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Music engagement report

@Music - 11M followers on X

Measured over 72 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.003%
of 11M followers
Per impression
0.752%
40K views on a typical post
Reach
0.35%
of its followers see a post
Typical post
299
interactions (median)
Saved
0.026%
10 bookmarks on a typical post
Posting rate
4.73/day
active 47% of days
Peak time
04:00 UTC
Friday

A typical post picks up 299 interactions against 11M followers, an engagement rate of 0.003%. Measured over 72 original posts, its engagement rate beats 28% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 40K times each, and 0.752% of those impressions turn into an interaction. That is about 0.35% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.7 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 04:00 UTC, and Friday is the busiest day of the week. Of the 72 posts sampled, 90% carry an image or video. The account's strongest tracked post pulled 66K interactions, about 220x its own typical post.

Measured over 72 original posts from a 30-day window, last computed on August 31, 2026.

Compared with accounts its own size

Music's engagement rate beats 28% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 49% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.003%, Music sits above the 10th percentile of the 36,261 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.431%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,261 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,137 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.431%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 04:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 04:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 04:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%51K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%71K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%93K
14:00 UTC-3%96K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%229K
Monday0%284K
Tuesday-2%273K
Wednesday-1%250K
Thursday-2%243K
Friday-3%251K
Saturday+3%226K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 31, 2026220x their median

    MILEY. https://t.co/fdcQoGNOC0

    55K7.7K1.3K1.5K888K viewsView on X
  • Aug 24, 2026217x their median

    this friday. đź”— https://t.co/ZJ1lfpcKWP https://t.co/yuFOZINopI

    47K16K510648684K viewsView on X
  • Mar 20, 2016160x their median

    Come and See Me

    22K26K165174View on X
  • Aug 25, 2026132x their median

    https://t.co/Oq6vYOJRur

    31K6.8K795985995K viewsView on X
  • Aug 17, 2026122x their median

    um ms maam… @ayrastarr YOU ATE with this album 💜💜💜💜

    31K4.9K3582081.4M viewsView on X
  • Oct 11, 202497x their median

    u ready ?

    22K3.0K1.9K2.0K1.3M viewsView on X
  • Aug 20, 202655x their median

    Billie performing “idontwannabeyouanymore” for A COLORS SHOW https://t.co/MCl5LRetuM

    14K1.8K455343778K viewsView on X
  • Aug 18, 202655x their median

    less than 1 month till tour but first i’m going on holiday to recharge and try and sit still coz i feel like i haven’t stopped for like 3 years omg.

    16K40428076542K viewsView on X
  • Aug 14, 202636x their median

    i’ve been thinking about the music fashion film tour setlist…

    9.9K32456297512K viewsView on X
  • Aug 24, 202632x their median

    This is it. This is what the people want Get ready to PRESS PLAY because LISA's new EP drops October 23 https://t.co/lpRjmr4sg1

    6.7K2.7K291075K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 299 interactions against 11M followers, an engagement rate of 0.003%. Measured over 72 original posts, its engagement rate beats 28% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 40K times each, and 0.752% of those impressions turn into an interaction. That is about 0.35% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.7 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 04:00 UTC, and Friday is the busiest day of the week. Of the 72 posts sampled, 90% carry an image or video. The account's strongest tracked post pulled 66K interactions, about 220x its own typical post.

What is Music's engagement rate on X?
Music (@Music) has an engagement rate of 0.003%, based on the median interactions across 72 original posts from the last 30 days against 11,348,850 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, Music sits above the 10th percentile of the 36,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Music have real engagement?
Its engagement rate beats 28% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Music post?
Most posts go out around 04:00 UTC, and Friday is its busiest day, at roughly 4.73 posts per day across the measured window.

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