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ESPN F1 engagement report

@ESPNF1 - 1.0M followers on X

Measured over 24 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Top quarter for its size
Per follower
0.12%
of 1.0M followers
Per impression
3.55%
35K views on a typical post
Reach
3.38%
of its followers see a post
Typical post
1.2K
interactions (median)
Saved
0.035%
12 bookmarks on a typical post
Posting rate
0.93/day
active 40% of days
Peak time
13:00 UTC
Wednesday

A typical post picks up 1.2K interactions against 1.0M followers, an engagement rate of 0.12%. Measured over 24 original posts, its engagement rate beats 76% of 3,829 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 35K times each, and 3.55% of those impressions turn into an interaction. That is about 3.38% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.93 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 13:00 UTC, and Wednesday is the busiest day of the week. Of the 24 posts sampled, 42% carry an image or video and 13% are part of a thread. The account's strongest tracked post pulled 24K interactions, about 19x its own typical post.

Measured over 24 original posts from a 30-day window, last computed on August 31, 2026.

Compared with accounts its own size

ESPN F1's engagement rate beats 76% of the tracked X accounts closest to it in follower count (3,829 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 84% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.12%, ESPN F1 sits above the 50th percentile of the 37,214 accounts in this comparison. That places it in the above the median band, which runs 0.081% to 0.436%.

p100.002%
p250.012%
p50 (median)0.081%
p750.436%
p902.10%
p99160.2%
Engagement rate as a share of followers, across the 37,214 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,785 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.436%
90th percentile2.10%
99th percentile160.2%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%51K
03:00 UTC-4%54K
04:00 UTC-6%44K
05:00 UTC-4%42K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%61K
09:00 UTC-3%71K
10:00 UTC-2%73K
11:00 UTC-3%80K
12:00 UTC-2%88K
13:00 UTC-2%96K
14:00 UTC-4%99K
15:00 UTC-2%103K
16:00 UTC-3%100K
17:00 UTC-2%92K
18:00 UTC-1%86K
19:00 UTC-2%81K
20:00 UTC-1%75K
21:00 UTC-1%67K
22:00 UTC-1%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%234K
Monday0%294K
Tuesday-3%288K
Wednesday-1%253K
Thursday-2%247K
Friday-3%256K
Saturday+3%230K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 7, 202619x their median

    Lewis Hamilton with his new dog Halo โค๏ธ https://t.co/HKfIdsjR7A

    23K6136163518K viewsView on X
  • Jul 26, 202615x their median

    Czechia president Petr Pavel was photographing the Hungarian Grand Prix this weekend ๐Ÿ“ธ https://t.co/bkaHK8eEok

    18K1.1K91105417K viewsView on X
  • Aug 25, 202611x their median

    Four-time Formula 1 world champion Max Verstappen will take on 100 drivers in a unique go-karting event live on Disney+ on Sept. 16 ๐Ÿ๐Ÿคฏ

    13K75287185602K viewsView on X
  • Jul 17, 202610x their median

    Franco Colapinto and Fernando Alonso have other things on their mind on Sunday ๐Ÿ˜…๐Ÿ‡ฆ๐Ÿ‡ท๐Ÿ‡ช๐Ÿ‡ธ https://t.co/FiOS0jOWSW

    12K3401427275K viewsView on X
  • Jul 17, 20269.5x their median

    VCARB briefly became one of the six accounts Lewis was following ๐Ÿ˜‚ https://t.co/7Ymh3S9AFv

    12K2121710242K viewsView on X
  • Jul 26, 20268.8x their median

    Max and Kimi pointing at Lando when asked about plans for the summer break ๐Ÿ˜ญ https://t.co/TJKB0XvHwa

    11K3131120531K viewsView on X
  • Jul 10, 20268.3x their median

    The Ferrari team wanted a picture with Kimi Antonelli at Goodwood ๐Ÿ˜‚๐Ÿ‡ฎ๐Ÿ‡น https://t.co/FNKcQj146h

    9.9K3724629175K viewsView on X
  • Jul 5, 20268.0x their median

    Four Brits finish in the top ten at Silverstone ๐Ÿ‡ฌ๐Ÿ‡ง https://t.co/8reTVQv6ZN

    9.4K5152183159K viewsView on X
  • Jul 5, 20267.7x their median

    Max Verstappen isnโ€™t holding back after his DNF at Silverstone ๐Ÿ™ƒ https://t.co/rCE3kKZoeC

    9.4K2073723251K viewsView on X
  • Jul 9, 20267.6x their median

    A busy week for the Mercedes drivers at Wimbledon ๐ŸŽพ https://t.co/7erJzB7O3G

    9.0K3492536174K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 1.2K interactions against 1.0M followers, an engagement rate of 0.12%. Measured over 24 original posts, its engagement rate beats 76% of 3,829 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 35K times each, and 3.55% of those impressions turn into an interaction. That is about 3.38% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.93 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 13:00 UTC, and Wednesday is the busiest day of the week. Of the 24 posts sampled, 42% carry an image or video and 13% are part of a thread. The account's strongest tracked post pulled 24K interactions, about 19x its own typical post.

What is ESPN F1's engagement rate on X?
ESPN F1 (@ESPNF1) has an engagement rate of 0.12%, based on the median interactions across 24 original posts from the last 30 days against 1,039,734 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.12%, ESPN F1 sits above the 50th percentile of the 37,214 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @ESPNF1 have real engagement?
Its engagement rate beats 76% of the tracked X accounts closest to it in follower count (3,829 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @ESPNF1 post?
Most posts go out around 13:00 UTC, and Wednesday is its busiest day, at roughly 0.93 posts per day across the measured window.

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