HYBE OFFICIAL engagement report
@HYBEOFFICIALtwt - 4.5M followers on X
Measured over 1 original post from a 30-day window, last computed on August 18, 2026.
Engagement
Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 1.0K interactions against 4.5M followers, an engagement rate of 0.022%. Posts are seen about 74K times each, and 1.36% of those impressions turn into an interaction. That is about 1.65% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 04:00 UTC, and Monday is the busiest day of the week. Of the 1 posts sampled, 100% link out. The account's strongest tracked post pulled 42K interactions, about 42x its own typical post. Recurring topics include #tuide, #튜이드. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 1 original post from a 30-day window, last computed on August 18, 2026. Recurring tags: #tuide, #튜이드.
Where this sits in the catalog
At 0.022%, HYBE OFFICIAL sits above the 25th percentile of the 36,378 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.432% |
| 90th percentile | 2.10% |
| 99th percentile | 161.0% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 04:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 230K |
| Monday | 0% | 286K |
| Tuesday | -2% | 276K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 244K |
| Friday | -3% | 252K |
| Saturday | +3% | 227K |
Best tweets
- Nov 3, 202542x their median
नमस्ते India! #HYBEIndia https://t.co/SVZ2TojIw5
- Oct 11, 202425x their median
[ HYBE CINEFEST EN LATAM ] ¡HYBE CINE FEST celebra seis eventos musicales de tus artistas favoritos! Únete a otros fans del K-POP para ver a los artistas mundialmente reconocidos de HYBE, todos en un solo lugar. 🎬 Del 14 al 20 de noviembre en Cinépolis 🎟️ Boletos a la venta: 17 de octubre 🔗 https://t.co/f5wplefBcQ ¡Regístrate para más información! #HYBECINEFEST #HYBECINEFEST_LATAM ________________________________________ [HYBE CINEFEST NA AMÉRICA LATINA] HYBE CINEFEST celebra seis eventos de música dos seus artistas favoritos da HYBE! Junte-se a outros fãs de K-POP para ver artistas renomados da HYBE, todos em um só lugar. 🎬14 a 20 de Novembro na Cinepolis 🎟️Ingressos à venda: 17 de Outubro 🔗 https://t.co/f5wplefBcQ Inscreva-se para mais informações! #HYBECINEFEST #HYBECINEFEST_LATAM
- Feb 14, 202515x their median
[NOTICE] HYBE LABELS JAPAN 社名変更(Company name change) “YX LABELS” Official NEWS: https://t.co/TrHIPxktoc #YX_LABELS #Youth #eXtreme #eXcellence https://t.co/4CqIostncq
- Sep 3, 202413x their median
HYBE Latin America Conecta con nosotros: X: https://t.co/bDn5WgYFrn Instagram: https://t.co/6IZccWUc4A #HYBELatinAmerica https://t.co/2C9WTFMQ4P
- Jul 22, 202412x their median
'HYBE: We Believe In Music, A GRAMMY Museum Exhibit' is coming to the #GRAMMYMuseum! 🌟 The interactive exhibit will showcase HYBE's (@HYBEOFFICIALtwt) evolution, featuring @zico_koz, @bts_bighit, @pledis_17, @realfromis_9, @TXT_bighit, @ENHYPEN, @le_sserafim, @andTEAMofficial, @BOYNEXTDOOR_KOZ, @TWS_PLEDIS, @ILLIT_official, and @katseyeworld. 🗓 8/2 - 9/15 🎟 Learn more: https://t.co/GHc9TSxYpB
- Jul 10, 202412x their median
[기사] Grammy Museum to launch K-pop exhibit celebrating #HYBE, featuring #BTS, #LE_SSERAFIM artifacts https://t.co/zrd362Q3UG
- Oct 27, 202311x their median
[기사] #BTS #슈가 · #지민 · #정국→#뉴진스 까지, #하이브 소속 대거 BBMA 후보 https://t.co/tnG5ypFw4T
- Mar 9, 202610.0x their median
[기사] #하이브, 스포티파이와 맞손…비디오 팟캐스트로 'K팝 콘텐츠' 확산 https://t.co/6LnW4YELZu
- Jul 10, 20259.8x their median
[기사] #하이브 아티스트·프로듀서 16인, 美 레코딩 아카데미 회원 된다 https://t.co/1CzWgx7yPb
- Aug 7, 20259.0x their median
[기사] '빅히트 뮤직 신인' 드디어 공개된 팀명 ‘#코르티스' https://t.co/10uKYeFVHr
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
Buy or sell X accounts - escrow-protected
PlayerSells is an escrow marketplace for X accounts. Every deal is protected, with no middleman risk.
Reading these numbers
A typical post picks up 1.0K interactions against 4.5M followers, an engagement rate of 0.022%. Posts are seen about 74K times each, and 1.36% of those impressions turn into an interaction. That is about 1.65% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 04:00 UTC, and Monday is the busiest day of the week. Of the 1 posts sampled, 100% link out. The account's strongest tracked post pulled 42K interactions, about 42x its own typical post. Recurring topics include #tuide, #튜이드. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is HYBE OFFICIAL's engagement rate on X?
- HYBE OFFICIAL (@HYBEOFFICIALtwt) has an engagement rate of 0.022%, based on the median interactions across 1 original posts from the last 30 days against 4,451,496 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.022%, HYBE OFFICIAL sits above the 25th percentile of the 36,378 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @HYBEOFFICIALtwt have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @HYBEOFFICIALtwt post?
- Most posts go out around 04:00 UTC, and Monday is its busiest day, at roughly 0.07 posts per day across the measured window.