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Ministerio de Defensa engagement report

@MinDefensa_Ar - 266K followers on X

Measured over 35 original posts from a 30-day window, last computed on October 30, 2026.

Engagement

Middle of its size range
Per follower
0.245%
of 266K followers
Per impression
8.24%
7.9K views on a typical post
Reach
2.97%
of its followers see a post
Typical post
651
interactions (median)
Saved
0.139%
11 bookmarks on a typical post
Posting rate
1.47/day
active 67% of days
Peak time
17:00 UTC
Thursday

A typical post picks up 651 interactions against 266K followers, an engagement rate of 0.245%. Measured over 35 original posts, its engagement rate beats 74% of 21,624 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.9K times each, and 8.24% of those impressions turn into an interaction. That is about 2.97% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 17:00 UTC, and Thursday is the busiest day of the week. Of the 35 posts sampled, 100% carry an image or video and 6% are part of a thread. The account's strongest tracked post pulled 2.7K interactions, about 4.2x its own typical post.

Measured over 35 original posts from a 30-day window, last computed on October 30, 2026.

Compared with accounts its own size

Ministerio de Defensa's engagement rate beats 74% of the tracked X accounts closest to it in follower count (21,624 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 95% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.245%, Ministerio de Defensa sits above the 50th percentile of the 218,501 accounts in this comparison. That places it in the above the median band, which runs 0.149% to 0.705%.

p100.004%
p250.025%
p50 (median)0.149%
p750.705%
p902.63%
p9982.5%
Engagement rate as a share of followers, across the 218,501 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 21,721 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.149%
75th percentile0.705%
90th percentile2.63%
99th percentile82.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 17:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 17:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 17:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 622 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 22, 20264.2x their median

    Otro día histórico para nuestra Defensa. La segunda tanda de F-16 Fighting Falcon de nuestra @fuerzaaerea_arg despegaron desde Dinamarca para iniciar el vuelo ferry rumbo a la Argentina. Es un largo recorrido sobre el Atlántico, con un destino claro. Llegar a nuestro país y seguir incorporando capacidades para una Fuerza Aérea moderna, preparada y a la altura de los desafíos de la Defensa Nacional. Una Argentina que vuelve a mirar hacia lo más alto. Los esperamos con orgullo. 🇦🇷

    2.3K366201145K viewsView on X
  • Oct 18, 20263.7x their median

    Mamá: la primera en proteger, enseñar y acompañar. A las mujeres que sirven en las Fuerzas Armadas y a las madres que sostienen, desde sus familias, cada misión y cada desafío: gracias por su amor, su fortaleza y su orgullo. ¡Feliz Día de la Madre! https://t.co/XkzSIcLb92

    2.1K26315412K viewsView on X
  • Oct 1, 20263.5x their median

    Damos un salto cualitativo en el armamento individual del soldado argentino y acompañamos la evolución de sus capacidades para enfrentar los desafíos de los escenarios operacionales actuales. Nuestras Fuerzas Armadas siguen modernizándose con la incorporación de los fusiles ARAD-5 y ARAD-7, una nueva plataforma individual para el combatiente que aporta mayor modularidad, adaptabilidad e integración. Este nuevo equipamiento llega a hombres y mujeres con el conocimiento y la preparación necesarios para transformarlo en una capacidad propia y de largo plazo, al servicio de la Patria.

    1.9K290581530K viewsView on X
  • Oct 28, 20262.7x their median

    ARGENTINA PRESENTE EN LA DEFENSA HEMISFÉRICA https://t.co/aPdKJlhBXV

    1.6K14616314K viewsView on X
  • Oct 8, 20262.6x their median

    El Ministro @TGCarlosPresti firmó un Memorándum de Entendimiento relativo a la Cooperación en Defensa con el Ministerio de Defensa de Israel (@Israel_MOD), con la presencia de @AmbAhuvaSpieler, flamante Embajadora de @IsraelArgentina. Luego de varios meses de negociaciones, el acuerdo profundiza la relación bilateral con Israel, en línea con la decisión del Presidente @JMilei de fortalecer la alianza estratégica entre ambos países, y consolida una agenda común de defensa. Este nuevo paso abre mayores oportunidades para reforzar las capacidades de nuestras Fuerzas Armadas, ampliar la cooperación y el intercambio, y avanzar en materia de equipamiento, tecnología, innovación y desarrollo. Argentina continúa modernizando sus Fuerzas Armadas y consolidando sus vínculos en defensa con sus socios estratégicos.

