Scottish runner Josh Kerr just broke the mile world record in 3:42.66, an average speed of 16.2 mph. Most people couldn’t even briefly reach that speed, let alone sustain it for an entire mile. https://t.co/oqJDxWn7bQ

    128K10K2.3K97311M viewsView on X
  • Jul 4, 202634x their median

    Thank you, Canada ❤️ #CANMNT https://t.co/E6D1bp6DkE

    32K4.6K757360956K viewsView on X
  • Jul 9, 202613x their median

    The largest nuclear bomb in outer space exploded 64 yrs ago today. Starfish Prime was a 1.4 megaton thermonuclear warhead, detonated at the altitude the Space Station now orbits. It created man-made radiation belts that wrecked many satellites & lasted 5+ years. A year after the test the USA & USSR signed the Partial Nuclear Test Ban Treaty, leading to the global 1967 Outer Space Treaty. https://t.co/d5XO4Vl0g1

    12K2.0K4531762.3M viewsView on X
  • Jul 25, 202612x their median

    Amazing to see how well this spaceship survived. First-ever soft splashdown that left Starship intact & floating, allowing close-up inspection of the heat shield tiles after the wicked heat of reentry. Onwards to catch it next time - congrats to the whole team @SpaceX ! https://t.co/naloK9WAQu

    13K76413831298K viewsView on X
  • Jul 6, 20266.5x their median

    Today, I am sharing a significant next step in my journey. This September, after 32 years of military service and 17 years as a Canadian Space Agency astronaut—culminating in the incredible privilege of flying around the Moon on Artemis II—I will be transitioning from my full-time role at the CSA. This is far from a departure. My commitment to seeing Canada thrive remains absolute. To ensure continuity in this mission, the Royal Canadian Air Force is enabling my transition into a Reservist role. This unique position is a deliberate launchpad designed to leave the door open for creative, ongoing ways to support and enable the vital work happening in Canada with respect to space, and I’m excited for the new challenges it will bring. Our future depends on a fierce continuation of Canadian innovation and exploration in space. The technological breakthroughs and economic benefits born from this sector are vital for our country and the world, and I am as determined as ever to push that work forward. To the Canadian Armed Forces, the CSA, NASA, our international partners, and my family: thank you. And to all Canadians: thank you for believing in what our country can achieve when we aim high. The mission continues. 🇨🇦

    6.4K52718482868K viewsView on X
  • Jul 5, 20264.8x their median

    Imagine being on a spacewalk experiencing this. The upper tendrils of Earth's aurora reach high enough that we fly right through them. I felt so small, floating between our planet & the universe, surrounded by this, as we start to permanently leave home. Filmed by @Soph_astro of @esa through the windows of the International Space Station last week.

    4.5K6977743191K viewsView on X
  • Aug 12, 20264.0x their median

    While millions watch today’s solar eclipse from Earth, we wanted to share a unique view of the same phenomenon from space. 🌑🌍 From orbit, you don’t see the eclipse - you see its shadow sweeping across our planet. Captured by Sen’s 4K cameras on 8 April 2024. https://t.co/ysbTaDvxJ3

    3.6K7833047124K viewsView on X
  • Aug 22, 20263.9x their median

    China is landing at the Moon's south pole, launching tomorrow. The yellow star at the bottom is their intended site, 23 miles from the pole. The top image is where the US is targeting to land, fairly soon. Lots of overlap. Power and water are key. The hilltops have near-permanent sunshine for power. The black craters are always in shadow, likely with frozen water in them. An important moment in history as we start to settle the Moon. It's the 8th continent, bigger than Africa. How we choose to cooperate matters. @openlunar

    3.5K64513757151K viewsView on X
  • Aug 7, 20263.8x their median

    Good morning, my country (with a nod to legend inventor Alexander Graham Bell) 🇨🇦 https://t.co/r5YMrxNvIK

    3.8K24878882K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#oecdpisa

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1.1K interactions against 2.1M followers, an engagement rate of 0.052%. Measured over 25 original posts, its engagement rate beats 75% of 3,847 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 66K times each, and 1.67% of those impressions turn into an interaction. That is about 3.12% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 12:00 UTC, and Tuesday is the busiest day of the week. Of the 25 posts sampled, 100% carry an image or video and 48% link out. The account's strongest tracked post pulled 147K interactions, about 133x its own typical post.

What is Chris Hadfield's engagement rate on X?
Chris Hadfield (@Cmdr_Hadfield) has an engagement rate of 0.052%, based on the median interactions across 25 original posts from the last 30 days against 2,129,271 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.052%, Chris Hadfield sits above the 25th percentile of the 37,320 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Cmdr_Hadfield have real engagement?
Its engagement rate beats 75% of the tracked X accounts closest to it in follower count (3,847 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Cmdr_Hadfield post?
Most posts go out around 12:00 UTC, and Tuesday is its busiest day, at roughly 1.27 posts per day across the measured window.

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