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Dangote Group engagement report

@DangoteGroup - 409K followers on X

Measured over 14 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.035%
of 409K followers
Per impression
1.50%
9.5K views on a typical post
Reach
2.32%
of its followers see a post
Typical post
142
interactions (median)
Saved
0.063%
6 bookmarks on a typical post
Posting rate
0.5/day
active 40% of days
Peak time
08:00 UTC
Monday

A typical post picks up 142 interactions against 409K followers, an engagement rate of 0.035%. Measured over 14 original posts, its engagement rate beats 49% of 3,917 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 9.5K times each, and 1.50% of those impressions turn into an interaction. That is about 2.32% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.5 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 08:00 UTC, and Monday is the busiest day of the week. Of the 14 posts sampled, 100% carry an image or video and 7% link out. The account's strongest tracked post pulled 3.8K interactions, about 27x its own typical post. Recurring topics include #dangotegroup, #africarising, #industry.

Measured over 14 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #dangotegroup, #africarising, #industry.

Compared with accounts its own size

Dangote Group's engagement rate beats 49% of the tracked X accounts closest to it in follower count (3,917 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 62% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.035%, Dangote Group sits above the 25th percentile of the 37,856 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.081%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99155.6%
Engagement rate as a share of followers, across the 37,856 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 97,248 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile155.6%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 08:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 08:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 08:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%54K
02:00 UTC-3%52K
03:00 UTC-4%56K
04:00 UTC-6%45K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%82K
12:00 UTC-2%90K
13:00 UTC-2%99K
14:00 UTC-3%102K
15:00 UTC-2%105K
16:00 UTC-4%103K
17:00 UTC-3%95K
18:00 UTC-1%89K
19:00 UTC-2%84K
20:00 UTC-1%78K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%54K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%239K
Monday0%303K
Tuesday-3%305K
Wednesday-1%259K
Thursday-2%251K
Friday-3%260K
Saturday+3%234K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Feb 16, 202627x their median

    https://t.co/fvioefOkMX

    3.0K54413366269K viewsView on X
  • Jun 4, 202618x their median

    https://t.co/bugMyXGWyt

    1.8K6057378147K viewsView on X
  • Jun 20, 202617x their median

    Representatives of Dangote Industries Limited, led by Managing Director, Infrastructure and Logistics, Captain Jamil Abubakar, recently engaged with the people of Ode Omi Community in Ogun State as part of ongoing preparations for the proposed Deep Seaport project. Expected to be the largest seaport in Africa, the project represents a significant investment in infrastructure, trade facilitation, logistics capacity, and long-term economic development. The engagement provided an opportunity to strengthen dialogue with the host community, share the vision for the project, and reinforce the importance of partnership, inclusion, and shared prosperity as development plans progress. #DangoteDeepSeaport #InfrastructureDevelopment #CommunityEngagement #DangoteGroup

    1.8K3781041431.3M viewsView on X
  • May 20, 202611x their median

    Without local refining: Africa waits With local refining: Africa decides That is the difference. #DecisionPower #EnergySecurity https://t.co/tY8Xn3h8Rj

    1.1K358321621K viewsView on X
  • Jul 23, 202610x their median

    https://t.co/89V5Nh6nTw

    1.1K348223288K viewsView on X
  • May 19, 202610x their median

    Representatives of South Africa’s Government Employees Pension Fund (GEPF), alongside the Public Investment Corporation (PIC), recently visited the Dangote Petroleum Refinery & Petrochemicals and Dangote Fertiliser Limited as interest continues to grow around Africa-led industrialisation and long-term infrastructure investment. The visit reflects a broader shift taking place across the continent; one where African institutions are increasingly looking inward to support large-scale projects capable of strengthening energy security, industrial capacity, food systems, and regional economic resilience. As the refinery moves towards its forthcoming IPO, engagements like this reinforce the growing recognition of strategic infrastructure as a critical driver of Africa’s long-term growth and economic transformation. #DangoteRefinery #DangoteGroup #Industrialisation

