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NCDC engagement report

@NCDCgov - 1.2M followers on X

Measured over 24 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Bottom quarter for its size
Per follower
0.002%
of 1.2M followers
Per impression
0.108%
19K views on a typical post
Reach
1.57%
of its followers see a post
Typical post
20
interactions (median)
Saved
0.003%
0 bookmarks on a typical post
Posting rate
0.93/day
active 43% of days
Peak time
08:00 UTC
Monday

A typical post picks up 20 interactions against 1.2M followers, an engagement rate of 0.002%. Measured over 24 original posts, its engagement rate beats 16% of 3,882 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 19K times each, and 0.108% of those impressions turn into an interaction. That is about 1.57% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.93 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 08:00 UTC, and Monday is the busiest day of the week. Of the 24 posts sampled, 100% carry an image or video and 29% link out. The account's strongest tracked post pulled 106 interactions, about 5.3x its own typical post. Recurring topics include #publichealth, #ebola, #healthsecurity.

Measured over 24 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #publichealth, #ebola, #healthsecurity.

Compared with accounts its own size

NCDC's engagement rate beats 16% of the tracked X accounts closest to it in follower count (3,882 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 8% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.002%, NCDC sits above the 10th percentile of the 37,582 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99158.1%
Engagement rate as a share of followers, across the 37,582 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 105,409 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile158.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 08:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 08:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 08:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%52K
01:00 UTC-2%53K
02:00 UTC-3%51K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%62K
09:00 UTC-3%72K
10:00 UTC-2%74K
11:00 UTC-3%81K
12:00 UTC-2%89K
13:00 UTC-2%98K
14:00 UTC-4%101K
15:00 UTC-2%104K
16:00 UTC-3%102K
17:00 UTC-3%94K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%68K
22:00 UTC-2%59K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%237K
Monday0%300K
Tuesday-3%299K
Wednesday-1%256K
Thursday-1%249K
Friday-3%258K
Saturday+3%232K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 6, 20265.3x their median

    The Nigeria Health Declaration Form is mandatory for all international travelers entering Nigeria, including returning Nigerian citizens. Complete your declaration at least 24 hours before departure to help ensure a faster, smoother entry process into Nigeria and reduce delays at the port of entry. 🔗 :https://t.co/fMvArd6uog

    60441140K viewsView on X
  • Jul 28, 20264.4x their median

    Antibiotics save lives, but only when they are used responsibly. #AntimicrobialResistance (AMR) happens when bacteria, viruses, fungi, and parasites become resistant to the medicines designed to treat them. The result? Infections become harder to treat, putting everyone at greater risk. 📽️ https://t.co/dhBF8fQkm7 #Amr #OneHealth #PublicHealth #healthcommunication #AntibioticResistance #healthawarenesss

    21660118K viewsView on X
  • Jul 21, 20262.8x their median

    No confirmed Ebola case has been reported in Nigeria but preparedness efforts continue. Regional outbreaks remind us why vigilance matters. Let's all do our part by: 🛡️ Staying informed 🧼 Practising good hygiene 📢 Reporting suspected illnesses early ✅ Following guidance from public health authorities Preparedness protects lives. #Ebola #PublicHealth #HealthSecurity #DiseaseSurveillance #Nigeria #GlobalHealth #Preparedness

    38150231K viewsView on X
  • Jul 15, 20262.7x their median

    🇳🇬 Nigeria just completed a 10-year review of its Antimicrobial Resistance surveillance system, and the findings show that progress has been made, but the work is far from over. From 9–10 July, the NCDC AMR Division (NiCaDe Project) & Robert Koch Institute convened a 2-day stakeholder dialogue in Abuja on strengthening Nigeria’s Hub-and-Spoke model for AMR surveillance, diagnostic stewardship & antimicrobial use. What 10 years of data tells us: ✅ The system is growing ✅ The data is improving ⚠️ Drug-resistant infections are still a major problem ⚠️ Not all of Nigeria is equally represented yet – and we need to fix that. Teaching hospitals from LUTH, UCH & OAUTHC shared their Hub-and-Spoke journeys – proof that mentorship + multidisciplinary stewardship teams can extend AMR capacity beyond tertiary centres. The dialogue closed with a roadmap, stakeholder commitments, and an action matrix to guide the next phase of Nigeria’s AMR response. Because fighting AMR starts with knowing exactly what we’re dealing with. 💊 #AntimicrobialResistance #AMR #NiCaDe #NCDCNigeria #HealthSecurity

