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Frank Khalid OBE engagement report

@FrankKhalidUK - 1.3M followers on X

Measured over 258 original posts from a 30-day window, last computed on August 30, 2026.

Engagement

Middle of its size range
Per follower
0.052%
of 1.3M followers
Per impression
4.06%
17K views on a typical post
Reach
1.28%
of its followers see a post
Typical post
698
interactions (median)
Saved
0.012%
2 bookmarks on a typical post
Posting rate
8.6/day
active 27% of days
Peak time
04:00 UTC
Sunday

A typical post picks up 698 interactions against 1.3M followers, an engagement rate of 0.052%. Measured over 258 original posts, its engagement rate beats 62% of 3,791 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 17K times each, and 4.06% of those impressions turn into an interaction. That is about 1.28% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 8.6 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 04:00 UTC, and Sunday is the busiest day of the week. Of the 258 posts sampled, 98% carry an image or video. The account's strongest tracked post pulled 64K interactions, about 267x its own typical post. Recurring topics include #fridaywisdom, #mondaywisdom, #sundaymotivation.

Measured over 258 original posts from a 30-day window, last computed on August 30, 2026. Recurring tags: #fridaywisdom, #mondaywisdom, #sundaymotivation.

Compared with accounts its own size

Frank Khalid OBE's engagement rate beats 62% of the tracked X accounts closest to it in follower count (3,791 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 87% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.052%, Frank Khalid OBE sits above the 25th percentile of the 36,654 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 04:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 04:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 04:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Mar 30, 2021267x their median

    Just buried my dad, the most difficult thing I have ever done in my life. 💔 https://t.co/v97CTHmWBA

    57K4.1K3.2K217View on X
  • Aug 30, 202641x their median

    Chelsea have got a bargain!!! https://t.co/powlTDwfj4

    27K1.0K7420408K viewsView on X
  • Aug 23, 202622x their median

    Ronaldinho commenting on Estevao Willian post. https://t.co/XTu1aMD3uC

    15K698236114K viewsView on X
  • Aug 28, 202614x their median

    We now have a bit of experience in the squad and this is going to be vital this season. https://t.co/Z9EjyLtHf2

    9.5K50212154K viewsView on X
  • Aug 23, 202613x their median

    Bukayo Saka v Cole Palmer last 3 seasons. https://t.co/HkKlTJJr37

    8.5K5885235143K viewsView on X
  • Aug 26, 202612x their median

    Please Chelsea make this happen. https://t.co/pIfIneBrj6

    8.1K38776450K viewsView on X
  • Aug 24, 202612x their median

    Describe Robert Sanchez in one word. https://t.co/6BvwYGENiG

    4.6K2703.2K219247K viewsView on X
  • Aug 28, 202611x their median

    I was impressed by Barco last night. https://t.co/OtRnMed1Bk

    7.5K24522237K viewsView on X
  • Aug 24, 20269.3x their median

    These 3 are going to terrorise defences this season. https://t.co/LpkJNcBqoN

    6.0K40524935K viewsView on X
  • Aug 26, 20269.1x their median

    Xabi Alonso with the rest of the coaches. https://t.co/F9A5s82I0n

    6.2K1736138K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#fridaywisdom#mondaywisdom#sundaymotivation#sundaywisdom#tuesdaythoughts

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 698 interactions against 1.3M followers, an engagement rate of 0.052%. Measured over 258 original posts, its engagement rate beats 62% of 3,791 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 17K times each, and 4.06% of those impressions turn into an interaction. That is about 1.28% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 8.6 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 04:00 UTC, and Sunday is the busiest day of the week. Of the 258 posts sampled, 98% carry an image or video. The account's strongest tracked post pulled 64K interactions, about 267x its own typical post. Recurring topics include #fridaywisdom, #mondaywisdom, #sundaymotivation.

What is Frank Khalid OBE's engagement rate on X?
Frank Khalid OBE (@FrankKhalidUK) has an engagement rate of 0.052%, based on the median interactions across 258 original posts from the last 30 days against 1,346,880 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.052%, Frank Khalid OBE sits above the 25th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @FrankKhalidUK have real engagement?
Its engagement rate beats 62% of the tracked X accounts closest to it in follower count (3,791 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @FrankKhalidUK post?
Most posts go out around 04:00 UTC, and Sunday is its busiest day, at roughly 8.6 posts per day across the measured window.

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