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Islamabad United engagement report

@IsbUnited - 1.4M followers on X

Measured over 65 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Bottom quarter for its size
Per follower
0.004%
of 1.4M followers
Per impression
1.83%
2.7K views on a typical post
Reach
0.2%
of its followers see a post
Typical post
49
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
2.17/day
active 97% of days
Peak time
15:00 UTC
Tuesday

A typical post picks up 49 interactions against 1.4M followers, an engagement rate of 0.004%. Measured over 65 original posts, its engagement rate beats 23% of 3,809 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.7K times each, and 1.83% of those impressions turn into an interaction. That is about 0.196% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Tuesday is the busiest day of the week. Of the 65 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 1.2K interactions, about 25x its own typical post. Recurring topics include #rangjeetkalaalhai, #unitedwewin, #engvpak.

Measured over 65 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #rangjeetkalaalhai, #unitedwewin, #engvpak.

Compared with accounts its own size

Islamabad United's engagement rate beats 23% of the tracked X accounts closest to it in follower count (3,809 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 68% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.004%, Islamabad United sits above the 10th percentile of the 36,960 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.435%
p902.10%
p99159.8%
Engagement rate as a share of followers, across the 36,960 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,518 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.435%
90th percentile2.10%
99th percentile159.8%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 15:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 15:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 15:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%51K
03:00 UTC-4%54K
04:00 UTC-6%44K
05:00 UTC-4%42K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%73K
11:00 UTC-3%79K
12:00 UTC-2%87K
13:00 UTC-2%96K
14:00 UTC-4%99K
15:00 UTC-2%102K
16:00 UTC-3%99K
17:00 UTC-2%92K
18:00 UTC-1%85K
19:00 UTC-2%80K
20:00 UTC-1%75K
21:00 UTC-1%67K
22:00 UTC-2%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%233K
Monday0%292K
Tuesday-3%284K
Wednesday-1%253K
Thursday-2%246K
Friday-3%255K
Saturday+3%229K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 4, 202625x their median

    Babar's Brilliant Form Rolls On! ๐Ÿ”ฅ An unbeaten 86* showcasing patience, precision, and pure class! #WIvPAK | #UnitedWeWin | #RangJeetKaLaalHai https://t.co/0KVWuh8Bjh

    1.2K424311K viewsView on X
  • Aug 6, 202620x their median

    Leading from the front! ๐Ÿ‘‘ Babar Azam capped off a superb series with 193 runs, including two half-centuries, to claim the Player of the Series award. ๐Ÿ‡ต๐Ÿ‡ฐ #WIvPAK | #UnitedWeWin | #RangJeetKaLaalHai https://t.co/sASJKknepj

    92840106.0K viewsView on X
  • Aug 23, 20269.5x their median

    Nothing to see here just our Kaptaan doing @76Shadabkhan things in the @CPL https://t.co/F1puzMV8Jc

    440197120K viewsView on X
  • May 13, 20266.6x their median

    ISLU ruled the PSL 11 digital game ! From setting trends to leading the fan energy all season long, we stayed ahead of the game. #UnitedWeWin | #RangJeetKaLaalHai https://t.co/7kmsFp5tf9

    118194819.8K viewsView on X
  • Aug 2, 20266.4x their median

    It's time to bounce back! Wishing Team Pakistan the very best for the 2nd Test against the West Indies! Let's bring the intensity and make it count! ๐Ÿ”ฅ #WIvPAK | #UnitedWeWin | #RangJeetKaLaalHai https://t.co/2xPKRarXLK

    2977716.0K viewsView on X
  • Aug 6, 20265.9x their median

    ๐—˜๐—ป๐—ฑ๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฒ ๐˜€๐—ฒ๐—ฟ๐—ถ๐—ฒ๐˜€ ๐—ผ๐—ป ๐—ฎ ๐—ต๐—ถ๐—ด๐—ต!๐Ÿ”ฅ Pakistan outplay West Indies in every department to wrap up the second Test with an 8-wicket victory, finishing the series level at 1-1!๐Ÿ‡ต๐Ÿ‡ฐ #WIvPAK | #UnitedWeWin | #RangJeetKaLaalHai https://t.co/2ad34F4Q5j

    2806202.5K viewsView on X
  • Aug 18, 20265.8x their median

    ๐—–๐—ฒ๐—น๐—ฒ๐—ฏ๐—ฟ๐—ฎ๐˜๐—ถ๐—ป๐—ด ๐—ฎ ๐˜๐—ฟ๐˜‚๐—ฒ ๐—น๐—ฒ๐—ด๐—ฒ๐—ป๐—ฑ ๐—ผ๐—ณ ๐˜๐—ต๐—ฒ ๐—ด๐—ฎ๐—บ๐—ฒ! ๐Ÿ† Honouring Islamabad Unitedโ€™s legend, Shane Watson, a true match-winner who gave the United family countless moments to celebrate!โ™ฅ๏ธ #UnitedWeWin | #RangJeetKaLaalHai https://t.co/ZixdNEcSLL

    27011104.9K viewsView on X
  • Aug 19, 20264.8x their median

    The battle at Headingley begins!๐Ÿ”ฅ Pakistan take on England in the 1st Test today. Wishing our boys the very best of luck! ๐Ÿ‡ต๐Ÿ‡ฐ #ENGvPAK | #UnitedWeWin | #RangJeetKaLaalHai https://t.co/1PV0vTGmv0

    2332102.8K viewsView on X
  • Aug 31, 20264.1x their median

    A moment etched in history! ๐Ÿ‡ต๐Ÿ‡ฐ Mohammad Abbas delivers a magnificent 5/57 at Lordโ€™s, earning his place on the iconic Lordโ€™s Honours Board! #ENGvPAK | #UnitedWeWin | #RangJeetKaLaalHai https://t.co/d2tWZlVs6i

    1966002.4K viewsView on X
  • Aug 6, 20264.0x their median

    From anchoring the innings to finishing the chase!๐Ÿ‘ Abdullah Shafique's unbeaten 160 and composed 24* powered Pakistan to victory and earned him a well-deserved Player of the Match award! #WIvPAK | #UnitedWeWin | #RangJeetKaLaalHai https://t.co/a7oUjQUPC3

    1952002.7K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#rangjeetkalaalhai#unitedwewin#engvpak#wivpak#nationalchampionscup

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 49 interactions against 1.4M followers, an engagement rate of 0.004%. Measured over 65 original posts, its engagement rate beats 23% of 3,809 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.7K times each, and 1.83% of those impressions turn into an interaction. That is about 0.196% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Tuesday is the busiest day of the week. Of the 65 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 1.2K interactions, about 25x its own typical post. Recurring topics include #rangjeetkalaalhai, #unitedwewin, #engvpak.

What is Islamabad United's engagement rate on X?
Islamabad United (@IsbUnited) has an engagement rate of 0.004%, based on the median interactions across 65 original posts from the last 30 days against 1,362,627 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.004%, Islamabad United sits above the 10th percentile of the 36,960 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @IsbUnited have real engagement?
Its engagement rate beats 23% of the tracked X accounts closest to it in follower count (3,809 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @IsbUnited post?
Most posts go out around 15:00 UTC, and Tuesday is its busiest day, at roughly 2.17 posts per day across the measured window.

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