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Nicky Jam engagement report

@NickyJamPR - 4.7M followers on X

Measured over 11 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.006%
of 4.7M followers
Per impression
0.663%
43K views on a typical post
Reach
0.91%
of its followers see a post
Typical post
286
interactions (median)
Saved
0.012%
5 bookmarks on a typical post
Posting rate
0.37/day
active 33% of days
Peak time
23:00 UTC
Monday

A typical post picks up 286 interactions against 4.7M followers, an engagement rate of 0.006%. Measured over 11 original posts, its engagement rate beats 39% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 43K times each, and 0.663% of those impressions turn into an interaction. That is about 0.913% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.37 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 23:00 UTC, and Monday is the busiest day of the week. Of the 11 posts sampled, 64% carry an image or video and 36% link out. The account's strongest tracked post pulled 60K interactions, about 208x its own typical post.

Measured over 11 original posts from a 30-day window, last computed on August 31, 2026.

Compared with accounts its own size

Nicky Jam's engagement rate beats 39% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 46% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.006%, Nicky Jam sits above the 10th percentile of the 36,378 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.432%
p902.10%
p99161.0%
Engagement rate as a share of followers, across the 36,378 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,364 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.432%
90th percentile2.10%
99th percentile161.0%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 23:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 23:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 23:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Feb 8, 2026208x their median

    ¡BAD BUNNY! hoy nos toca aplaudirte a ti, rompe como siempre, estamos contigo papi. @sanbenito

    56K2.7K1101.3K9.0M viewsView on X
  • Aug 10, 202665x their median

    Colombia acabo de ver lo que está pasando 🇨🇴 no tengo palabras. Mi corazón está con ustedes, con cada familia. Colombia siempre me ha dado amor y hoy me toca a mí devolvérselo. Fuerza hermanos, no están solos 🙏❤️ -Nick

    17K1.1K796160K viewsView on X
  • Jun 25, 202634x their median

    Estamos contigo Venezuela 🇻🇪

    8.7K72825324159K viewsView on X
  • Aug 13, 202623x their median

    Por y para Colombia🇨🇴 https://t.co/7V6LMqSdal

    5.9K64712086900K viewsView on X
  • Dec 14, 202523x their median

    Gracias por la energía de anoche Bogotá, y gracias a mi hermano Balvin🔥. ROMPIENDO SIEMPRE😎. Los amo💥 #nickyjam https://t.co/ory2BODzH9

    6.2K19059785K viewsView on X
  • Jun 18, 202616x their median

    Vamos arriba Colombia 🇨🇴😎⚽️

    4.4K17717255K viewsView on X
  • Feb 8, 202612x their median

    Vengo de abajo, de noches largas y puertas cerradas. Caí, me levanté y entendí que el talento sin disciplina no vale nada. Hoy vivo lo que soñé porque nunca dejé de trabajar cuando nadie estaba mirando. Bendiciones para todos familia. https://t.co/1Fb5tGTgtU

    3.1K19560791.2M viewsView on X
  • Aug 16, 202612x their median

    *Adopta Una Casa En Colombia* Vamos a Reconstruir Colombia El lunes 10 de agosto, un terremoto devastó el occidente de Colombia. Chocó, Caldas, Cauca, Risaralda, Quindio, Valle del Cauca y Nariño quedaron muy afectados. Miles de familias perdieron sus hogares. Infraestructura colapsada. Comunidades destruidas. Vamos a hacer todo por recuperar lo perdido. Read more and donate here. Forward this message to your contacts to help my campaign reach its goal! https://t.co/JSuyVH1AFW

    2.5K890411791K viewsView on X
  • Jul 7, 20265.8x their median

    Arriba Colombia 🇨🇴 hptaaa🔥🔥🔥.

    1.5K11015449K viewsView on X
  • Aug 16, 20263.2x their median

    Los amo 🔥🎤🌎 https://t.co/UZylbBzE39

    853456053K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 286 interactions against 4.7M followers, an engagement rate of 0.006%. Measured over 11 original posts, its engagement rate beats 39% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 43K times each, and 0.663% of those impressions turn into an interaction. That is about 0.913% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.37 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 23:00 UTC, and Monday is the busiest day of the week. Of the 11 posts sampled, 64% carry an image or video and 36% link out. The account's strongest tracked post pulled 60K interactions, about 208x its own typical post.

What is Nicky Jam's engagement rate on X?
Nicky Jam (@NickyJamPR) has an engagement rate of 0.006%, based on the median interactions across 11 original posts from the last 30 days against 4,726,227 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.006%, Nicky Jam sits above the 10th percentile of the 36,378 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @NickyJamPR have real engagement?
Its engagement rate beats 39% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @NickyJamPR post?
Most posts go out around 23:00 UTC, and Monday is its busiest day, at roughly 0.37 posts per day across the measured window.

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