    1.0K3098939101K viewsView on X
  • May 30, 202610x their median

    “Africa must refine what it consumes.” https://t.co/ICFcpdvgQH

    1.0K318393723K viewsView on X
  • May 20, 20268.0x their median

    President/Chief Executive of Dangote Industries Limited, Aliko Dangote, on Wednesday, 20 May, 2026 hosted Chairman of First HoldCo Group, Olufemi Otedola, alongside senior executives, at the Dangote Petroleum Refinery & Petrochemicals. More than a visit, the engagement reflects the growing alignment between Africa’s industrial and financial leadership around a shared belief, that the continent’s future must be built on production, infrastructure, energy security, and long-term investment in African capacity. As one of the largest industrial projects on the continent, the Dangote Petroleum Refinery & Petrochemicals stands as a symbol of what is possible when ambition is matched with execution at scale. It continues to attract strategic interest from institutions and business leaders committed to strengthening regional self-sufficiency, driving industrial growth, and reshaping Africa’s economic future from within. #DangoteRefinery #AlikoDangote #Industrialisation

    95216424346K viewsView on X
  • Jul 2, 20268.0x their median

    Dangote Refinery Cuts Fuel Prices Again, signals further moderation Dangote Petroleum Refinery & Petrochemicals has announced another reduction in the ex-depot price of Premium Motor Spirit (PMS), marking its fourth price cut within a month as the company said it continues to pass lower production costs to consumers despite still processing crude oil purchased at significantly higher international prices. The latest N50 per litre reduction brings the cumulative decrease in the refinery's PMS ex depot price to N200 per litre since May 30, 2026, reducing the gantry price to 1, 075. Over the same period, the refinery has reduced the ex-depot price of Automotive Gas Oil (AGO) by N300 per litre and Jet A1 aviation fuel by N520 per litre. The company said the successive reductions demonstrate its commitment to ensuring Nigerians benefit from favourable market developments while maintaining the long-term sustainability of domestic refining operations.

    534200280115180K viewsView on X
  • May 18, 20267.4x their median

    President of the United Republic of Tanzania, Samia Suluhu Hassan, and President/CE of Dangote Industries Limited, Aliko Dangote, during high-level discussions on industrialisation, regional energy infrastructure, refining capacity, and long-term economic development across Africa. As African nations continue to prioritise energy security, local production, and infrastructure expansion, collaboration between governments and industrial institutions will play a critical role in shaping the continent’s economic future. Dangote Group remains committed to supporting Africa’s industrial growth through long-term investment, large-scale infrastructure, and production capacity that strengthens regional development and economic resilience. #DangoteGroup #AlikoDangote #Industrialisation

    815188321339K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#dangotegroup#africarising#industry#buildingafrica#community

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 142 interactions against 409K followers, an engagement rate of 0.035%. Measured over 14 original posts, its engagement rate beats 49% of 3,917 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 9.5K times each, and 1.50% of those impressions turn into an interaction. That is about 2.32% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.5 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 08:00 UTC, and Monday is the busiest day of the week. Of the 14 posts sampled, 100% carry an image or video and 7% link out. The account's strongest tracked post pulled 3.8K interactions, about 27x its own typical post. Recurring topics include #dangotegroup, #africarising, #industry.

What is Dangote Group's engagement rate on X?
Dangote Group (@DangoteGroup) has an engagement rate of 0.035%, based on the median interactions across 14 original posts from the last 30 days against 409,285 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.035%, Dangote Group sits above the 25th percentile of the 37,856 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @DangoteGroup have real engagement?
Its engagement rate beats 49% of the tracked X accounts closest to it in follower count (3,917 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @DangoteGroup post?
Most posts go out around 08:00 UTC, and Monday is its busiest day, at roughly 0.5 posts per day across the measured window.

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