    36151220K viewsView on X
  • Aug 8, 20262.1x their median

    Failure to complete your Nigeria Health Declaration Form may result in: ✅ Mandatory health screening on arrival. ⏳ Delays during entry processing. 🚫 Denial of entry into Nigeria, where applicable. Completing the form only takes a few minutes and helps make your arrival smoother while supporting public health. Share this post with friends and family travelling to Nigeria. 📽️ https://t.co/QUnNpVEWFN #TravelHealth #HealthDeclaration #Nigeria #HealthSecurity #SafeTravel #PublicHealth #HealthSecurity

    29140024K viewsView on X
  • Jul 23, 20262.1x their median

    Got questions about the Nigeria Health Declaration Form? We've put together answers to some of the most frequently asked questions to help make your journey easier. In this video, you'll learn: ✅ Who needs to complete the form ✅ When to submit it ✅ Whether it's free ✅ What information you'll need ✅ What happens after submission Watch the full video via https://t.co/10uyPVZXLU Fill the form via: https://t.co/fMvArd6uog Watch, share, and help others travel prepared!

    14253023K viewsView on X
  • Jul 20, 20261.9x their median

    Planning a trip to Nigeria? Before you arrive, remember to complete the Nigeria Health Declaration Form. It is mandatory for all international travellers, including Nigerians returning home. Fill the form via: https://t.co/6uyucBifn4 https://t.co/bjyqZI8ixw

    23122121K viewsView on X
  • Aug 20, 20261.9x their median

    A strong health security system requires the right people, with the right skills, ready to act. On 17 August 2026, DG NCDC, Dr Jide Idris, opened the pre-workshop engagement for the Mid-Term Review of Nigeria’s National Plan for Health Security Workforce, reaffirming NCDC’s commitment to building a skilled and sustainable workforce. @Fmohnigeria @UKHSA #HealthSecurity #NCDC

    2593018K viewsView on X
  • Jul 8, 20261.8x their median

    Nigeria continues to strengthen its preparedness for public health emergencies through collaboration, coordination, and strategic planning. Over two days, the Nigeria Centre for Disease Control and Prevention (NCDC) convened stakeholders for a National Ebola Virus Disease (EVD) Preparedness Tabletop Simulation Exercise aimed at testing national and subnational readiness for a potential Ebola outbreak. The exercise assessed coordination mechanisms, incident management systems, risk communication, healthcare worker protection, and multi-sectoral response strategies through progressive simulation scenarios designed to strengthen decision-making under evolving public health risks. The engagement also provided an opportunity to identify preparedness gaps, reinforce partnerships, and develop actionable improvement plans to enhance Nigeria’s capacity for early detection and rapid response to Ebola Virus Disease and other public health threats.

    2582120K viewsView on X
  • Aug 29, 20261.8x their median

    Yesterday, DG Jide Idris held a press conference providing updates on the ongoing cholera and diphtheria outbreaks in Nigeria. He highlighted progress made, ongoing risks, response efforts, and what Nigerians should know about keeping themselves and others safe. The DG called on State and Local Governments to intensify efforts to address critical gaps, including safe water and sanitation, water-quality monitoring and treatment capacity for cholera, and routine and targeted vaccination for diphtheria. He emphasised that healthcare workers, communities, traditional and religious leaders, and the media also have a critical role to play in dispelling misinformation and promoting prompt care-seeking. #NCDC #Cholera #Diphtheria #PublicHealth #HealthSecurity #DiseasePrevention

    2384018K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#publichealth#ebola#healthsecurity#mythvsfact#health

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 20 interactions against 1.2M followers, an engagement rate of 0.002%. Measured over 24 original posts, its engagement rate beats 16% of 3,882 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 19K times each, and 0.108% of those impressions turn into an interaction. That is about 1.57% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.93 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 08:00 UTC, and Monday is the busiest day of the week. Of the 24 posts sampled, 100% carry an image or video and 29% link out. The account's strongest tracked post pulled 106 interactions, about 5.3x its own typical post. Recurring topics include #publichealth, #ebola, #healthsecurity.

What is NCDC's engagement rate on X?
NCDC (@NCDCgov) has an engagement rate of 0.002%, based on the median interactions across 24 original posts from the last 30 days against 1,183,003 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.002%, NCDC sits above the 10th percentile of the 37,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @NCDCgov have real engagement?
Its engagement rate beats 16% of the tracked X accounts closest to it in follower count (3,882 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @NCDCgov post?
Most posts go out around 08:00 UTC, and Monday is its busiest day, at roughly 0.93 posts per day across the measured window.

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