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Michael Bublé engagement report

@MichaelBuble - 1.8M followers on X

Measured over 12 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.035%
of 1.8M followers
Per impression
1.38%
46K views on a typical post
Reach
2.57%
of its followers see a post
Typical post
642
interactions (median)
Saved
0.024%
11 bookmarks on a typical post
Posting rate
0.47/day
active 30% of days
Peak time
16:00 UTC
Thursday

A typical post picks up 642 interactions against 1.8M followers, an engagement rate of 0.035%. Measured over 12 original posts, its engagement rate beats 68% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 46K times each, and 1.38% of those impressions turn into an interaction. That is about 2.57% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.47 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 12 posts sampled, 100% carry an image or video and 25% link out. The account's strongest tracked post pulled 174K interactions, about 271x its own typical post. Recurring topics include #coliseognpseguros, #guadalajara, #mexico.

Measured over 12 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #coliseognpseguros, #guadalajara, #mexico.

Compared with accounts its own size

Michael Bublé's engagement rate beats 68% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 65% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.035%, Michael Bublé sits above the 25th percentile of the 36,521 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,166 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 27, 2026271x their median

    Dolly once wrote me a letter asking if I’d listen to a song she’d written and consider singing it with her. The truth is, I didn’t even listen before I said yes. When Dolly Parton asks, you say yes. When God made Dolly, He broke the mold. This one really hurts. 💔 https://t.co/X3bqEzTSC9

    163K10K1.1K3422.8M viewsView on X
  • Jul 12, 20269.8x their median

    Coming home to Canada never gets old. There’s something about being back here that hits differently. Québec is one of the most beautiful places on the planet, and getting to wander its streets with Lu, eating poutine and taking it all in together makes me so, so happy! Tomorrow I get to stand in front of more than 100,000 of my fellow Canadians and do what I love most. I don’t take that for granted for a second. This country, these people, and getting to call this home, what a gift! Thank you 🇨🇦 🙏

    5.7K32917017276K viewsView on X
  • Aug 4, 20263.7x their median

    Nothing fancy to say. I just love these people more than anything. A trip to Italy with the family. A whole lot of pasta, a whole lot of swimming, way too much gelato and approximately 4000 degrees outside. Holding onto every second of this. ♥️ 🇮🇹 https://t.co/FNbwrBOPdG

    2.3K4941282K viewsView on X
  • Aug 27, 20262.8x their median

    Today, our baby boy turns 13. Our first teenager. I’m so proud of your heart, your sense of humor, your kindness, your courage, and the person you’re becoming. Happy 13th birthday, Noah. We love you more than you’ll ever know, buddy. ❤️ https://t.co/3DpeYEN7bJ

    1.7K4847450K viewsView on X
  • Jun 27, 20262.4x their median

    Mom, I still don’t know how you did it. You raised us, kept us in line, loved us unconditionally and somehow made it all look easy. Thank you for absolutely everything you do for us and your grandkids. We love you more than you’ll ever know. Happy birthday from your #1 son. ❤️ https://t.co/QJiw5F3ElY

    1.4K6222263K viewsView on X
  • Jun 12, 20262.2x their median

    Tomorrow, Canada steps onto the world’s biggest stage. No pressure, boys. Just an entire country screaming at the TV. 🇨🇦⚽️ Let’s go Canada! @FIFAWorldCup @TSN_Sports https://t.co/wMWMzY58au

    1.2K14326938K viewsView on X
  • Jul 8, 20262.0x their median

    First time in Malta with my little crew, and what a special place to experience together. We absolutely fell in love with this beautiful island, and it was such an honour to be your guest for the very first time. Then Argentina goes and gets the win, which, if you know this family, basically turned dinner into a championship parade. 😂🇦🇷

    1.2K4921177K viewsView on X
  • Jul 13, 20261.9x their median

    The beautiful thing about leaving home is that it teaches you how much it means to come back. I’ve spent a lot of my life chasing stages around the world, but nights like last night in Québec City remind me that no audience feels quite like a Canadian audience. Looking into your faces felt familiar. It felt comforting. It felt like being surrounded by family. Thank you for reminding me where I come from, and for welcoming me home with open arms every single time. What a beautiful country. What beautiful people. My heart is very, very full today. ❤️ 🇨🇦 - Lo hermoso de dejar el hogar es que te enseña cuánto significa volver. He pasado gran parte de mi vida recorriendo escenarios por todo el mundo, pero noches como la de ayer en la ciudad de Quebec me recuerdan que no hay público que se sienta como el canadiense. Ver sus rostros me resultó familiar. Fue reconfortante. Fue como estar rodeado de familia. Gracias por recordarme de dónde vengo y por recibirme en casa con los brazos abiertos siempre. Qué país tan hermoso. Qué gente tan maravillosa. Hoy tengo el corazón rebosante. ❤️ 🇨🇦 - Ce qu'il y a de merveilleux à quitter son chez-soi, c'est que cela nous apprend toute l'importance du retour. J'ai passé une grande partie de ma vie à courir les scènes du monde entier, mais des soirées comme celle d'hier à Québec me rappellent qu'aucun public ne ressemble tout à fait au public canadien. Voir vos visages m'a semblé familier. C'était réconfortant. C'était comme être entouré de sa famille. Merci de me rappeler d'où je viens et de m'accueillir chez moi à bras ouverts, à chaque fois. Quel beau pays. Quelles belles personnes. Mon cœur est comblé aujourd'hui. ❤️ 🇨🇦

    1.1K9120440K viewsView on X
  • May 18, 20261.6x their median

    Happy Birthday to my best friend! You are the most beautiful part of my life, not just because of who you are, but because of the way you make every part of life feel more meaningful. You’re incredibly talented, driven, and smart. I’ve watched you chase dreams and build a beautiful life with heart, courage, and grace. You really are a force. You make me laugh harder than anyone else in the world, and every day I feel lucky that we get to do this adventure together. I’m so grateful to have a front row seat to your life, your dreams, and wherever this ride takes us next. I love you endlessly.❤️

    9245829159K viewsView on X
  • Aug 19, 20261.5x their median

    My Cielo. ❤️ When it comes to you, I never stood a chance! No matter how big you get, how independent you become, or how many times you remind us that you’re the boss… you will always be our baby. https://t.co/1L3YjYGVrP

    9363317157K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#coliseognpseguros#guadalajara#mexico

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 642 interactions against 1.8M followers, an engagement rate of 0.035%. Measured over 12 original posts, its engagement rate beats 68% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 46K times each, and 1.38% of those impressions turn into an interaction. That is about 2.57% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.47 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 12 posts sampled, 100% carry an image or video and 25% link out. The account's strongest tracked post pulled 174K interactions, about 271x its own typical post. Recurring topics include #coliseognpseguros, #guadalajara, #mexico.

What is Michael Bublé's engagement rate on X?
Michael Bublé (@MichaelBuble) has an engagement rate of 0.035%, based on the median interactions across 12 original posts from the last 30 days against 1,807,493 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.035%, Michael Bublé sits above the 25th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @MichaelBuble have real engagement?
Its engagement rate beats 68% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @MichaelBuble post?
Most posts go out around 16:00 UTC, and Thursday is its busiest day, at roughly 0.47 posts per day across the measured window.

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