My Hero Academia engagement report
@MHAOfficial - 1.7M followers on X
Measured over 2 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
Early reading. We have captured 2 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 4.3K interactions against 1.7M followers, an engagement rate of 0.249%. Posts are seen about 87K times each, and 4.92% of those impressions turn into an interaction. That is about 5.06% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video and 50% link out. The account's strongest tracked post pulled 157K interactions, about 37x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 2 original posts from a 30-day window, last computed on September 1, 2026.
Where this sits in the catalog
At 0.249%, My Hero Academia sits above the 50th percentile of the 36,654 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.433%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.433% |
| 90th percentile | 2.10% |
| 99th percentile | 160.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 16:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 101K |
| 16:00 UTC | -3% | 98K |
| 17:00 UTC | -2% | 91K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -1% | 80K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -1% | 57K |
| 23:00 UTC | -2% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 231K |
| Monday | 0% | 288K |
| Tuesday | -2% | 278K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 245K |
| Friday | -3% | 253K |
| Saturday | +3% | 227K |
Best tweets
- Dec 16, 202537x their median
Thank you, young Midoriya. https://t.co/5TRRVLfQfA
- Dec 12, 202514x their median
Our hero academia. Watch the final episode tomorrow on @Crunchyroll. https://t.co/yuulouROKK
- Dec 20, 202512x their median
Introducing "More" โ a special episode adapting Chapter 431 of the manga, which explores the lives of Deku and his classmates eight years after graduating from U.A. Premiering worldwide on @Crunchyroll on May 2, 2026! https://t.co/Uz1nU4XA2e
- Dec 20, 202510x their median
Go beyond! Let's celebrate the 10th anniversary of My Hero Academia together in 2026 โจ https://t.co/PbrAxkYo5t
- Dec 26, 20258.1x their median
Saying goodbye is never easy... Leave your farewell message for the character you'll miss the most from My Hero Academia ๐งก๐ฅน
- Dec 24, 20256.1x their median
Merry Christmas, heroes! ๐ https://t.co/AdBrBbS4Z4
- May 23, 20263.8x their median
Anime of the Year is awarded to My Hero Academia FINAL SEASON at the 2026 #AnimeAwards! https://t.co/xqbDwW1a3t
- Dec 17, 20254.9x their median
Absolute Dynamight. This is the story of Katsuki Bakugo. https://t.co/vf6Q7UmhGc
- Apr 20, 20264.2x their median
Happy birthday, Bakugo! ๐ฅ https://t.co/tWhwEjQp9X
- Jul 15, 20264.0x their median
Happy birthday to our hero, Izuku Midoriya!!! ๐ https://t.co/O7MuleUms9
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 4.3K interactions against 1.7M followers, an engagement rate of 0.249%. Posts are seen about 87K times each, and 4.92% of those impressions turn into an interaction. That is about 5.06% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video and 50% link out. The account's strongest tracked post pulled 157K interactions, about 37x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is My Hero Academia's engagement rate on X?
- My Hero Academia (@MHAOfficial) has an engagement rate of 0.249%, based on the median interactions across 2 original posts from the last 30 days against 1,725,094 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.249%, My Hero Academia sits above the 50th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @MHAOfficial have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @MHAOfficial post?
- Most posts go out around 16:00 UTC, and Monday is its busiest day, at roughly 0.1 posts per day across the measured window.