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Evan Davis engagement report

@EvanHD - 440K followers on X

Measured over 1 original post from a 30-day window, last computed on October 30, 2026.

Engagement

Per follower
0.041%
of 440K followers
Per impression
0.314%
58K views on a typical post
Reach
13.2%
of its followers see a post
Typical post
182
interactions (median)
Saved
0.136%
79 bookmarks on a typical post
Posting rate
0.2/day
active 17% of days
Peak time
08:00 UTC
Tuesday

Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 182 interactions against 440K followers, an engagement rate of 0.041%. Posts are seen about 58K times each, and 0.314% of those impressions turn into an interaction. That is about 13.2% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 08:00 UTC, and Tuesday is the busiest day of the week. Of the 1 posts sampled, 100% link out. The account's strongest tracked post pulled 2.2K interactions, about 12x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 1 original post from a 30-day window, last computed on October 30, 2026. Recurring tag: #budget.

Where this sits in the catalog

At 0.041%, Evan Davis sits above the 25th percentile of the 218,169 accounts in this comparison. That places it in the below the median band, which runs 0.025% to 0.149%.

p100.004%
p250.025%
p50 (median)0.149%
p750.705%
p902.63%
p9982.5%
Engagement rate as a share of followers, across the 218,169 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 21,723 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.149%
75th percentile0.705%
90th percentile2.63%
99th percentile82.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 08:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 08:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 08:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video0% of posts+111%+108% to +115%34K
Outbound link100% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 0% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 274 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 20, 202612x their median

    Feeling so sad at the news of the death of Ed Stourton. He was a very important figure for all of us on the daily news programmes on @BBCRadio4. One of those people you're really glad to have around. All substance, minimum ego, deeply knowledgeable, totally reliable. And he was one of the nicest of colleagues as well. He'll be missed.

    1.9K164588249K viewsView on X
  • Oct 27, 2026

    🌊 The English Waters Megathread v2 🌊 It's been 3 years since my original thread and the prevailing narrative is still one of decline. I went through the latest numbers and put together this explainer video and thread to see what the new data shows. https://t.co/YzMCIqYikA

    1194312858K viewsView on X
  • Mar 19, 2026

    I missed it on Tuesday.. but Keir Starmer has overtaken Rishi Sunak in his length of time in office. And is about three weeks short of Anthony Eden https://t.co/iWg0M4qSqK

    104710022K viewsView on X
  • Jun 18, 2026

    It is so exciting that the new London Museum has now announced its opening date. Put November 28 in your diary. It'll be a real addition to the London cultural scene, and the start of a huge transformation of Smithfield. https://t.co/jea2G4ly5b

    4012105.0K viewsView on X
  • Mar 19, 2026

    Have a listen to this week's heat pump programme folks. Including an historic showdown between two massive net zero supporters, @DaleVince and @g__j, disagreeing on how far heat pumps should be seen as the future of heating https://t.co/VkT5ZKVEOw

    72536.4K viewsView on X
  • Mar 11, 2026

    Delighted to remind you all that my new three part epic series on heat pumps starts on @BBCRadio4 tomorrow. Suitable for listeners at all levels of heat pump knowledge, from beginners to advanced. https://t.co/2ioQySu8Tv

    83503.1K viewsView on X
  • Jun 18, 2026

    More on London Museum announcement https://t.co/TAAlTwTtZs

    1130010K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#budget

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 182 interactions against 440K followers, an engagement rate of 0.041%. Posts are seen about 58K times each, and 0.314% of those impressions turn into an interaction. That is about 13.2% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 08:00 UTC, and Tuesday is the busiest day of the week. Of the 1 posts sampled, 100% link out. The account's strongest tracked post pulled 2.2K interactions, about 12x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Evan Davis's engagement rate on X?
Evan Davis (@EvanHD) has an engagement rate of 0.041%, based on the median interactions across 1 original posts from the last 30 days against 440,126 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.041%, Evan Davis sits above the 25th percentile of the 218,169 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @EvanHD have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @EvanHD post?
Most posts go out around 08:00 UTC, and Tuesday is its busiest day, at roughly 0.2 posts per day across the measured window.

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