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ONU Mujeres engagement report

@ONUMujeres - 414K followers on X

Measured over 31 original posts from a 30-day window, last computed on August 30, 2026.

Engagement

Middle of its size range
Per follower
0.011%
of 414K followers
Per impression
1.56%
3.0K views on a typical post
Reach
0.71%
of its followers see a post
Typical post
46
interactions (median)
Saved
0.068%
2 bookmarks on a typical post
Posting rate
1.97/day
active 77% of days
Peak time
12:00 UTC
Wednesday

A typical post picks up 46 interactions against 414K followers, an engagement rate of 0.011%. Measured over 31 original posts, its engagement rate beats 31% of 3,899 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 3.0K times each, and 1.56% of those impressions turn into an interaction. That is about 0.713% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 77% of days. Most posts go out around 12:00 UTC, and Wednesday is the busiest day of the week. Of the 31 posts sampled, 71% carry an image or video and 61% link out. The account's strongest tracked post pulled 252 interactions, about 5.5x its own typical post. Recurring topics include #poryparatodas, #agriculturafamiliar, #ateneaesparidad.

Measured over 31 original posts from a 30-day window, last computed on August 30, 2026. Recurring tags: #poryparatodas, #agriculturafamiliar, #ateneaesparidad.

Compared with accounts its own size

ONU Mujeres's engagement rate beats 31% of the tracked X accounts closest to it in follower count (3,899 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 63% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.011%, ONU Mujeres sits above the 10th percentile of the 37,701 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99156.3%
Engagement rate as a share of followers, across the 37,701 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 104,204 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile156.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%53K
02:00 UTC-3%52K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%81K
12:00 UTC-2%90K
13:00 UTC-2%98K
14:00 UTC-3%101K
15:00 UTC-2%105K
16:00 UTC-4%102K
17:00 UTC-3%95K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%238K
Monday0%302K
Tuesday-3%302K
Wednesday-1%257K
Thursday-2%250K
Friday-3%259K
Saturday+3%233K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 20, 20265.5x their median

    Esta publicación reúne las voces de más de 300 representantes de organizaciones feministas, de mujeres y de la sociedad civil de 14 países para construir una hoja de ruta hacia 2030 y 2050. 📘 Conoce el documento: https://t.co/inGM0mHd6E https://t.co/3sWdny5mn6

    15289387.2K viewsView on X
  • Aug 8, 20263.3x their median

    No basta con aumentar la presencia de mujeres afrodescendientes en los espacios de decisión; es necesario garantizar que sus experiencias, conocimientos y propuestas influyan efectivamente en la formulación, implementación y seguimiento de las políticas públicas. https://t.co/Dg1TlenX7f

    10249304.3K viewsView on X
  • Aug 24, 20263.3x their median

    🏛️ Súmate a la 10ma. cohorte del curso de @FLACSOArgentina y #ATENEAEsParidad de ONU Mujeres, @PNUDLAC e @Int_IDEA. 📍 Más información: https://t.co/4ppKaJKveR https://t.co/o806AXjOny

    9554226.6K viewsView on X
  • Jun 26, 20262.8x their median

    Nuestra solidaridad con las personas afectadas por las recientes emergencias en #Venezuela. Desde ONU Mujeres reiteramos la importancia de que las necesidades e impactos diferenciados de las mujeres y las niñas estén al centro de la respuesta y acción humanitaria. https://t.co/65meS06Uxp

    59363045.7K viewsView on X
  • Aug 9, 20262.5x their median

    🤲 Los cuidados son derechos fundamentales para las mujeres indígenas.​ #PorYParaTodas https://t.co/g5wl8R1G3M

    7043023.1K viewsView on X
  • Aug 26, 20262.2x their median

    💬 “La violencia contra las mujeres en los espacios públicos no es inevitable y puede prevenirse mediante políticas públicas integrales, sostenidas y centradas en los derechos humanos”. –Bibiana Aido @ONUMujeres. 🏙️ Ciudades seguras para mujeres y niñas Comunidad de práctica 🇨🇴. https://t.co/gJ58eemNc9

    6031725.0K viewsView on X
  • Aug 9, 20262.1x their median

    🤝🌎 No hay igualdad de género sin territorios, cuidados y sostenibilidad de la vida.​ #PorYParaTodas https://t.co/1rgTwx4CMO

    5639103.2K viewsView on X
  • Aug 9, 20262.0x their median

    📢 Las voces de las mujeres indígenas son esenciales para construir políticas públicas más justas e inclusivas.​ #PorYParaTodas https://t.co/9KuP4jhWJa

    5633203.0K viewsView on X
  • Aug 6, 20261.6x their median

    🤲 Avanzar hacia la justicia reparatoria para mujeres afrodescendientes implica reconocer y reparar los impactos históricos y actuales de la esclavitud, el racismo y la discriminación estructural que siguen afectando a las mujeres afrodescendientes. https://t.co/HEQavuE7G3

    4428202.8K viewsView on X
  • Aug 13, 2026

    📌Agenda la fecha: Envejecer con derechos: la igualdad de género frente a los cambios demográficos en América Latina y el Caribe, 🗓️Martes 18 de agosto | ⏰18h (Uruguay) Evento paralelo #VIConferenciaPoblaciónALC @cepal_onu @unfpa_lac @AECID_es https://t.co/tlINBshAVf

    3620112.7K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#poryparatodas#agriculturafamiliar#ateneaesparidad#colombia#csw71

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 46 interactions against 414K followers, an engagement rate of 0.011%. Measured over 31 original posts, its engagement rate beats 31% of 3,899 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 3.0K times each, and 1.56% of those impressions turn into an interaction. That is about 0.713% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 77% of days. Most posts go out around 12:00 UTC, and Wednesday is the busiest day of the week. Of the 31 posts sampled, 71% carry an image or video and 61% link out. The account's strongest tracked post pulled 252 interactions, about 5.5x its own typical post. Recurring topics include #poryparatodas, #agriculturafamiliar, #ateneaesparidad.

What is ONU Mujeres's engagement rate on X?
ONU Mujeres (@ONUMujeres) has an engagement rate of 0.011%, based on the median interactions across 31 original posts from the last 30 days against 414,141 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.011%, ONU Mujeres sits above the 10th percentile of the 37,701 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @ONUMujeres have real engagement?
Its engagement rate beats 31% of the tracked X accounts closest to it in follower count (3,899 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @ONUMujeres post?
Most posts go out around 12:00 UTC, and Wednesday is its busiest day, at roughly 1.97 posts per day across the measured window.

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