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Doug Benson engagement report

@DougBenson - 631K followers on X

Measured over 15 original posts from a 30-day window, last computed on August 26, 2026.

Engagement

Middle of its size range
Per follower
0.007%
of 631K followers
Per impression
0.244%
18K views on a typical post
Reach
2.92%
of its followers see a post
Typical post
45
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.67/day
active 30% of days
Peak time
03:00 UTC
Tuesday

A typical post picks up 45 interactions against 631K followers, an engagement rate of 0.007%. Measured over 15 original posts, its engagement rate beats 29% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 18K times each, and 0.244% of those impressions turn into an interaction. That is about 2.92% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.67 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 03:00 UTC, and Tuesday is the busiest day of the week. Of the 15 posts sampled, 20% carry an image or video and 27% link out. The account's strongest tracked post pulled 80K interactions, about 1772x its own typical post. Recurring topics include #theodyssey, #bigbro, #natgeolion.

Measured over 15 original posts from a 30-day window, last computed on August 26, 2026. Recurring tags: #theodyssey, #bigbro, #natgeolion.

Compared with accounts its own size

Doug Benson's engagement rate beats 29% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 19% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.007%, Doug Benson sits above the 10th percentile of the 36,378 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.432%
p902.10%
p99161.0%
Engagement rate as a share of followers, across the 36,378 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,364 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.432%
90th percentile2.10%
99th percentile161.0%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 03:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 03:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 03:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 5, 20261772x their median

    BREAKING: A mother who previously claimed on RFK Jr.‘s Children’s Health Defense podcast that vaccines killed her 18-month-old twins has now been charged with their murders.

    70K9.3K3404512.3M viewsView on X
  • Aug 2, 2026461x their median

    Possessing weed is now a felony in TX. What the fucking fuck?

    18K1.1K1.2K3332.5M viewsView on X
  • Jul 14, 202656x their median

    George Lucas says AI makes it "much easier for us to make movies" and "there’s nothing you can do about it. That’s progress, it’s the future.” “Artificial intelligence means it’s much easier for us to make movies. It’s very much like sitting here saying, ‘Well, I believe the horse and the buggy is really where it’s at. These cars, they break down, they need gas, there’s all kinds of problems with them and pretty soon they’ll be making them into tanks, and then they’ll be killing people. It’s terrible.’ There’s nothing you can do about it. That’s progress, it’s the future.” (via A Rabbit's Foot) https://t.co/EbI5fBMRYt

    1.5K355291381542K viewsView on X
  • Jul 12, 202647x their median

    Don’t be sad, he sucked.

    2.0K7828352K viewsView on X
  • May 28, 202644x their median

    Miller: The American people understand the hell that we inherited, and the extraordinary paradise that Trump is building. From record inflation that we had under Biden, to the cost of living gone down faster than it's gone down before. From unaffordable energy to…. https://t.co/P9kWoAQfyw

    4971161.1K227278K viewsView on X
  • Jun 11, 202629x their median

    Dwayne Johnson on AI: “I’ve always been an advocate for embracing big change—after taking a hard look at it. We can either stick our heads in the sand and be afraid, or we can say, ‘Okay, we’re here. Let’s see. Let’s explore.’" https://t.co/EfIn65MYWU https://t.co/IBPwX8YOyl

    378482935652.7M viewsView on X
  • Jun 2, 202623x their median

    Martin Scorsese is backing an AI company to “push the bounds of creativity to create deeper and richer experiences for audiences.” He is using the technology for storyboarding purposes. "I’m interested in the intersection of technology and storytelling, and seeing how that can push the bounds of creativity to create deeper and richer experiences for audiences. Cinema is a young medium, only around 125 years old, so we have to be open to how it can evolve. I utilized 3D with ‘Hugo’ and de-aging technology for ‘The Irishman.’ Now, with this tool, I can share what I’m visualizing more clearly and efficiently to my creative team — the production designer, art designer, and cinematographer — for them to build on to enrich cinematic intelligence." https://t.co/53G0q5wFur

    543113134237265K viewsView on X
  • Jun 21, 202621x their median

    If you still support Trump and don’t think he’s a complete shitfart in a suit, un-fucking-follow me now. Or tell me how wrong I am and get insta-blocked so I never have to see or hear your extremely dumb ass opinions ever again. Thanks!

    8114698432K viewsView on X
  • Aug 10, 20269.6x their median

    Brad Pitt says that AI could help more mid-budget projects get made. “There’s a lot of pushback against AI, but AI is going to be the very thing that, if used as a tool, is going to help these mid-budget films, $40 to $90 million-budgeted films, get made,” Pitt said. Questioned if he believes AI could replicate one of his performances, Pitt told Esquire: “Well, it depends on who’s creating it, you know? Who’s behind it, who’s telling the story. Who’s saying, ‘I want to see this emotion from him,’ and then being able to mine through whatever AI provides and going, ‘More in this direction,’ and tailoring it in that way. So they could, but the final product might not be my choices and what I found and discovered in the thing.” https://t.co/A67gUq8GIK

    30139553896K viewsView on X
  • Jul 25, 20263.4x their median

    Just throwing this out here: Ben Affleck and Adam Sandler should play brothers in a movie.

    131716121K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#theodyssey#bigbro#natgeolion#pluribus

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 45 interactions against 631K followers, an engagement rate of 0.007%. Measured over 15 original posts, its engagement rate beats 29% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 18K times each, and 0.244% of those impressions turn into an interaction. That is about 2.92% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.67 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 03:00 UTC, and Tuesday is the busiest day of the week. Of the 15 posts sampled, 20% carry an image or video and 27% link out. The account's strongest tracked post pulled 80K interactions, about 1772x its own typical post. Recurring topics include #theodyssey, #bigbro, #natgeolion.

What is Doug Benson's engagement rate on X?
Doug Benson (@DougBenson) has an engagement rate of 0.007%, based on the median interactions across 15 original posts from the last 30 days against 631,134 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.007%, Doug Benson sits above the 10th percentile of the 36,378 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @DougBenson have real engagement?
Its engagement rate beats 29% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @DougBenson post?
Most posts go out around 03:00 UTC, and Tuesday is its busiest day, at roughly 0.67 posts per day across the measured window.

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