Paul Heyman engagement report
@HeymanHustle - 2.2M followers on X
Measured over 38 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 1.2K interactions against 2.2M followers, an engagement rate of 0.056%. Measured over 38 original posts, its engagement rate beats 76% of 3,829 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 73K times each, and 1.71% of those impressions turn into an interaction. That is about 3.30% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.6 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 01:00 UTC, and Tuesday is the busiest day of the week. Of the 38 posts sampled, 87% carry an image or video and 34% link out. The account's strongest tracked post pulled 75K interactions, about 60x its own typical post. Recurring topics include #l4l, #looking4larry, #smackdown.
Measured over 38 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #l4l, #looking4larry, #smackdown.
Compared with accounts its own size
Paul Heyman's engagement rate beats 76% of the tracked X accounts closest to it in follower count (3,829 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 72% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.056%, Paul Heyman sits above the 25th percentile of the 37,071 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.435% |
| 90th percentile | 2.10% |
| 99th percentile | 158.3% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 01:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 51K |
| 03:00 UTC | -4% | 54K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 49K |
| 07:00 UTC | -5% | 53K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 71K |
| 10:00 UTC | -2% | 73K |
| 11:00 UTC | -3% | 80K |
| 12:00 UTC | -2% | 88K |
| 13:00 UTC | -2% | 96K |
| 14:00 UTC | -4% | 99K |
| 15:00 UTC | -2% | 103K |
| 16:00 UTC | -3% | 100K |
| 17:00 UTC | -2% | 92K |
| 18:00 UTC | -1% | 86K |
| 19:00 UTC | -2% | 81K |
| 20:00 UTC | -1% | 75K |
| 21:00 UTC | -1% | 67K |
| 22:00 UTC | -1% | 58K |
| 23:00 UTC | -1% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 234K |
| Monday | 0% | 294K |
| Tuesday | -3% | 288K |
| Wednesday | -1% | 253K |
| Thursday | -2% | 247K |
| Friday | -3% | 256K |
| Saturday | +3% | 230K |
Best tweets
- Aug 2, 202660x their median
THE PAST π€ THE PRESENT π€ THE FUTURE @BrockLesnar | @Obaofwwe https://t.co/YLmd6tDWg5
- Aug 8, 202642x their median
Thank you, Brock. https://t.co/njd4rXvy2B
- Aug 4, 202642x their median
Thank you, Brock. π https://t.co/mkDLKGg8n0
- Aug 4, 202620x their median
π π π @HeymanHustle | @Obaofwwe https://t.co/oH3bdBUpmL
- Aug 4, 202618x their median
INTENSITY π€ @Obaofwwe | @bronbreakkerwwe https://t.co/v7mEuN9Lzm
- Aug 4, 202617x their median
Saddened to announce the passing of Dory Funk, Jr. From the Double Cross Ranch to the @WWE Hall of Fame, Doryβs style inspired countless performers in our industry. Whether it was at WrestleMania 2, WCW, ECW, or the dozens of NWA-affiliated promotions, his travels across North America and Asia were a part of the early blueprint that helped build this business into a global phenomena. A hard-nosed and fierce competitor, his rugged in-ring style was only eclipsed by the decades he spent training athletes to perform in the squared circle he loved so much.Β Β My thoughts and those of the entire @WWE Universe are with his loved ones during this difficult time.
- Aug 2, 202616x their median
TOMBSTONE PILEDRIVER ON THE BOARDS AND OBA KICKED OUT!!!! π± THIS IS CRAZY!!!! https://t.co/wnX1OjZxRm
- Aug 11, 202613x their median
THE RULER IS HERE!! @Obaofwwe Grab your popcorn! πΏ https://t.co/WeA0bFcJ2D
- Aug 2, 202611x their median
THESE TWO ARE NOT HUMAN π³ https://t.co/8inl739Nd7
- Aug 11, 202611x their median
Things are FAR from over between @Obaofwwe and @bronbreakkerwwe!! π€― https://t.co/dQEwU91IWN
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 1.2K interactions against 2.2M followers, an engagement rate of 0.056%. Measured over 38 original posts, its engagement rate beats 76% of 3,829 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 73K times each, and 1.71% of those impressions turn into an interaction. That is about 3.30% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.6 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 01:00 UTC, and Tuesday is the busiest day of the week. Of the 38 posts sampled, 87% carry an image or video and 34% link out. The account's strongest tracked post pulled 75K interactions, about 60x its own typical post. Recurring topics include #l4l, #looking4larry, #smackdown.
- What is Paul Heyman's engagement rate on X?
- Paul Heyman (@HeymanHustle) has an engagement rate of 0.056%, based on the median interactions across 38 original posts from the last 30 days against 2,207,283 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.056%, Paul Heyman sits above the 25th percentile of the 37,071 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @HeymanHustle have real engagement?
- Its engagement rate beats 76% of the tracked X accounts closest to it in follower count (3,829 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @HeymanHustle post?
- Most posts go out around 01:00 UTC, and Tuesday is its busiest day, at roughly 2.57 posts per day across the measured window.