IMDb engagement report
@IMDb - 4.4M followers on X
Measured over 2 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
Early reading. We have captured 2 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 1.2K interactions against 4.4M followers, an engagement rate of 0.026%. Posts are seen about 53K times each, and 2.20% of those impressions turn into an interaction. That is about 1.19% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 6.8K interactions, about 5.9x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 2 original posts from a 30-day window, last computed on August 31, 2026.
Where this sits in the catalog
At 0.026%, IMDb sits above the 25th percentile of the 36,378 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.432% |
| 90th percentile | 2.10% |
| 99th percentile | 161.0% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 16:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 230K |
| Monday | 0% | 286K |
| Tuesday | -2% | 276K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 244K |
| Friday | -3% | 252K |
| Saturday | +3% | 227K |
Best tweets
- Jan 12, 20265.9x their median
'The Secret Agent' star Wagner Moura made history tonight by winning the #GoldenGlobe for Best Male Actor in a Motion Picture (Drama). He is the first Brazilian actor to win in this category. πβ¨ Congratulations, Wagner! https://t.co/gqeGNWy3x4
- Dec 15, 20255.8x their median
Hollywood remembers legendary director and actor Rob Reiner, who was found dead on Sunday alongside his wife, Michele. π Rob is best known for directing films like When Harry Met Sally, This is Spinal Tap, The Princess Bride, and A Few Good Men. https://t.co/W3L8vutskn
- Jan 12, 20265.3x their median
That's a wrap on the 2026 #GoldenGlobes! Catch all the winners here π https://t.co/YODzEuKBzu https://t.co/TMHjMvxUIA
- Dec 8, 20253.1x their median
Based on #IMDb user popularity, here are the Top 10 Series of 2025. πΊβ¨ What were your 10 favorites this year? https://t.co/IwGZbV4wte
- Feb 14, 2026
Today is a reminder to tell your pals you love them. #ProjectHailMary https://t.co/O1hVolMFbj
- Jun 5, 20261.9x their median
Anthony Head, best known for his role on Buffy the Vampire Slayer, has passed away. He was 72. π https://t.co/6uKkhPPzrH https://t.co/al1TcZUwAh
- Dec 31, 20251.8x their median
IMDb celebrates the lives of artists who passed away in 2025. https://t.co/1h0hVQrocI
- Dec 8, 20251.8x their median
Based on #IMDb user popularity, here are the Top 10 Movies of 2025. π₯β¨ What were your 10 favorites this year? https://t.co/4RZiMu7CeQ
- Feb 11, 20261.7x their median
James Van Der Beek, best known for his role as Dawson Leery in 'Dawson's Creek', has passed away at 48. π https://t.co/q1trgCNPVX
- Dec 10, 20251.7x their median
A perfectly impossible crime. β°οΈ Here's an exclusive new poster for Wake Up Dead Man: A Knives Out Mystery, in select theaters now and on @netflix December 12. https://t.co/hSJp6z3isd
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 1.2K interactions against 4.4M followers, an engagement rate of 0.026%. Posts are seen about 53K times each, and 2.20% of those impressions turn into an interaction. That is about 1.19% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 6.8K interactions, about 5.9x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is IMDb's engagement rate on X?
- IMDb (@IMDb) has an engagement rate of 0.026%, based on the median interactions across 2 original posts from the last 30 days against 4,412,336 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.026%, IMDb sits above the 25th percentile of the 36,378 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @IMDb have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @IMDb post?
- Most posts go out around 16:00 UTC, and Tuesday is its busiest day, at roughly 0.07 posts per day across the measured window.