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Income Tax India engagement report

@IncomeTaxIndia - 1.6M followers on X

Measured over 7 original posts from a 30-day window, last computed on October 31, 2026.

Engagement

Per follower
0.008%
of 1.6M followers
Per impression
0.105%
124K views on a typical post
Reach
7.59%
of its followers see a post
Typical post
131
interactions (median)
Saved
0.014%
17 bookmarks on a typical post
Posting rate
10.53/day
active 73% of days
Peak time
07:00 UTC
Thursday

Early reading. We have captured 7 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 131 interactions against 1.6M followers, an engagement rate of 0.008%. Posts are seen about 124K times each, and 0.105% of those impressions turn into an interaction. That is about 7.59% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 10.5 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 07:00 UTC, and Thursday is the busiest day of the week. Of the 7 posts sampled, 100% carry an image or video and 71% link out. The account's strongest tracked post pulled 4.6K interactions, about 24x its own typical post. Recurring topics include #specialcampaign6, #swachhatahiseva2026, #swachhatahiseva. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 7 original posts from a 30-day window, last computed on October 31, 2026. Recurring tags: #specialcampaign6, #swachhatahiseva2026, #swachhatahiseva.

Where this sits in the catalog

At 0.008%, Income Tax India sits above the 10th percentile of the 217,745 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.149%
p750.704%
p902.63%
p9982.5%
Engagement rate as a share of followers, across the 217,745 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 21,722 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.149%
75th percentile0.704%
90th percentile2.63%
99th percentile82.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 07:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 07:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 07:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link71% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 71% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 386 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 28, 202624x their median

    The Central Board of Direct Taxes (CBDT) has decided to extend the due date of furnishing of Return of Income for Assessment Year 2026-27 in the case of persons mentioned at S. No. 2 in the Table below Explanation 2 to sub-section (1) of section 139 of the Income-tax Act, 1961 from 31st October, 2026 to 21st November, 2026. Accordingly, the 'specified date' for furnishing of the report of audit under the provisions of the Income-tax Act, 1961 for Assessment Year 2026-27, in the case of such persons, stands extended to 21st October, 2026 Press Release Issued.

    2.8K1.2K368196713K viewsView on X
  • Oct 27, 202611x their median

    Have you disclosed your foreign assets in your ITR? ✅ FAST-DS 2026 offers eligible taxpayers a one-time opportunity to declare previously unreported foreign assets. ✅ Flat fee of ₹1 lakh for eligible foreign assets valued up to ₹5 crore, subject to conditions. Act now, if eligible! File Form 1 of FAST-DS before 31 December 2026. 🌐 Visit https://t.co/fEQg3SDHYj

    1.9K1868353438K viewsView on X
  • Aug 19, 20267.7x their median

    If you have business or professional income for AY 2026–27, the due date to file non-audit ITRs (ITR-3, 4, 5, and 7) is 31st August 2026. Don’t put it off any longer. Login to the e-filing portal and file your return today. 👉 https://t.co/5XSxJVCtPx #ITR #TaxFiling #FileNow https://t.co/8ecexcVOo6

    891479881587K viewsView on X
  • Aug 20, 20266.8x their median

    A quick guide to help you pick the right form between ITR 3 or 4 for AY 2026-27. Don’t wait for the last minute. File your non-audit ITRs (ITR-3, 4, 5, and 7) before 31st August 2026. 👉 https://t.co/5XSxJVCtPx #ITR #TaxFiling #FileNow https://t.co/SBT5r3eYNp

    781420871553K viewsView on X
  • Sep 1, 20266.2x their median

    A record 7.8 Crore+ ITRs have been filed for AY 2026–27 as on August 31,2026. We sincerely thank the taxpayers and professionals for their timely compliance 🙏🇮🇳 https://t.co/5XSxJVCtPx #ITR #FileNow #Taxfiling https://t.co/IdWp8ejJWB

    57336618545586K viewsView on X
  • Aug 24, 20265.8x their median

    31st August 2026 is the due date for filing ITRs for AY 2026–27 for taxpayers with business or professional income who are not subject to audit. Be the tax hero who files on time. Log in to the e-filing portal and file your return today. Visit: https://t.co/ONPMJ2VSum #HarKardataEkHero

    624382922450K viewsView on X
  • Sep 28, 20265.8x their median

    CBDT issues Circular No. 07/2026 dated 28.09.2026 extending timelines for filing various reports of audit and Income Tax Returns for Assessment Year 2026-27.

    7892217315465K viewsView on X
  • Oct 16, 20265.3x their median

    Transferring immovable property? TDS compliance is now simpler with New Form 141! ✅ One unified Form 141 replaces multiple TDS forms (Forms 26QB, 26QC, 26QD and 26QE). ✅ Covers immovable property transfers involving resident and non-resident sellers, rent payments by Individuals/HUFs, payments to contractors or professionals by Individuals/HUFs and Virtual Digital Asset transfers by Individuals/HUFs. ✅ Easier TDS reporting and payment. ✅ Streamlined and user-friendly filing experience. Visit https://t.co/fEQg3SDHYj

    7071967922587K viewsView on X
  • Aug 31, 20265.2x their median

    Over 7.5 Crore ITRs have already been filed for AY 2026–27📈 The clock is ticking for the (non-audit) business or professional income tax return (ITR) filing deadline (August 31, 2026). If you haven't filed your ITR 3, 4, 5, or 7 (non-audit) yet, don't wait for the eleventh hour. File now!! 👉 https://t.co/fEQg3SDHYj #ITR #Taxfiling #FileNow

    45338811043463K viewsView on X
  • Sep 14, 20265.1x their median

    September 15 is almost here, don’t let the deadline fly away! The 2nd installment of Advance Tax for Tax Year 2026–27 is due on or before 15th September 2026. Pay your advance tax installment today. https://t.co/5XSxJVCtPx https://t.co/cS6dgDd2tU

    468428820508K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#specialcampaign6#swachhatahiseva2026#swachhatahiseva#vigilanceawarenessweek2026#swachhtahiseva2026

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 131 interactions against 1.6M followers, an engagement rate of 0.008%. Posts are seen about 124K times each, and 0.105% of those impressions turn into an interaction. That is about 7.59% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 10.5 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 07:00 UTC, and Thursday is the busiest day of the week. Of the 7 posts sampled, 100% carry an image or video and 71% link out. The account's strongest tracked post pulled 4.6K interactions, about 24x its own typical post. Recurring topics include #specialcampaign6, #swachhatahiseva2026, #swachhatahiseva. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Income Tax India's engagement rate on X?
Income Tax India (@IncomeTaxIndia) has an engagement rate of 0.008%, based on the median interactions across 7 original posts from the last 30 days against 1,635,936 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.008%, Income Tax India sits above the 10th percentile of the 217,745 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @IncomeTaxIndia have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @IncomeTaxIndia post?
Most posts go out around 07:00 UTC, and Thursday is its busiest day, at roughly 10.53 posts per day across the measured window.

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