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News from Science engagement report

@NewsfromScience - 756K followers on X

Measured over 96 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Middle of its size range
Per follower
0.006%
of 756K followers
Per impression
0.549%
8.1K views on a typical post
Reach
1.07%
of its followers see a post
Typical post
44
interactions (median)
Saved
0.086%
7 bookmarks on a typical post
Posting rate
3.23/day
active 47% of days
Peak time
17:00 UTC
Thursday

A typical post picks up 44 interactions against 756K followers, an engagement rate of 0.006%. Measured over 96 original posts, its engagement rate beats 27% of 3,862 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 8.1K times each, and 0.549% of those impressions turn into an interaction. That is about 1.07% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.2 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 17:00 UTC, and Thursday is the busiest day of the week. Of the 96 posts sampled, 76% carry an image or video and 100% link out. The account's strongest tracked post pulled 682 interactions, about 16x its own typical post. Recurring topics include #longreads, #sciencemagarchives, #ai.

Measured over 96 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #longreads, #sciencemagarchives, #ai.

Compared with accounts its own size

News from Science's engagement rate beats 27% of the tracked X accounts closest to it in follower count (3,862 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 37% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.006%, News from Science sits above the 10th percentile of the 37,350 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.081%
p750.437%
p902.10%
p99159.9%
Engagement rate as a share of followers, across the 37,350 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,576 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.437%
90th percentile2.10%
99th percentile159.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 17:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 17:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 17:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%52K
01:00 UTC-2%53K
02:00 UTC-3%51K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%62K
09:00 UTC-3%71K
10:00 UTC-2%74K
11:00 UTC-3%80K
12:00 UTC-2%88K
13:00 UTC-2%97K
14:00 UTC-4%100K
15:00 UTC-2%103K
16:00 UTC-3%100K
17:00 UTC-3%93K
18:00 UTC-2%87K
19:00 UTC-2%82K
20:00 UTC-1%76K
21:00 UTC-1%67K
22:00 UTC-1%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%235K
Monday0%296K
Tuesday-3%292K
Wednesday-1%254K
Thursday-2%248K
Friday-3%256K
Saturday+3%230K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 24, 202616x their median

    It was the Pompeii of the Cambrian. About 515 million years ago, a volcanic eruption blanketed shallow waters in what are today the High Atlas Mountains in Morocco. The ash entombed the invertebrates living in the soft mud of the ocean floor, and within hours reacted with chemicals in seawater and hardened into a rock that preserved a perfect mold of the creatures. After imaging those molds in 2024, researchers reported the most detailed 3D anatomy yet of trilobites, the multilegged arthropods that dominated Paleozoic seas. Learn more: https://t.co/UgN8f1Tots #ScienceMagArchives

    5451248528K viewsView on X
  • Aug 21, 202612x their median

    “This newest find seems to indicate an animal the size of a big dog. It’s certainly noteworthy.” Learn more: https://t.co/8QjqvbvD0w https://t.co/cYmsV1DwQA

    430834625K viewsView on X
  • Aug 27, 20268.1x their median

    The first insects had way more than six legs, according to a new study. Learn more: https://t.co/x9bHdHPOxk https://t.co/wGs5o3g3s7

    295571318K viewsView on X
  • Aug 27, 20267.2x their median

    U.S. students hoping to earn a Ph.D. in political science, public policy, cultural anthropology, or science education will no longer be eligible for a prestigious fellowship from the National Science Foundation, the agency has revealed. @ScienceCareers https://t.co/mBAeLHAG7N

    18988634109K viewsView on X
  • Aug 29, 20266.6x their median

    Recent research finds that the ovaries of old mice become infiltrated with immune cells and may secrete immune signals into the body. The consequences of these changes aren’t clear, but a similar transformation in humans could have health implications after menopause. Learn more: https://t.co/N9dWVKeSBO

    234453824K viewsView on X
  • Aug 26, 20266.4x their median

    Carved into a sandstone cliff on the edge of a bygone river in the Arabian Desert, a hunter draws his bow for the kill. He is accompanied by 13 dogs, each with its own coat markings; two animals have lines running from their necks to the man's waist.⁠ ⁠ The engravings likely date back more than 8000 years, making them the earliest depictions of dogs, a 2017 study revealed. And those lines are probably leashes, suggesting that humans mastered the art of training and controlling dogs thousands of years earlier than previously thought.⁠ ⁠ Learn more on #InternationalDogDay: https://t.co/aYGgngAf3d

    2134318722K viewsView on X
  • Aug 31, 20265.4x their median

    New research suggests a shingles vaccine may also protect against cardiovascular disease, the leading cause of death in the United States and many other countries. People who received Shingrix were less likely to suffer heart problems, at least in the short term, than people who received an older, less effective vaccine containing the live virus, according to a new study. Although the mechanisms behind the association are unclear, the authors suggest Shingrix’s ingredients could trigger temporary changes to the immune system that protect cardiovascular health. Learn more: https://t.co/Jtr7bkPxF7

    181486418K viewsView on X
  • Aug 31, 20264.7x their median

    Same relaxing sounds, different photo. This is what a Jurassic forest may have sounded like. By combining exquisitely preserved fossil wings with experiments on living insects, computer simulations, and machine learning, scientists have re-created what they say is a partial Middle Jurassic soundscape. If the reconstruction is correct, one of the insect calls would be the oldest known evidence of ultrasonic communication in animals—long before echolocating bats appeared. Learn more: https://t.co/YtM9PQU29n

    169361112K viewsView on X
  • Aug 30, 20264.7x their median

    People who lived 5500 years ago on the shores of Siberia’s Lake Baikal survived by hunting deer and game and catching fish. At times, marmots were on the menu, too—a decision with deadly consequences. Research suggests these hunter-gatherers contracted Yersinia pestis, the highly infectious bacterium responsible for plague, from contact with these large, ground-dwelling rodents. Learn more: https://t.co/1DHTRrN6qD

    163374218K viewsView on X
  • Aug 25, 20264.6x their median

    Meowing aside, urine is one of the most important ways cats communicate. Both wild and domestic kitties mark their territories to tell other felines to keep out or to advertise for mates. These unique calling cards can stick around for months, even as the weather and the cat’s own diet change. Now, scientists say they’ve discovered the secret of this sturdy scent. Tiny fat droplets in cat kidneys—whose function has been mysterious for more than a century—encase chemical calling cards unique to each feline, allowing these messages to remain stable long after the cats themselves have left the vicinity, researchers report. Learn more: https://t.co/mmYXqCNHZs

    166229440K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#longreads#sciencemagarchives#ai

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 44 interactions against 756K followers, an engagement rate of 0.006%. Measured over 96 original posts, its engagement rate beats 27% of 3,862 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 8.1K times each, and 0.549% of those impressions turn into an interaction. That is about 1.07% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.2 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 17:00 UTC, and Thursday is the busiest day of the week. Of the 96 posts sampled, 76% carry an image or video and 100% link out. The account's strongest tracked post pulled 682 interactions, about 16x its own typical post. Recurring topics include #longreads, #sciencemagarchives, #ai.

What is News from Science's engagement rate on X?
News from Science (@NewsfromScience) has an engagement rate of 0.006%, based on the median interactions across 96 original posts from the last 30 days against 756,477 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.006%, News from Science sits above the 10th percentile of the 37,350 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @NewsfromScience have real engagement?
Its engagement rate beats 27% of the tracked X accounts closest to it in follower count (3,862 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @NewsfromScience post?
Most posts go out around 17:00 UTC, and Thursday is its busiest day, at roughly 3.23 posts per day across the measured window.

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