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Jay Bilas engagement report

@JayBilas - 1.8M followers on X

Measured over 64 original posts from a 30-day window, last computed on October 30, 2026.

Engagement

Middle of its size range
Per follower
0.01%
of 1.8M followers
Per impression
0.234%
78K views on a typical post
Reach
4.30%
of its followers see a post
Typical post
183
interactions (median)
Saved
0.019%
15 bookmarks on a typical post
Posting rate
10.53/day
active 93% of days
Peak time
14:00 UTC
Friday

A typical post picks up 183 interactions against 1.8M followers, an engagement rate of 0.01%. Measured over 64 original posts, its engagement rate beats 34% of 21,624 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 78K times each, and 0.234% of those impressions turn into an interaction. That is about 4.30% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 10.5 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 14:00 UTC, and Friday is the busiest day of the week. Of the 64 posts sampled, 59% carry an image or video and 45% link out. The account's strongest tracked post pulled 6.3K interactions, about 34x its own typical post. Recurring topics include #pcsa, #goducks, #iubb.

Measured over 64 original posts from a 30-day window, last computed on October 30, 2026. Recurring tags: #pcsa, #goducks, #iubb.

Compared with accounts its own size

Jay Bilas's engagement rate beats 34% of the tracked X accounts closest to it in follower count (21,624 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 16% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.01%, Jay Bilas sits above the 10th percentile of the 217,745 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.149%
p750.704%
p902.63%
p9982.5%
Engagement rate as a share of followers, across the 217,745 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 21,722 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.149%
75th percentile0.704%
90th percentile2.63%
99th percentile82.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video59% of posts+111%+108% to +115%34K
Outbound link45% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 59% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 45% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 253 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 3, 202634x their median

    NEWS: The SEC has filed a federal lawsuit in Alabama suing LSU and Lane Kiffin, per Louisiana attorney general Liz Murrill. She mentioned in a break in the state court hearing in Louisiana.

    5.5K4521361731.2M viewsView on X
  • Oct 7, 202623x their median

    After 16 seasons and 382 wins at Oregon, head coach Dana Altman has announced his retirement. Tony Stubblefield has been named interim head coach for the 2026-27 season. More: https://t.co/inqeJ3jy7W #GoDucks https://t.co/K4Gm0fNIhG

    3.4K588130207603K viewsView on X
  • Sep 3, 202620x their median

    Calling them “NFL players” is at best disingenuous, and at worst intentionally deceptive @AGAlanWilson & @Georgia_AG. They are not professional football players circling back after years in the NFL. They are college players who were told, by the NCAA, that they were done. So they took the only door that was open—only to watch the NCAA change the lock behind them.

    2.0K2821.1K315762K viewsView on X
  • Oct 22, 202615x their median

    In the "second tier" of college sports' caste system, Miami is positioning itself for a conference move while exploring football independence and fighting against a federal bill. "If we have to go independent," the president says, "I like our chances." https://t.co/AGBdulm1OU

    1.8K373219268834K viewsView on X
  • Sep 16, 202613x their median

    How much did your team spend on its roster? Our staff @TheAthletic spent months and talked to countless people inside and outside of every Power 4 program in search of the answer. Here's what we found. Free story: https://t.co/21A5tayYyj

    1.7K3001492112.8M viewsView on X
  • Oct 4, 202613x their median

    Sunday Thoughts: It feels like half of CFB is having an existential crisis. So many people want to fire their coach, even some with a good record and some with a new coach. Feels like we're in an unhealthy cycle and a weird place. Almost nobody can sustain anything.

    1.9K1231671301.1M viewsView on X
  • Oct 14, 20269.4x their median

    Todd Golden on eligibility chaos is worth your time ⬇️ "The NCAA has spent millions of dollars promoting the PCSA. But if that were to pass, the class of '22 athletes would be eligible." "At this point, the NCAA is arguing that they're trying to prevent chaos, but they're really causing it." (🎥: @rockytopinsider)

    1.4K2003839513K viewsView on X
  • Oct 16, 20269.3x their median

    NEW: Texas Tech QB Thomas Castellanos and Louisville guard Seth Trimble have been granted a temporary injunction in their fifth-year eligibility lawsuit, @PeteNakos reports. They are both immediately eligible. https://t.co/mQMxaNyHcz

    1.5K1244239272K viewsView on X
  • Aug 21, 20268.5x their median

    BREAKING: The Tenth Circuit has GRANTED the NCAA’s stay request in Wisne v. NCAA. Judge Sweeney’s nationwide injunction is now stayed pending appeal, meaning qualifying Class of 2022 athletes lose its federal fifth-season protection for now. https://t.co/i3ASE2TmHi

    7842911043792.8M viewsView on X
  • Oct 26, 20265.6x their median

    Rick Barnes said today he has an idea for the NCAA. Clear all the fifth-year players looking for eligibility in the courts. Then take all the money that would've been spent on legal fees and give it to the Olympic sports that need it. 🔗 https://t.co/gGAjZYlbS3 https://t.co/QeP1RWOe34

    8881052118190K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#pcsa#goducks#iubb#noles#geauxtigers

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 183 interactions against 1.8M followers, an engagement rate of 0.01%. Measured over 64 original posts, its engagement rate beats 34% of 21,624 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 78K times each, and 0.234% of those impressions turn into an interaction. That is about 4.30% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 10.5 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 14:00 UTC, and Friday is the busiest day of the week. Of the 64 posts sampled, 59% carry an image or video and 45% link out. The account's strongest tracked post pulled 6.3K interactions, about 34x its own typical post. Recurring topics include #pcsa, #goducks, #iubb.

What is Jay Bilas's engagement rate on X?
Jay Bilas (@JayBilas) has an engagement rate of 0.01%, based on the median interactions across 64 original posts from the last 30 days against 1,813,096 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.01%, Jay Bilas sits above the 10th percentile of the 217,745 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @JayBilas have real engagement?
Its engagement rate beats 34% of the tracked X accounts closest to it in follower count (21,624 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @JayBilas post?
Most posts go out around 14:00 UTC, and Friday is its busiest day, at roughly 10.53 posts per day across the measured window.

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