Mariah Carey engagement report
@MariahCarey - 18M followers on X
Measured over 6 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 11K interactions against 18M followers, an engagement rate of 0.06%. Posts are seen about 423K times each, and 2.51% of those impressions turn into an interaction. That is about 2.38% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.27 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 04:00 UTC, and Wednesday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 33% link out. The account's strongest tracked post pulled 144K interactions, about 14x its own typical post. Recurring topics include #justiceforglitter, #glitter25. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 6 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #justiceforglitter, #glitter25.
Where this sits in the catalog
At 0.06%, Mariah Carey sits above the 25th percentile of the 36,134 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.431% |
| 90th percentile | 2.11% |
| 99th percentile | 161.6% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 04:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -4% | 49K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 42K |
| 05:00 UTC | -4% | 41K |
| 06:00 UTC | -4% | 47K |
| 07:00 UTC | -5% | 51K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 68K |
| 10:00 UTC | -2% | 71K |
| 11:00 UTC | -3% | 77K |
| 12:00 UTC | -2% | 85K |
| 13:00 UTC | -2% | 93K |
| 14:00 UTC | -3% | 96K |
| 15:00 UTC | -2% | 99K |
| 16:00 UTC | -3% | 96K |
| 17:00 UTC | -2% | 89K |
| 18:00 UTC | -2% | 83K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 73K |
| 21:00 UTC | -1% | 65K |
| 22:00 UTC | -1% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 228K |
| Monday | 0% | 281K |
| Tuesday | -2% | 270K |
| Wednesday | -1% | 249K |
| Thursday | -2% | 242K |
| Friday | -3% | 250K |
| Saturday | +3% | 225K |
Best tweets
- Aug 26, 202614x their median
Rest in Peace Dolly, one of the most brilliant, iconic, and prolific artists of all time. Your kindness and generosity will never be forgotten. I will always love you ❤️ https://t.co/Fdypqdmpzs
- Jul 30, 201912x their median
Sending love & congrats to @LilNasX on breaking one of the longest running records in music history! We've been blessed to hold this record with a song that means a great deal to @BoyzIIMen and myself and has touched so many. Keep living your best life! ❤ https://t.co/3YorLCg3lx
- Dec 27, 202511x their median
🎄❤️❄️ https://t.co/79vzi8lBRD
- May 1, 20263.3x their median
Happy Birthday, Roc & Roe!!!! 🎉🎁 I love you so much ❤️ Mom https://t.co/sQiPdSDf9o
- Aug 29, 20263.1x their median
Summer Moments! ✨🦋 https://t.co/bc7277DS8i
- Jan 1, 20263.5x their median
Happy New Year!! 🎇🎉🥳 https://t.co/rixMD5nonR
- Dec 23, 20253.4x their median
Festive! 1️⃣0️⃣0️⃣ 🎄🎁 #Grateful https://t.co/elV8KstIJI
- Feb 6, 20262.5x their median
Such a dream come true to perform (in Italian!) at the Milano Cortina Winter Olympics Opening Ceremony. Thank you to everyone who made this happen, Nothing Is Impossible! 💕🇮🇹 https://t.co/gFsi1ahRfC
- Jan 3, 20262.9x their median
When they say "Christmas is over" 😩 https://t.co/vHxObRFq7c
- Mar 27, 20262.2x their median
Thank you for all the love!! 💖 3/27 🏝️☀️ https://t.co/p4JopXqcwB
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 11K interactions against 18M followers, an engagement rate of 0.06%. Posts are seen about 423K times each, and 2.51% of those impressions turn into an interaction. That is about 2.38% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.27 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 04:00 UTC, and Wednesday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 33% link out. The account's strongest tracked post pulled 144K interactions, about 14x its own typical post. Recurring topics include #justiceforglitter, #glitter25. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Mariah Carey's engagement rate on X?
- Mariah Carey (@MariahCarey) has an engagement rate of 0.06%, based on the median interactions across 6 original posts from the last 30 days against 17,804,882 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.06%, Mariah Carey sits above the 25th percentile of the 36,134 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @MariahCarey have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @MariahCarey post?
- Most posts go out around 04:00 UTC, and Wednesday is its busiest day, at roughly 0.27 posts per day across the measured window.