Humza Yousaf engagement report
@HumzaYousaf - 263K followers on X
Measured over 5 original posts from a 30-day window, last computed on October 30, 2026.
Engagement
Early reading. We have captured 5 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 561 interactions against 263K followers, an engagement rate of 0.213%. Posts are seen about 25K times each, and 2.23% of those impressions turn into an interaction. That is about 9.56% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 06:00 UTC, and Tuesday is the busiest day of the week. Of the 5 posts sampled, 80% carry an image or video. The account's strongest tracked post pulled 20K interactions, about 19x its own typical post. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 5 original posts from a 30-day window, last computed on October 30, 2026. Recurring tag: #c4news.
Where this sits in the catalog
At 0.213%, Humza Yousaf sits above the 50th percentile of the 217,973 accounts in this comparison. That places it in the above the median band, which runs 0.149% to 0.705%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.149% |
| 75th percentile | 0.705% |
| 90th percentile | 2.63% |
| 99th percentile | 82.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 06:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 80% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 80% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 397 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jul 19, 202619x their median
England's Bukayo Saka, Marc Guehi, Trevoh Chalobah and Eberechi Eze joined France's Dayot Upamecano, Maxence Lacroix and Jean-Philippe Mateta in prayer after the final whistle in a powerful show of unity and respect 🙏❤️ https://t.co/nKOxEfMe0t
- Aug 15, 202618x their median
A man had died. His two children will grow up without their father. Jason made mistakes & resigned as a result. What followed was the predictable onslaught by particular sections of the media. When he appealed for calm they continued to hound him. And we all know why. Shameful
- Jun 20, 20269.9x their median
My full statement on the horrific, but I am afraid to say, unsurprising attacks in Edinburgh. Enough of the statements of solidarity from governments. Muslims - across the UK - no longer feel safe in the only country they call home. Time to face down the peddlers of hate. https://t.co/A4QQh7CB7p
- Jun 24, 20267.9x their median
A UN Commission concludes that Palestinian children have been deliberately targeted and killed by Israel. Investigators say they found cases where children were allegedly shot in vital organs using precision weapons. How much more proof do you need that a genocide is occurring? https://t.co/DNDRyqyQ7F
- Sep 8, 20264.8x their median
"This is an irrational action... if the UK is really interested in dealing with issues they feel like are wrong, where are the sanctions against North Korea, China, Russia?" US Ambassador to Israel Mike Huckabee, who has accused the UK government and Ed Miliband of 'Jew hate' speaks to @annaefoster about the plan to sanction goods and services from West Bank settlements.
- Sep 8, 20263.2x their median
I welcome the Foreign Secretary's statement on illegal Israeli settlements as a positive move in the right direction Banning goods from settlements & some restrictions on services is a welcome step, let's just hope it isn't the last one as the killings across Palestine continue. https://t.co/i7akUztf3C
- Jul 13, 20261.5x their median
Former Congresswoman and DMFI Board Chair Kathy Manning responds to @RoKhanna: https://t.co/wn4WlpLOm6
- Aug 28, 20262.7x their median
Some news from my ever courageous wife. So proud of Elizabeth and all that she accomplishes. https://t.co/pSdpYjiBWQ
- Aug 29, 20262.6x their median
A famine being alleviated does not mean the famine was fabricated. Yes, conditions have improved because, what do you know, when children are given food, they stop starving. That is not evidence they were never starved. Israel's attempts to rewrite history are fooling noone. https://t.co/Fbr3l84EIL
- Oct 24, 20262.0x their median
My heart and my prayers are with those martyred attending a funeral at the Greek Orthodox Church in Karak, Jordan. What a despicable act of terror. Those responsible using such evil to try and divide those who live as friends and neighbours. I am certain they will not succeed.
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 561 interactions against 263K followers, an engagement rate of 0.213%. Posts are seen about 25K times each, and 2.23% of those impressions turn into an interaction. That is about 9.56% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 06:00 UTC, and Tuesday is the busiest day of the week. Of the 5 posts sampled, 80% carry an image or video. The account's strongest tracked post pulled 20K interactions, about 19x its own typical post. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Humza Yousaf's engagement rate on X?
- Humza Yousaf (@HumzaYousaf) has an engagement rate of 0.213%, based on the median interactions across 5 original posts from the last 30 days against 263,463 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.213%, Humza Yousaf sits above the 50th percentile of the 217,973 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @HumzaYousaf have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @HumzaYousaf post?
- Most posts go out around 06:00 UTC, and Tuesday is its busiest day, at roughly 1.33 posts per day across the measured window.