HP engagement report
@HP - 1.1M followers on X
Measured over 4 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
Early reading. We have captured 4 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 64 interactions against 1.1M followers, an engagement rate of 0.006%. Posts are seen about 7.6K times each, and 0.843% of those impressions turn into an interaction. That is about 0.702% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.13 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 4 posts sampled, 100% carry an image or video and 50% link out. The account's strongest tracked post pulled 4.9K interactions, about 77x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 4 original posts from a 30-day window, last computed on September 1, 2026.
Where this sits in the catalog
At 0.006%, HP sits above the 10th percentile of the 36,521 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.434% |
| 90th percentile | 2.10% |
| 99th percentile | 160.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 16:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 230K |
| Monday | 0% | 286K |
| Tuesday | -2% | 276K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 244K |
| Friday | -3% | 252K |
| Saturday | +3% | 227K |
Best tweets
- Mar 15, 202677x their median
Congratulations to @LewisHamilton and @ScuderiaFerrari HP on a strong P3 finish in Shanghai — his first Grand Prix podium with the team, and a result that reflects growth, trust, and execution at the highest level. https://t.co/JXw4Cmy3sh
- Jun 14, 202643x their median
Congratulations to @LewisHamilton and the entire @ScuderiaFerrari HP team on a historic Grand Prix victory. A milestone moment, and a testament to the focus, teamwork, and pursuit of excellence behind every lap. https://t.co/AEN8UwUSz5
- Jun 1, 202633x their median
NVIDIA RTX Spark reinvents @Windows PCs for the era of personal AI agents, offering a new class of computer that moves from tool to teammate. https://t.co/I1mOknCU9K
- Jun 4, 202614x their median
HP and @Ferrari are bringing performance, precision and design heritage together in a new way. Introduced ahead of the Monaco Grand Prix, the HP Limited Edition Scuderia Ferrari AI PC reflects nearly two years of collaboration between Ferrari’s Design Studio and HP’s industrial designers and engineers. The result is a device shaped by craftsmanship, technical precision and the shared pursuit of excellence. Only 4,999 units will be available, a nod to Ferrari’s philosophy of selling one less than the market demands. More than a PC, this is a true collector’s item built for those who value power, exclusivity and design without compromise. https://t.co/6ASCEPs38A
- Jan 9, 20265.0x their median
Ready to redefine your workspace? ✨ The future of work isn’t just coming—it’s here. Meet HP EliteBoard G1a, the world’s first full AI PC built right into a keyboard. With one USB‑C cable, transform any display into a powerful, streamlined hub for productivity. No clutter. No compromise. Just maximized minimalism for the modern enterprise. Work smarter. Move faster. Lead the future. https://t.co/dTnh3Jglwy
- Jan 7, 20263.7x their median
🚀 The Future of Work Starts Here. This year at CES 2026, we introduced the HP EliteBoard G1a — the world’s first AI PC built into a keyboard. Ultra-thin. Ultra-mobile. Powered by next-gen AI performance, it transforms any display into a powerhouse workspace. Pair it with the HP Series 7 Pro 4K Monitor, featuring Neo:LED brilliance and Thunderbolt™ 4 for seamless, single-cable connectivity. Sleek. Secure. Unstoppable. This is more than innovation — it’s a new way to work.
- Jan 29, 20262.9x their median
The future of work is lighter, smarter, and faster—HP EliteBoard G1a, the world’s first full AI PC built into a keyboard, turns any USB‑C display into your streamlined workspace with one cable. Maximized minimalism starts here. https://t.co/9qIxzU4pgt https://t.co/O3mhRjwMwO
- Jul 29, 20262.4x their median
HP technology helps reduce complexity across @ScuderiaFerrari workflows, unifying computing, printing and collaboration tools into one seamless ecosystem. The results: more time to focus on higher-value work and technology that empowers rather than interrupts. When every detail counts, the right tools can turn in a competitive advantage. https://t.co/l3t2CdWgBz
- Apr 3, 20262.4x their median
From match day operations to fan experiences, @realmadrid behind-the-scenes teams rely on secure, seamless, data-driven solutions to perform globally at the highest level. They need technology that performs when it matters most. From WXP to collaboration tools, HP powers how the Club works by helping people do their best work on the pitch and beyond. Learn more: https://t.co/uKfL31V89r
- Jun 29, 20262.2x their median
The next chapter of AI is not about experimentation. It’s about integration. Today marks an important step as HP deepens its strategic partnership with OpenAI, bringing the Frontier platform into the core of how HP operates and delivers for its customers. This reflection is a broader shift—from isolated AI use cases to AI as an operating layer embedded across workflows, systems, and experiences. A shift that enables organizations to rethink how work gets done and how value is created. At HP, our focus is on translating this shift into measurable business impact: • Delivering seamless, consistent experiences across every customer and partner interaction • Unlocking deeper insights through connected data and telemetry • Accelerating productivity and innovation across teams. This is how AI moves from promise to impact—by helping organizations simplify workflows, and drive meaningful outcomes across the enterprise. Looking ahead, the Future of Work will be defined by collaboration between people and AI—working together to unlock new levels of creativity, efficiency, and insight. This strategic partnership reflects HP’s commitment to enterprise-scale transformation, where AI is foundational to how work happens. The future of work is being built at the intersection of technology and people. Read More Here - 🔗 HP Newsroom - https://t.co/ghT28Uiugb 🔗 OpenAI Blog - https://t.co/uV8UauUG33
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 64 interactions against 1.1M followers, an engagement rate of 0.006%. Posts are seen about 7.6K times each, and 0.843% of those impressions turn into an interaction. That is about 0.702% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.13 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 4 posts sampled, 100% carry an image or video and 50% link out. The account's strongest tracked post pulled 4.9K interactions, about 77x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is HP's engagement rate on X?
- HP (@HP) has an engagement rate of 0.006%, based on the median interactions across 4 original posts from the last 30 days against 1,089,524 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.006%, HP sits above the 10th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @HP have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @HP post?
- Most posts go out around 16:00 UTC, and Tuesday is its busiest day, at roughly 0.13 posts per day across the measured window.