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JJ Watt engagement report

@JJWatt - 5.2M followers on X

Measured over 22 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.032%
of 5.2M followers
Per impression
0.908%
187K views on a typical post
Reach
3.57%
of its followers see a post
Typical post
1.7K
interactions (median)
Saved
0.02%
38 bookmarks on a typical post
Posting rate
1.63/day
active 53% of days
Peak time
07:00 UTC
Sunday

A typical post picks up 1.7K interactions against 5.2M followers, an engagement rate of 0.032%. Measured over 22 original posts, its engagement rate beats 66% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 187K times each, and 0.908% of those impressions turn into an interaction. That is about 3.57% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.6 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 07:00 UTC, and Sunday is the busiest day of the week. Of the 22 posts sampled, 95% carry an image or video and 14% link out. The account's strongest tracked post pulled 350K interactions, about 206x its own typical post. Recurring topics include #dreambigworkhard, #pmslive, #10percentluck20percentskill.

Measured over 22 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #dreambigworkhard, #pmslive, #10percentluck20percentskill.

Compared with accounts its own size

JJ Watt's engagement rate beats 66% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 54% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.032%, JJ Watt sits above the 25th percentile of the 36,654 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 07:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 07:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 07:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Dec 27, 2022206x their median

    Koa’s first ever NFL game. My last ever NFL home game. My heart is filled with nothing but love and gratitude. It’s been an absolute honor and a pleasure. 🙏🏼 https://t.co/wXbDUcHM8B

    317K19K6.7K6.9K67M viewsView on X
  • Aug 5, 202626x their median

    Aaron Donald worked out today for the Los Angeles Rams, per the NFL wire. https://t.co/VjR0LdRHnz

    40K2.2K6631.8K7.8M viewsView on X
  • Jul 19, 202626x their median

    World Cup Final. Bucket List. Very Grateful. 🙏🏻 https://t.co/2EjgBu6jYv

    43K539420181.1M viewsView on X
  • Aug 11, 202625x their median

    Haven’t said much because it’s not the circumstances you’d hope it would happen under, but I’m incredibly excited about this opportunity and look forward to working with a legendary team in Jim Nantz, Tracy Wolfson, Jim Rikhoff and the entire CBS lead crew. See you in Minnesota! https://t.co/9IKaTg5cTv

    40K6157591182.4M viewsView on X
  • Jul 31, 202614x their median

    #NewProfilePicture https://t.co/vAye1hZM6j

    22K9392965655.1M viewsView on X
  • Aug 14, 202612x their median

    This must be our new student 👀 https://t.co/pf9bBUhhsL

    20K1.2K102155625K viewsView on X
  • Jul 28, 20269.5x their median

    Always miss football on days like today when training camps open. Then I remember the 4 hour long welcome meeting that those guys will sit in tonight with all the mandatory PowerPoints and legal presentations for every department and miss it just a little less.

    16K1821086488K viewsView on X
  • Jul 18, 20269.4x their median

    Not Proud of it, man enough to say it. I had breakfast this morning in Greenwich Village NYC and a man sat next to me on his own. Somebody I idolised growing up watching NFL. But out of respect ( like a scared little girl ) I didn’t even ask for a picture. Not proud of it, man enough to say it. Have a great day in New York @JJWatt #footballguy

    16K168125288.5M viewsView on X
  • Aug 14, 20268.7x their median

    A new force has linked up with the Clarets 🔗🇰🇿 https://t.co/rPL3RMQdwz

    13K1.3K292271502K viewsView on X
  • Jul 21, 20267.1x their median

    Football Royalty. https://t.co/6kycaYNrhp

    12K2116111183K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#dreambigworkhard#pmslive#10percentluck20percentskill#newprofilepicture#sarge

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1.7K interactions against 5.2M followers, an engagement rate of 0.032%. Measured over 22 original posts, its engagement rate beats 66% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 187K times each, and 0.908% of those impressions turn into an interaction. That is about 3.57% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.6 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 07:00 UTC, and Sunday is the busiest day of the week. Of the 22 posts sampled, 95% carry an image or video and 14% link out. The account's strongest tracked post pulled 350K interactions, about 206x its own typical post. Recurring topics include #dreambigworkhard, #pmslive, #10percentluck20percentskill.

What is JJ Watt's engagement rate on X?
JJ Watt (@JJWatt) has an engagement rate of 0.032%, based on the median interactions across 22 original posts from the last 30 days against 5,234,067 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.032%, JJ Watt sits above the 25th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @JJWatt have real engagement?
Its engagement rate beats 66% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @JJWatt post?
Most posts go out around 07:00 UTC, and Sunday is its busiest day, at roughly 1.63 posts per day across the measured window.

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