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Digital Trends engagement report

@DigitalTrends - 1.8M followers on X

Measured over 277 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Bottom 10% for its size
Per follower
0%
of 1.8M followers
Per impression
0.101%
4.9K views on a typical post
Reach
0.28%
of its followers see a post
Typical post
5
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
9.53/day
active 50% of days
Peak time
14:00 UTC
Tuesday

A typical post picks up 5 interactions against 1.8M followers, an engagement rate of 0%. Measured over 277 original posts, its engagement rate beats 9% of 3,739 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.9K times each, and 0.101% of those impressions turn into an interaction. That is about 0.278% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 9.5 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 277 posts sampled, 10% carry an image or video and 90% link out. The account's strongest tracked post pulled 41 interactions, about 8.2x its own typical post. Recurring topics include #apple, #gaming, #samsung.

Measured over 277 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #apple, #gaming, #samsung.

Compared with accounts its own size

Digital Trends's engagement rate beats 9% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 9% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At under 0.001%, Digital Trends sits below the 10th percentile of the 36,261 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.431%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,261 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,137 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.431%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%51K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%71K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%93K
14:00 UTC-3%96K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%229K
Monday0%284K
Tuesday-2%273K
Wednesday-1%250K
Thursday-2%243K
Friday-3%251K
Saturday+3%226K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 25, 20268.2x their median

    PlayStation users have launched a weeklong blackout protest over Sony’s plans to end physical disc production in January 2028. From Aug. 23–30, participants are being urged to avoid the PlayStation Store, PlayStation Plus, and playing on PlayStation. #playstation #gamingnews https://t.co/FzYhl4MHrx

    265918.7K viewsView on X
  • Aug 26, 20266.6x their median

    #RidleyScott confirms a new Alien movie centered entirely on #MichaelFassbender's David, continuing Covenant's cliffhanger ending after years of uncertainty. https://t.co/T8a9tPLHix

    274028.7K viewsView on X
  • Aug 26, 20266.4x their median

    Anthony Mackie and Jamie Dornan lead #AppleTV's new heist drama 12 12 12, structured around three timelines tied to one elaborate Zurich bank vault heist. https://t.co/jX3ezG56zZ

    284009.4K viewsView on X
  • Aug 17, 20266.2x their median

    Unitree’s “Superman” robot just hit a running speed of 12.66 meters per second. For context, Usain Bolt reached a top speed of about 12.2 meters per second. #robots #robotics #technology #technews https://t.co/tS0Umj8eyy

    2163112K viewsView on X
  • Aug 21, 20265.8x their median

    A sprint at the “Robot Olympics” in Beijing ended in a rough crash when this humanoid robot slammed into a safety cushion, sending sparks flying as it broke at the waist. 🎥: @pianhangx / X https://t.co/gY1cYaLXtC

    2240321K viewsView on X
  • Aug 28, 20265.4x their median

    #Apple's first #foldableiPhone arrives in 2026 with an A20 chip, dual 48MP cameras, and a $2,000 price tag. https://t.co/RgOv4v1gHJ

    2320213K viewsView on X
  • Aug 28, 20264.6x their median

    Apple shared a behind-the-scenes look at the making of its latest Mac mini ad, showing how the team used claymation to bring the spot to life. 🎥: @helloapple #apple #macmini #technology #technews https://t.co/3bkru9PRFK

    1660115K viewsView on X
  • Aug 28, 20264.4x their median

    The Photon Matrix Blue Laser Mosquito Air Defense system is now available for preorder for $1,088. The device uses LiDAR and lasers to detect, track, and kill mosquitoes in real time. 🎥: @photonmatrixlab #technology #technews https://t.co/CyKG8nyU72

    1732010K viewsView on X
  • Aug 26, 20264.4x their median

    Xbox will let disc owners get a disc license for games they own. Most XBOX One and XBOX Series X disc-based games are supported. Thousands of games are ready for the shift. Xbox Insiders get access to it starting August 31. "Players can claim a digital entitlement by inserting a supported disc into an XBOX One or XBOX Series X console and launching the game. Once the entitlement is claimed, you can experience the benefits of digital, including XBOX Play Anywhere and XBOX Cloud Gaming where supported, while your physical disc continues to work exactly as it always has" #Xbox

    191114.8K viewsView on X
  • Aug 25, 20264.0x their median

    This humanoid robot didn’t quite stick the landing. During the World Humanoid Robot Games in Beijing, it attempted to jump off a box and instead went face-first into the floor. 🎥: WHRGFUN / X #robot #robotics #technology #technews https://t.co/seizKqK13k

    1153114K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#apple#gaming#samsung#technews#technology

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 5 interactions against 1.8M followers, an engagement rate of 0%. Measured over 277 original posts, its engagement rate beats 9% of 3,739 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.9K times each, and 0.101% of those impressions turn into an interaction. That is about 0.278% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 9.5 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 277 posts sampled, 10% carry an image or video and 90% link out. The account's strongest tracked post pulled 41 interactions, about 8.2x its own typical post. Recurring topics include #apple, #gaming, #samsung.

What is Digital Trends's engagement rate on X?
Digital Trends (@DigitalTrends) has an engagement rate of 0%, based on the median interactions across 277 original posts from the last 30 days against 1,775,305 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At under 0.001%, Digital Trends sits below the 10th percentile of the 36,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @DigitalTrends have real engagement?
Its engagement rate beats 9% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @DigitalTrends post?
Most posts go out around 14:00 UTC, and Tuesday is its busiest day, at roughly 9.53 posts per day across the measured window.

Keep going

Digital Trends (@DigitalTrends) Engagement Rate - 0% | PlayerSells