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Veterans Affairs engagement report

@DeptVetAffairs - 658K followers on X

Measured over 29 original posts from a 30-day window, last computed on August 25, 2026.

Engagement

Middle of its size range
Per follower
0.028%
of 658K followers
Per impression
2.65%
7.0K views on a typical post
Reach
1.06%
of its followers see a post
Typical post
184
interactions (median)
Saved
0.086%
6 bookmarks on a typical post
Posting rate
1.37/day
active 47% of days
Peak time
13:00 UTC
Monday

A typical post picks up 184 interactions against 658K followers, an engagement rate of 0.028%. Measured over 29 original posts, its engagement rate beats 49% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.0K times each, and 2.65% of those impressions turn into an interaction. That is about 1.06% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 13:00 UTC, and Monday is the busiest day of the week. Of the 29 posts sampled, 97% carry an image or video and 62% link out. The account's strongest tracked post pulled 931 interactions, about 5.1x its own typical post.

Measured over 29 original posts from a 30-day window, last computed on August 25, 2026.

Compared with accounts its own size

Veterans Affairs's engagement rate beats 49% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 78% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.028%, Veterans Affairs sits above the 25th percentile of the 36,521 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,166 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 24, 20265.1x their median

    WHEN HE USES HIS VA BENEFITS✅ https://t.co/SgGbpTm6pd

    675941402263K viewsView on X
  • Aug 23, 20263.6x their median

    Did you know before he became the Man in Black, Johnny Cash wore the uniform? He enlisted in the U.S. Air Force in 1950, served in West Germany intercepting Soviet communications, and left the service as a staff sergeant. Today, VA is proud to serve Veterans like him who answered the call.

    5458834484K viewsView on X
  • Jul 9, 20262.2x their median

    You don’t have to carry weight alone. If you or a loved one needs help, the Veterans Crisis Line is here 24/7. Dial 988, then press 1. https://t.co/d8i4eb4DHf

    14117577418K viewsView on X
  • Aug 24, 2026

    You spent years taking care of our country. Let us return the favor. From healthcare and education to home loans and career support, VA is here for you. Visit https://t.co/78TgaX9TlN to explore your benefits. https://t.co/6oi7lQpWQc

    142447137.6K viewsView on X
  • Aug 21, 2026

    Their sacrifice will never be forgotten. Neither will their families. 🇺🇸 Survivors may be eligible for VA benefits and support. Visit https://t.co/OKVH9nZQuc https://t.co/zWR33Nml4y

    172642305.6K viewsView on X
  • Aug 16, 2026

    VA AFTER DARK 🌝 More than 3.1M appointments offered outside normal operating hours- because Veterans’ care doesn’t run 9-5 🇺🇸 https://t.co/m3NdTpd8lV

    151454529.0K viewsView on X
  • Aug 20, 2026

    Look at his shades 😎 https://t.co/nQXPhusOQ4

    1523437911K viewsView on X
  • Aug 12, 2026

    Consider this your sign to use the VA benefits you earned. 🪂 Visit https://t.co/78TgaX9TlN 🇺🇸 https://t.co/eepZrmusHC

    150373348.0K viewsView on X
  • Aug 14, 2026

    You had America’s back. Now America has yours. 🇺🇸 See what you’ve earned at https://t.co/05nlJD48A8 https://t.co/gl0LenhEip

    128324267.6K viewsView on X
  • Aug 19, 2026

    This is what it’s all about. ❤️ Serving those who served- and making sure Veterans know VA is here for them. https://t.co/HcfYF3jMrC

    134383028.6K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 184 interactions against 658K followers, an engagement rate of 0.028%. Measured over 29 original posts, its engagement rate beats 49% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.0K times each, and 2.65% of those impressions turn into an interaction. That is about 1.06% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 13:00 UTC, and Monday is the busiest day of the week. Of the 29 posts sampled, 97% carry an image or video and 62% link out. The account's strongest tracked post pulled 931 interactions, about 5.1x its own typical post.

What is Veterans Affairs's engagement rate on X?
Veterans Affairs (@DeptVetAffairs) has an engagement rate of 0.028%, based on the median interactions across 29 original posts from the last 30 days against 658,472 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.028%, Veterans Affairs sits above the 25th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @DeptVetAffairs have real engagement?
Its engagement rate beats 49% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @DeptVetAffairs post?
Most posts go out around 13:00 UTC, and Monday is its busiest day, at roughly 1.37 posts per day across the measured window.

Keep going

Veterans Affairs (@DeptVetAffairs) Engagement Rate - 0.028% | PlayerSells