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NBA History engagement report

@NBAHistory - 1.9M followers on X

Measured over 6 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Per follower
0.036%
of 1.9M followers
Per impression
1.09%
62K views on a typical post
Reach
3.32%
of its followers see a post
Typical post
676
interactions (median)
Saved
0.015%
10 bookmarks on a typical post
Posting rate
1.67/day
active 17% of days
Peak time
12:00 UTC
Saturday

Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 676 interactions against 1.9M followers, an engagement rate of 0.036%. Posts are seen about 62K times each, and 1.09% of those impressions turn into an interaction. That is about 3.32% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 12:00 UTC, and Saturday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 17% are part of a thread. The account's strongest tracked post pulled 6.7K interactions, about 9.9x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 6 original posts from a 30-day window, last computed on August 31, 2026.

Where this sits in the catalog

At 0.036%, NBA History sits above the 25th percentile of the 36,521 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,166 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 15, 20269.9x their median

    The first father to coach his son in the NBA: Doc Rivers coaching Austin Rivers in LA 🥹 Austin will watch Doc enter the @Hoophall TONIGHT at 7pm/et on NBA TV and the NBA App! https://t.co/WNfxN7LvcP

    6.3K3203312826K viewsView on X
  • Aug 24, 20262.5x their median

    Join us in wishing a Happy 61st Birthday to 5x NBA All-Star and 75th Anniversary Team member, Reggie Miller! https://t.co/fuQ9iBPvVr

    1.5K19616847K viewsView on X
  • Aug 30, 2026

    Join us in wishing a Happy 73rd Birthday to 9x NBA All-Star, 4x NBA champion and 75th Anniversary Team member, Robert Parish! https://t.co/BtQUOGUhIh

    85210415737K viewsView on X
  • Aug 15, 2026

    "Basketball was the love of my life... it kept me out of trouble, it kept me focused, it allowed me to inherit discipline, and it helped me become a better person." Amar'e Stoudemire to Ahmad Rashad in 2011 💯 Tonight, Amar'e will take his place in the @Hoophall at 7pm/et on NBA TV & the NBA App!

    31733203148K viewsView on X
  • Aug 15, 2026

    "Best bench in the NBA right here!" Doc Rivers wanted pictures with all of his players after the @celtics clinched their 17th title in franchise history 🏆 The legendary coach takes his place in the @Hoophall tonight! https://t.co/0YIVtXgJG8

    2263411064K viewsView on X
  • Aug 15, 2026

    Mike D'Antoni transformed the game of basketball with the "Seven Seconds or Less" offense 🔥 One of NBA history's most innovative coaches enters the @Hoophall at 7pm/et on NBA TV and the NBA App! https://t.co/L7XYvDxECI

    1251412059K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 676 interactions against 1.9M followers, an engagement rate of 0.036%. Posts are seen about 62K times each, and 1.09% of those impressions turn into an interaction. That is about 3.32% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 12:00 UTC, and Saturday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 17% are part of a thread. The account's strongest tracked post pulled 6.7K interactions, about 9.9x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is NBA History's engagement rate on X?
NBA History (@NBAHistory) has an engagement rate of 0.036%, based on the median interactions across 6 original posts from the last 30 days against 1,867,496 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.036%, NBA History sits above the 25th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @NBAHistory have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @NBAHistory post?
Most posts go out around 12:00 UTC, and Saturday is its busiest day, at roughly 1.67 posts per day across the measured window.

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