福岡ソフトバンクホークス(公式) engagement report
@HAWKS_official - 1.2M followers on X
Measured over 105 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
A typical post picks up 3.0K interactions against 1.2M followers, an engagement rate of 0.256%. Measured over 105 original posts, its engagement rate beats 86% of 3,758 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 114K times each, and 2.60% of those impressions turn into an interaction. That is about 9.86% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.1 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 08:00 UTC, and Saturday is the busiest day of the week. Of the 105 posts sampled, 99% carry an image or video and 58% link out. The account's strongest tracked post pulled 21K interactions, about 6.9x its own typical post. Recurring topics include #sbhawks, #全新, #クレヨンしんちゃん.
Measured over 105 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #sbhawks, #全新, #クレヨンしんちゃん.
Compared with accounts its own size
福岡ソフトバンクホークス(公式)'s engagement rate beats 86% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 76% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.256%, 福岡ソフトバンクホークス(公式) sits above the 50th percentile of the 36,378 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.432%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.432% |
| 90th percentile | 2.10% |
| 99th percentile | 161.0% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 08:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 230K |
| Monday | 0% | 286K |
| Tuesday | -2% | 276K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 244K |
| Friday | -3% | 252K |
| Saturday | +3% | 227K |
Best tweets
- Aug 22, 20266.9x their median
#中村晃 選手が合流です✨ 待ち侘びていた #牧原大成 選手とパシャリ📸 #全新 #sbhawks https://t.co/ePlfebOY1M
- Aug 28, 20264.6x their median
クソガキ(?)出陣です⚾️ 18:00〜の試合はホークスTVで📺 https://t.co/qbF7m3xTM0 #sbhawks #前田悠伍 #周東佑京 #全新 https://t.co/y03UyUyNZl
- Aug 27, 20264.5x their median
#近藤健介 選手がNPB通算1500安打を達成しました。おめでとう! #全新 #sbhawks https://t.co/tu7v2SrWs6
- Aug 22, 20263.8x their median
【8月22日スタ☆メン】 もちろんアナタもラーメン🍜だゾ! それを言うならスタメン? そうともゆ~ きゅうしゅうじょうゆ~ #全新 #sbhawks #クレヨンしんちゃん コラボデー https://t.co/dM4l0yVPtV
- Aug 22, 20263.4x their median
スタメン発表もクレヨンしんちゃんver.でお届けだゾ! #クレヨンしんちゃん コラボデー #sbhawks #全新 https://t.co/n50pT8onsg
- Aug 25, 20263.2x their median
モイネロの攻撃すぎる、、!!💥💥 安定感抜群の投球で今シーズン初完投初完封勝利!⚾ 福岡ソフトバンク モイネロ 投手が9回115球3安打9奪三振のピッチングで3勝目を挙げた!🙌 https://t.co/wSawGZHS7x
- Aug 22, 20263.1x their median
ギータの3ランホームラン!貴重な追加点! 「座席コレクション」アプリでホームランの着弾位置予想イベント開催中☆ https://t.co/UBKF3jnsOt #クレヨンしんちゃん コラボデー #全新 #sbhawks https://t.co/V8H5mtqUbN
- Aug 23, 20262.5x their median
2人仲良く練習中💪 #全新 #sbhawks https://t.co/zjVGCO8AfL
- Aug 31, 20262.4x their median
上茶谷大河投手Happy Birthday!30th #HappyBirthday #上茶谷大河 #sbhawks https://t.co/J8WgIgePQk
- Aug 25, 20262.1x their median
【試合結果】 ✍️スコア詳細はこちらから https://t.co/BkdmQf6qpi #全新 #sbhawks https://t.co/U86Rclj99j
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 3.0K interactions against 1.2M followers, an engagement rate of 0.256%. Measured over 105 original posts, its engagement rate beats 86% of 3,758 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 114K times each, and 2.60% of those impressions turn into an interaction. That is about 9.86% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.1 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 08:00 UTC, and Saturday is the busiest day of the week. Of the 105 posts sampled, 99% carry an image or video and 58% link out. The account's strongest tracked post pulled 21K interactions, about 6.9x its own typical post. Recurring topics include #sbhawks, #全新, #クレヨンしんちゃん.
- What is 福岡ソフトバンクホークス(公式)'s engagement rate on X?
- 福岡ソフトバンクホークス(公式) (@HAWKS_official) has an engagement rate of 0.256%, based on the median interactions across 105 original posts from the last 30 days against 1,157,836 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.256%, 福岡ソフトバンクホークス(公式) sits above the 50th percentile of the 36,378 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @HAWKS_official have real engagement?
- Its engagement rate beats 86% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @HAWKS_official post?
- Most posts go out around 08:00 UTC, and Saturday is its busiest day, at roughly 4.07 posts per day across the measured window.