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EA Star Wars engagement report

@EAStarWars - 639K followers on X

Measured over 23 original posts from a 30-day window, last computed on August 26, 2026.

Engagement

Middle of its size range
Per follower
0.109%
of 639K followers
Per impression
1.48%
47K views on a typical post
Reach
7.36%
of its followers see a post
Typical post
698
interactions (median)
Saved
0.085%
40 bookmarks on a typical post
Posting rate
1.9/day
active 70% of days
Peak time
18:00 UTC
Thursday

A typical post picks up 698 interactions against 639K followers, an engagement rate of 0.109%. Measured over 23 original posts, its engagement rate beats 72% of 3,829 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 47K times each, and 1.48% of those impressions turn into an interaction. That is about 7.37% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 18:00 UTC, and Thursday is the busiest day of the week. Of the 23 posts sampled, 96% carry an image or video, 13% are part of a thread and 17% link out. The account's strongest tracked post pulled 2.1K interactions, about 3.0x its own typical post. Recurring topics include #swzeroco, #gamescom, #starwarszerocompany.

Measured over 23 original posts from a 30-day window, last computed on August 26, 2026. Recurring tags: #swzeroco, #gamescom, #starwarszerocompany.

Compared with accounts its own size

EA Star Wars's engagement rate beats 72% of the tracked X accounts closest to it in follower count (3,829 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 63% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.109%, EA Star Wars sits above the 50th percentile of the 37,071 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.435%.

p100.002%
p250.012%
p50 (median)0.08%
p750.435%
p902.10%
p99158.3%
Engagement rate as a share of followers, across the 37,071 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 105,527 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.435%
90th percentile2.10%
99th percentile158.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 18:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 18:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 18:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%51K
03:00 UTC-4%54K
04:00 UTC-6%44K
05:00 UTC-4%42K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%61K
09:00 UTC-3%71K
10:00 UTC-2%73K
11:00 UTC-3%80K
12:00 UTC-2%88K
13:00 UTC-2%96K
14:00 UTC-4%99K
15:00 UTC-2%103K
16:00 UTC-3%100K
17:00 UTC-2%92K
18:00 UTC-1%86K
19:00 UTC-2%81K
20:00 UTC-1%75K
21:00 UTC-1%67K
22:00 UTC-1%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%234K
Monday0%294K
Tuesday-3%288K
Wednesday-1%253K
Thursday-2%247K
Friday-3%256K
Saturday+3%230K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 30, 20263.0x their median

    Coordinates confirmed. Take a look at the planets you’ll visit in STAR WARS Zero Company #SWZeroCo https://t.co/0KJpZBAth8

    1.8K18447103147K viewsView on X
  • Aug 20, 20262.9x their median

    Be ready to deploy. ONE WEEK until launch! #SWZeroCo https://t.co/nZm5EOqTU2

    1.8K148382677K viewsView on X
  • Aug 6, 20262.7x their median

    Intel is everywhere… if you know where to look. Operations take place on the Galaxy Map, rather than the battlefield. Based on your choices, you can gather Intel, earn Credits, or impact character bonds and side missions. #SWZeroCo https://t.co/ta9y7LG3LP

    1.7K1213065111K viewsView on X
  • Aug 17, 20261.6x their median

    Last chance to grab the Crystalline Astromech Cosmetic Pack when you Pre-order STAR WARS Zero Company! Upgrade to the Deluxe edition for cosmetics inspired by the Clone Wars era: https://t.co/2hDojZRnHC #SWZeroCo https://t.co/nDxTH10GhI

    1.1K6217668K viewsView on X
  • Jul 28, 20261.6x their median

    SPOILER WARNING: Clever, cool-headed and decisive, Hawks is the leader of an unusual band of professionals-for-hire called Zero Company. Check out this thread for sneak peeks of our characters that debuted at San Diego Comic-Con! #SWZeroCo @bitreactor @LucasfilmGames https://t.co/DYOdFhBOXa

    971851518105K viewsView on X
  • Aug 5, 2026

    Everyone in Zero Company has their own specialty. A good tactician knows when to use them. #SWZeroCo More dossiers in the thread below. https://t.co/RCWPq7vr2y

    88488131264K viewsView on X
  • Aug 20, 2026

    LAUNCH INTEL: Check out the release times for STAR WARS Zero Company. #SWZeroCo Pre-load the game on Xbox Series X|S, PS5, and PC: https://t.co/2hDojZRnHC https://t.co/bCz5NuFMUu

    74379291349K viewsView on X
  • Aug 21, 2026

    Thanks Trick. #SWZeroCo https://t.co/MHXf1Z0fcB

    75452241689K viewsView on X
  • Aug 3, 2026

    The Infinite Coil is elusive. Study them carefully. #SWZeroCo https://t.co/6AR8onWcY7

    745617662K viewsView on X
  • Aug 4, 2026

    First pause joins your Zero Company squad! Who is your new Operator? #SWZeroCo https://t.co/s9yvuQhHRW

    577454852100K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#swzeroco#gamescom#starwarszerocompany

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 698 interactions against 639K followers, an engagement rate of 0.109%. Measured over 23 original posts, its engagement rate beats 72% of 3,829 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 47K times each, and 1.48% of those impressions turn into an interaction. That is about 7.37% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 18:00 UTC, and Thursday is the busiest day of the week. Of the 23 posts sampled, 96% carry an image or video, 13% are part of a thread and 17% link out. The account's strongest tracked post pulled 2.1K interactions, about 3.0x its own typical post. Recurring topics include #swzeroco, #gamescom, #starwarszerocompany.

What is EA Star Wars's engagement rate on X?
EA Star Wars (@EAStarWars) has an engagement rate of 0.109%, based on the median interactions across 23 original posts from the last 30 days against 639,032 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.109%, EA Star Wars sits above the 50th percentile of the 37,071 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @EAStarWars have real engagement?
Its engagement rate beats 72% of the tracked X accounts closest to it in follower count (3,829 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @EAStarWars post?
Most posts go out around 18:00 UTC, and Thursday is its busiest day, at roughly 1.9 posts per day across the measured window.

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