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HUBBLE engagement report

@HUBBLE_space - 924K followers on X

Measured over 7 original posts from a 30-day window, last computed on August 28, 2026.

Engagement

Per follower
0.099%
of 924K followers
Per impression
3.16%
29K views on a typical post
Reach
3.12%
of its followers see a post
Typical post
912
interactions (median)
Saved
0.163%
47 bookmarks on a typical post
Posting rate
0.47/day
active 23% of days
Peak time
12:00 UTC
Thursday

Early reading. We have captured 7 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 912 interactions against 924K followers, an engagement rate of 0.099%. Posts are seen about 29K times each, and 3.16% of those impressions turn into an interaction. That is about 3.12% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.47 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 12:00 UTC, and Thursday is the busiest day of the week. Of the 7 posts sampled, 100% carry an image or video, 86% are part of a thread and 14% link out. The account's strongest tracked post pulled 1.4K interactions. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 7 original posts from a 30-day window, last computed on August 28, 2026. Recurring tag: #hubbletopimage.

Where this sits in the catalog

At 0.099%, HUBBLE sits above the 50th percentile of the 36,261 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.431%.

p100.002%
p250.012%
p50 (median)0.08%
p750.431%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,261 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,137 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.431%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%51K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%71K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%93K
14:00 UTC-3%96K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%229K
Monday0%284K
Tuesday-2%273K
Wednesday-1%250K
Thursday-2%243K
Friday-3%251K
Saturday+3%226K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 9, 2026

    Our #HubbleTopImage features the Carina Nebula! This image highlights a small portion of the nebula, one of the largest observable regions of starbirth 👶⭐ in our Milky Way galaxy. Here, we see the top of one of a pillar of gas and dust, three light-years tall. 1/2 https://t.co/3617qFwnsf

    1.1K21624629K viewsView on X
  • Apr 24, 2026

    Flying through the Trifid Nebula! This video ‘floats’ through the ridges of gas and dust in this distinctive nebula, captured anew by Hubble in an image as a gift for you to mark its 36th anniversary today. 1/3 https://t.co/5IaRZYNp78

    1.1K20010636K viewsView on X
  • Apr 23, 2026

    Our #HubbleTopImage features supersonic jets from young stars!  The glowing streams of material seen in these Hubble images are signs of star birth. Ejected episodically by young stars, the material tears across space at more than 700,000 kilometres per hour, confined to narrow beams by stellar magnetic fields. 1/2

    9911978625K viewsView on X
  • Aug 6, 2026

    Our #HubbleTopImage features a star factory! ⭐🏭 This is the star cluster NGC 346, which was captured for Hubble’s 35th anniversary celebrations last year. Although several images of NGC 346 had been released previously, this view was the first to combine Hubble observations made at infrared, optical, and ultraviolet wavelengths into an intricately detailed view of the cluster. 1/2

    9431787532K viewsView on X
  • Aug 13, 2026

    Our #HubbleTopImage features a moth-like marvel! 🦋 This is the planetary nebula NGC 2899, which lies approximately 4,500 light-years away in the southern constellation Vela. Its diagonal outflow of gas is propelled by radiation and stellar winds from a nearly 22,000 degree Celsius white dwarf at the centre! 1/2

    90718514625K viewsView on X
  • Apr 24, 2026

    Happy Anniversary! 🎊 Hubble was launched #onthisday in 1990 and, every year since, it has been surprising us with its cosmic views 📸🌌  Check out the best images Hubble had to offer in its 36th year in our latest #SpaceSparks episode! 1/2 https://t.co/qK0P9Ps9v8

    841205221445K viewsView on X
  • Apr 30, 2026

    Our ESA/Hubble Picture of the Month features a starry spiral in a familiar neighbourhood 🏘️👋 NGC 3137 is located 53 million light-years away in the constellation Antlia (The Air Pump). It travels through space with a group of galaxies thought to be similar to the Local Group, with two large spiral galaxies and many smaller dwarf galaxies. 1/3

    8731626434K viewsView on X
  • Apr 20, 2026

    🆕 Hubble has turned to the Trifid Nebula for its 36th anniversary coming this 24 April. The Trifid Nebula lies about 5,000 light-years from Earth. This cloud of gas and dust somewhat resembles a marine sea lemon – a sea slug – undulating through the cosmos! 🌊 1/3 https://t.co/X7WvCyV1Vo

    8841378672K viewsView on X
  • May 7, 2026

    Our #HubbleTopImage features a celestial bauble 🪩 This sphere of gas appears to float serenely through space. Its apparent calm, however, hides an inner turmoil – it formed as a supernova’s expanding blast wave and ejected material tore through the nearby interstellar medium! 1/2

    76415114422K viewsView on X
  • Aug 27, 2026

    Our #HubbleTopImage features a barred spiral galaxy! NGC 5335 is categorized as a flocculent spiral galaxy, with patchy streamers of star formation across its disk. There is a striking lack of well-defined spiral arms that are commonly found among galaxies. 1/2 https://t.co/c37BuizjbF

    78511513522K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#hubbletopimage

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 912 interactions against 924K followers, an engagement rate of 0.099%. Posts are seen about 29K times each, and 3.16% of those impressions turn into an interaction. That is about 3.12% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.47 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 12:00 UTC, and Thursday is the busiest day of the week. Of the 7 posts sampled, 100% carry an image or video, 86% are part of a thread and 14% link out. The account's strongest tracked post pulled 1.4K interactions. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is HUBBLE's engagement rate on X?
HUBBLE (@HUBBLE_space) has an engagement rate of 0.099%, based on the median interactions across 7 original posts from the last 30 days against 924,163 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.099%, HUBBLE sits above the 50th percentile of the 36,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @HUBBLE_space have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @HUBBLE_space post?
Most posts go out around 12:00 UTC, and Thursday is its busiest day, at roughly 0.47 posts per day across the measured window.

Keep going

HUBBLE (@HUBBLE_space) Engagement Rate - 0.099% | PlayerSells