HP engagement report
@HP - 1.1M followers on X
Measured over 7 original posts from a 30-day window, last computed on October 31, 2026.
Engagement
Early reading. We have captured 7 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 32 interactions against 1.1M followers, an engagement rate of 0.003%. Posts are seen about 4.0K times each, and 0.803% of those impressions turn into an interaction. That is about 0.366% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 22:00 UTC, and Friday is the busiest day of the week. Of the 7 posts sampled, 100% carry an image or video and 57% link out. The account's strongest tracked post pulled 4.9K interactions, about 58x its own typical post. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 7 original posts from a 30-day window, last computed on October 31, 2026.
Where this sits in the catalog
At 0.003%, HP sits below the 10th percentile of the 218,169 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.149% |
| 75th percentile | 0.705% |
| 90th percentile | 2.63% |
| 99th percentile | 82.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 22:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 57% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 57% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 377 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Mar 15, 202658x their median
Congratulations to @LewisHamilton and @ScuderiaFerrari HP on a strong P3 finish in Shanghai — his first Grand Prix podium with the team, and a result that reflects growth, trust, and execution at the highest level. https://t.co/JXw4Cmy3sh
- Jun 14, 202681x their median
Congratulations to @LewisHamilton and the entire @ScuderiaFerrari HP team on a historic Grand Prix victory. A milestone moment, and a testament to the focus, teamwork, and pursuit of excellence behind every lap. https://t.co/AEN8UwUSz5
- Jun 1, 202662x their median
NVIDIA RTX Spark reinvents @Windows PCs for the era of personal AI agents, offering a new class of computer that moves from tool to teammate. https://t.co/I1mOknCU9K
- Jun 4, 202626x their median
HP and @Ferrari are bringing performance, precision and design heritage together in a new way. Introduced ahead of the Monaco Grand Prix, the HP Limited Edition Scuderia Ferrari AI PC reflects nearly two years of collaboration between Ferrari’s Design Studio and HP’s industrial designers and engineers. The result is a device shaped by craftsmanship, technical precision and the shared pursuit of excellence. Only 4,999 units will be available, a nod to Ferrari’s philosophy of selling one less than the market demands. More than a PC, this is a true collector’s item built for those who value power, exclusivity and design without compromise. https://t.co/6ASCEPs38A
- Sep 21, 202612x their median
From your first task to your last, the new HP Googlebook 14 is designed to keep your momentum going. Designed for Gemini Intelligence and powered by Snapdragon® X Elite, it combines fast, responsive performance, an ultra-thin design, and up to 19 hours of battery life so it's ready wherever work happens. Preorder yours https://t.co/rUbLTkpUOs
- Jan 9, 20265.5x their median
Ready to redefine your workspace? ✨ The future of work isn’t just coming—it’s here. Meet HP EliteBoard G1a, the world’s first full AI PC built right into a keyboard. With one USB‑C cable, transform any display into a powerful, streamlined hub for productivity. No clutter. No compromise. Just maximized minimalism for the modern enterprise. Work smarter. Move faster. Lead the future. https://t.co/dTnh3Jglwy
- Jan 7, 20263.5x their median
🚀 The Future of Work Starts Here. This year at CES 2026, we introduced the HP EliteBoard G1a — the world’s first AI PC built into a keyboard. Ultra-thin. Ultra-mobile. Powered by next-gen AI performance, it transforms any display into a powerhouse workspace. Pair it with the HP Series 7 Pro 4K Monitor, featuring Neo:LED brilliance and Thunderbolt™ 4 for seamless, single-cable connectivity. Sleek. Secure. Unstoppable. This is more than innovation — it’s a new way to work.
- Sep 28, 20266.9x their median
We’re joining @nvidia in supporting NVIDIA Open Agent Safety Platform, an open approach to setting safer boundaries for AI agents. This commitment builds on HP’s longstanding collaboration with NVIDIA and reflects HP’s broader approach to help customers unlock the value of AI with the security and control needed to adopt and scale it with confidence. 📰 Learn More on the HP Newsroom https://t.co/Bpc0dpWvHr
- Jan 29, 20263.9x their median
The future of work is lighter, smarter, and faster—HP EliteBoard G1a, the world’s first full AI PC built into a keyboard, turns any USB‑C display into your streamlined workspace with one cable. Maximized minimalism starts here. https://t.co/9qIxzU4pgt https://t.co/O3mhRjwMwO
- Jul 29, 20264.7x their median
HP technology helps reduce complexity across @ScuderiaFerrari workflows, unifying computing, printing and collaboration tools into one seamless ecosystem. The results: more time to focus on higher-value work and technology that empowers rather than interrupts. When every detail counts, the right tools can turn in a competitive advantage. https://t.co/l3t2CdWgBz
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 32 interactions against 1.1M followers, an engagement rate of 0.003%. Posts are seen about 4.0K times each, and 0.803% of those impressions turn into an interaction. That is about 0.366% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 22:00 UTC, and Friday is the busiest day of the week. Of the 7 posts sampled, 100% carry an image or video and 57% link out. The account's strongest tracked post pulled 4.9K interactions, about 58x its own typical post. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is HP's engagement rate on X?
- HP (@HP) has an engagement rate of 0.003%, based on the median interactions across 7 original posts from the last 30 days against 1,086,822 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.003%, HP sits below the 10th percentile of the 218,169 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @HP have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @HP post?
- Most posts go out around 22:00 UTC, and Friday is its busiest day, at roughly 0.23 posts per day across the measured window.