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MMA Junkie engagement report

@MMAJunkie - 1.3M followers on X

Measured over 224 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Bottom quarter for its size
Per follower
0.001%
of 1.3M followers
Per impression
0.102%
13K views on a typical post
Reach
1.00%
of its followers see a post
Typical post
13
interactions (median)
Saved
0.008%
1 bookmarks on a typical post
Posting rate
8.07/day
active 30% of days
Peak time
17:00 UTC
Sunday

A typical post picks up 13 interactions against 1.3M followers, an engagement rate of 0.001%. Measured over 224 original posts, its engagement rate beats 12% of 3,739 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 13K times each, and 0.102% of those impressions turn into an interaction. That is about 0.997% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 8.1 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 17:00 UTC, and Sunday is the busiest day of the week. Of the 224 posts sampled, 33% carry an image or video and 81% link out. The account's strongest tracked post pulled 5.2K interactions, about 398x its own typical post. Recurring topics include #ufcshanghai, #ufcsacramento, #dwcs.

Measured over 224 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #ufcshanghai, #ufcsacramento, #dwcs.

Compared with accounts its own size

MMA Junkie's engagement rate beats 12% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 7% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, MMA Junkie sits below the 10th percentile of the 36,261 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.431%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,261 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,137 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.431%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 17:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 17:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 17:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%51K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%71K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%93K
14:00 UTC-3%96K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%229K
Monday0%284K
Tuesday-2%273K
Wednesday-1%250K
Thursday-2%243K
Friday-3%251K
Saturday+3%226K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 26, 2026398x their median

    Alex Apodaca returns to her full-time job at an accounting firm tomorrow morning after winning a UFC contract by historic upset at #DWCS. And she has no complaints. "I don't think I'm going to quit. I like using my brain. ... I have a call at 7:30 a.m." https://t.co/I9CjeXgjou

    4.9K1689940483K viewsView on X
  • Aug 23, 2026168x their median

    Jorge Masvidal hints that big news could be coming soon regarding his UFC return, and names Leon Edwards as an opponent he’d like to face 👀 (via @jeroguerra10) https://t.co/oUtSDshjiy

    1.9K55152391.3M viewsView on X
  • Dec 30, 2025105x their median

    MMA Junkie video editor Abbey Subhan dies at 45 https://t.co/tvrrWqsv7B

    1.0K2256968775K viewsView on X
  • Aug 23, 2026104x their median

    Anthony Hernandez criticizes Gregory Rodrigues for "dirty" tactics in the #UFCSacramento main event. "He was cheating, grabbing the inside of my gloves. I fight clean man." 🎥 @UFC https://t.co/a9lKAwAAGl

    1.1K2816330157K viewsView on X
  • Aug 23, 202654x their median

    Henry Cejudo makes QUICK work of Merab Dvalishvili in their RAF rematch. 🤼‍♂️ 🎥 @RAFWrestlingUSA https://t.co/HPmD2MYhmA

    670278142K viewsView on X
  • Aug 25, 202649x their median

    Umar Nurmagomedov says his beef with Merab Dvalishvili is now “personal for all of Dagestan” 😳 "I will fight with Merab, if he will win or if he will lose (at UFC 333)." (via @MikeBohn) https://t.co/PiDQ0LgYxG

    5843215527K viewsView on X
  • Aug 29, 202639x their median

    Song Yadong SHOCKS Umar Nurmagomedov at #UFCShanghai with a brutal upset KO. https://t.co/gorllE8Ni4

    4513018320K viewsView on X
  • Aug 29, 202637x their median

    Song Yadong thinks his power can take him to the title against the Yan vs. Dvalishvili winner 💥 #UFCShanghai https://t.co/hCHoL57Gu7

    469312032K viewsView on X
  • Aug 23, 202635x their median

    Dana White stays emphatic on his Ian Machado Garry stance after #UFC330. "He might never have that opportunity again." 🎥 @UFC https://t.co/LZUmq7p6cy

    426915140K viewsView on X
  • Aug 30, 202634x their median

    Usman Nurmagomedov tells everyone to "calm down" about his #UFCShanghai cage-jump and collision with Song Yadong. "If I had wanted to, I would have hit him." https://t.co/nop4nmu7HM

    349777940K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#ufcshanghai#ufcsacramento#dwcs#pfltampa#bkfc92

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 13 interactions against 1.3M followers, an engagement rate of 0.001%. Measured over 224 original posts, its engagement rate beats 12% of 3,739 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 13K times each, and 0.102% of those impressions turn into an interaction. That is about 0.997% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 8.1 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 17:00 UTC, and Sunday is the busiest day of the week. Of the 224 posts sampled, 33% carry an image or video and 81% link out. The account's strongest tracked post pulled 5.2K interactions, about 398x its own typical post. Recurring topics include #ufcshanghai, #ufcsacramento, #dwcs.

What is MMA Junkie's engagement rate on X?
MMA Junkie (@MMAJunkie) has an engagement rate of 0.001%, based on the median interactions across 224 original posts from the last 30 days against 1,275,647 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, MMA Junkie sits below the 10th percentile of the 36,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @MMAJunkie have real engagement?
Its engagement rate beats 12% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @MMAJunkie post?
Most posts go out around 17:00 UTC, and Sunday is its busiest day, at roughly 8.07 posts per day across the measured window.

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