    1.3K2331245648K viewsView on X
  • Sep 26, 20262.6x their median

    F-16. Algo grande está por suceder. Faltan pocos días. El cielo argentino los espera. ¿Estás preparado? 🇦🇷 https://t.co/g0TsXsTkou

    1.4K20548422K viewsView on X
  • Sep 28, 20262.6x their median

    Firmamos con @YPFoficial un Convenio Marco de Colaboración para fortalecer la provisión de combustibles, lubricantes y servicios para nuestras Fuerzas Armadas y articular mecanismos de cooperación en materia de infraestructura energética estratégica. El acuerdo fue suscripto por el Ministro @TGCarlosPresti y el Presidente y CEO de YPF S.A., @HoracioMarin_ok, y establece un marco de trabajo conjunto en áreas de interés común. YPF, previa evaluación, mantiene su compromiso de participar en los procesos licitatorios del Ministerio para la adquisición de combustibles y lubricantes, incluidos los vinculados a la Campaña Antártica Argentina y al Programa de Abastecimiento Consolidado de Insumos para la Defensa (PACID), así como la posibilidad de implementar programas de fidelización para el personal militar activo y retirado, veteranos de guerra y personal civil vinculado a la Defensa Nacional en todo el país. El Ministerio de Defensa se compromete a colaborar, en el marco de sus competencias, en tareas logísticas vinculadas a objetivos estratégicos de interés nacional y a promover mecanismos de cooperación para la protección de infraestructura energética crítica. Profundizamos el vínculo entre ambas organizaciones del Estado Nacional para acompañar las necesidades de la Defensa Nacional.

    1.4K20818720K viewsView on X
  • Sep 22, 20262.2x their median

    Alta en el cielo 🇦🇷. El momento llegó. Despegaron los F-16 Fighting Falcon y con ellos, una Argentina que vuelve a ser grande. Desde Dinamarca comenzó un recorrido que los llevará a cruzar el Atlántico para llegar a nuestro país y sumarse a una @fuerzaaerea_arg que se proyecta hacia el futuro, incorporando nuevas capacidades de combate. Ya están en vuelo. La Patria los espera para recibirlos con orgullo.

    1.2K178191139K viewsView on X
  • Sep 30, 20262.1x their median

    Nuestros F-16 cruzando el Atlántico. 🇦🇷 Durante el Ferry II, los seis cazas supersónicos volaron acompañados por los Boeing KC-135R Stratotanker de la @usairforce, que realizaron las maniobras de reabastecimiento en vuelo necesarias para completar el cruce transoceánico. Una misión desafiante para nuestra @fuerzaaerea_arg, que exigió precisión, coordinación y entrenamiento y que fue cumplida con éxito junto a nuestros aliados estratégicos de los Estados Unidos. Qué orgullo ver a la Argentina volar alto para volver a ser grande.

    1.2K18821513K viewsView on X
  • Sep 18, 20262.0x their median

    Un salto tecnológico y la recuperación de una capacidad estratégica. El Programa F-16 Peace Condor impulsa una nueva etapa para la @fuerzaaerea_arg, que se moderniza y que sigue creciendo con el profesionalismo de su gente. Cada avance fortalece nuestra defensa y la capacidad de custodiar el cielo de todos los argentinos. Y esto recién empieza. Una nueva tanda de F-16 ya se prepara para cruzar el océano y llegar a la Argentina en los próximos días.

    1.1K17911310K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 651 interactions against 266K followers, an engagement rate of 0.245%. Measured over 35 original posts, its engagement rate beats 74% of 21,624 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.9K times each, and 8.24% of those impressions turn into an interaction. That is about 2.97% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 17:00 UTC, and Thursday is the busiest day of the week. Of the 35 posts sampled, 100% carry an image or video and 6% are part of a thread. The account's strongest tracked post pulled 2.7K interactions, about 4.2x its own typical post.

What is Ministerio de Defensa's engagement rate on X?
Ministerio de Defensa (@MinDefensa_Ar) has an engagement rate of 0.245%, based on the median interactions across 35 original posts from the last 30 days against 265,698 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.245%, Ministerio de Defensa sits above the 50th percentile of the 218,501 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @MinDefensa_Ar have real engagement?
Its engagement rate beats 74% of the tracked X accounts closest to it in follower count (21,624 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @MinDefensa_Ar post?
Most posts go out around 17:00 UTC, and Thursday is its busiest day, at roughly 1.47 posts per day across the measured window.

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