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Madame Figaro engagement report

@Madamefigaro - 1.0M followers on X

Measured over 160 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Bottom 10% for its size
Per follower
0%
of 1.0M followers
Per impression
0.132%
758 views on a typical post
Reach
0.08%
of its followers see a post
Typical post
1
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
5.33/day
active 27% of days
Peak time
06:00 UTC
Monday

A typical post picks up 1 interaction against 1.0M followers, an engagement rate of 0%. Measured over 160 original posts, its engagement rate beats 1% of 3,882 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 758 times each, and 0.132% of those impressions turn into an interaction. That is about 0.075% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.3 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 06:00 UTC, and Monday is the busiest day of the week. Of the 160 posts sampled, 66% carry an image or video and 100% link out. The account's strongest tracked post pulled 19 interactions, about 19x its own typical post.

Measured over 160 original posts from a 30-day window, last computed on August 31, 2026.

Compared with accounts its own size

Madame Figaro's engagement rate beats 1% of the tracked X accounts closest to it in follower count (3,882 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 11% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At under 0.001%, Madame Figaro sits below the 10th percentile of the 37,459 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.081%
p750.438%
p902.10%
p99159.8%
Engagement rate as a share of followers, across the 37,459 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,523 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.438%
90th percentile2.10%
99th percentile159.8%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 06:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 06:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 06:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%52K
01:00 UTC-2%53K
02:00 UTC-3%51K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%62K
09:00 UTC-3%71K
10:00 UTC-2%74K
11:00 UTC-3%81K
12:00 UTC-2%89K
13:00 UTC-2%97K
14:00 UTC-3%100K
15:00 UTC-2%104K
16:00 UTC-4%101K
17:00 UTC-3%94K
18:00 UTC-1%87K
19:00 UTC-2%82K
20:00 UTC-1%77K
21:00 UTC-1%68K
22:00 UTC-1%59K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%236K
Monday0%298K
Tuesday-3%295K
Wednesday-1%255K
Thursday-1%249K
Friday-3%257K
Saturday+3%231K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 30, 202619x their median

    Victor Belmondo : «Jean-Paul était avant tout mon papy, mon ami même. Il y a des noms plus lourds à porter que le sien» ➡️ https://t.co/LsixQ5yVGD https://t.co/3xHdhIU8JX

    122501.8K viewsView on X
  • Aug 31, 202610x their median

    Tiphaine Auzière officialise son histoire d’amour avec un étudiant en école de commerce de 20 ans son cadet ➡️ https://t.co/hulHhqSnki https://t.co/hVE134lW8r

    21523.7K viewsView on X
  • Aug 28, 20269.0x their median

    Selon plusieurs médias, la fille aînée de Letizia et Felipe VI d’Espagne serait bel et bien en couple avec un certain Gabriel Giacomelli. Mais que sait-on de cet héritier paulista, étudiant à l’université de New York ? https://t.co/fXE7mRW37s

    61209.9K viewsView on X
  • Aug 28, 20268.0x their median

    Quelques heures après le décès de son père, le nouveau roi de Norvège annonce qu’il prendra le nom de Haakon VIII ➡️ https://t.co/rwbl7bBogd https://t.co/VfyGEmkOHN

    71001.3K viewsView on X
  • Aug 25, 20268.0x their median

    Laetitia Casta en 25 défilés mémorables ➡️ https://t.co/Yt1Za6WIFy https://t.co/bwv6q1jjtk

    80001.6K viewsView on X
  • Aug 30, 20267.0x their median

    Kylian Mbappé en couple avec Ester Expósito : tout ce qui prouve qu’avec elle, c’est du sérieux ➡️ https://t.co/XOhhFbzRhm https://t.co/zrAvZdXiG9

    70002.6K viewsView on X
  • Aug 26, 20267.0x their median

    Dolly Parton et Carl, 60 ans d’amour envers et contre toutes les Jolene ➡️ https://t.co/umoHPkTmti https://t.co/mnK2f0TuwT

    61001.0K viewsView on X
  • Aug 26, 20267.0x their median

    450 millions de dollars, mais pas d’enfants… Qui héritera de la fortune de Dolly Parton ? ➡️ https://t.co/jEhSmGEw2z https://t.co/PP3RHwmd7D

    5200789 viewsView on X
  • Aug 31, 20266.0x their median

    Gwyneth Paltrow «horrifiée» par le régime alimentaire de Selena Gomez qui mange comme «une enfant de 5 ans» ➡️ https://t.co/thmgDEuFcE https://t.co/EC6v8oQs8K

    40202.0K viewsView on X
  • Aug 29, 20266.0x their median

    Norvège : hospitalisé, l’état de santé du roi Harald est «extrêmement grave» ➡️ https://t.co/RRJNp2zVl3 https://t.co/sRjie0SAiX

    10411.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 1 interaction against 1.0M followers, an engagement rate of 0%. Measured over 160 original posts, its engagement rate beats 1% of 3,882 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 758 times each, and 0.132% of those impressions turn into an interaction. That is about 0.075% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.3 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 06:00 UTC, and Monday is the busiest day of the week. Of the 160 posts sampled, 66% carry an image or video and 100% link out. The account's strongest tracked post pulled 19 interactions, about 19x its own typical post.

What is Madame Figaro's engagement rate on X?
Madame Figaro (@Madamefigaro) has an engagement rate of 0%, based on the median interactions across 160 original posts from the last 30 days against 1,004,802 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At under 0.001%, Madame Figaro sits below the 10th percentile of the 37,459 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Madamefigaro have real engagement?
Its engagement rate beats 1% of the tracked X accounts closest to it in follower count (3,882 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Madamefigaro post?
Most posts go out around 06:00 UTC, and Monday is its busiest day, at roughly 5.33 posts per day across the measured window.

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