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Alan Jackson engagement report

@OfficialJackson - 831K followers on X

Measured over 19 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.058%
of 831K followers
Per impression
2.14%
22K views on a typical post
Reach
2.69%
of its followers see a post
Typical post
478
interactions (median)
Saved
0.049%
11 bookmarks on a typical post
Posting rate
0.63/day
active 60% of days
Peak time
17:00 UTC
Monday

A typical post picks up 478 interactions against 831K followers, an engagement rate of 0.058%. Measured over 19 original posts, its engagement rate beats 63% of 3,791 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 22K times each, and 2.14% of those impressions turn into an interaction. That is about 2.69% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.63 post a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 17:00 UTC, and Monday is the busiest day of the week. Of the 19 posts sampled, 95% carry an image or video and 21% link out. The account's strongest tracked post pulled 14K interactions, about 29x its own typical post. Recurring topics include #countrymusic, #alanjackson, #countryboy.

Measured over 19 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #countrymusic, #alanjackson, #countryboy.

Compared with accounts its own size

Alan Jackson's engagement rate beats 63% of the tracked X accounts closest to it in follower count (3,791 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 72% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.058%, Alan Jackson sits above the 25th percentile of the 36,759 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.4%
Engagement rate as a share of followers, across the 36,759 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,964 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 17:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 17:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 17:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%54K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%79K
12:00 UTC-2%87K
13:00 UTC-3%95K
14:00 UTC-4%98K
15:00 UTC-2%101K
16:00 UTC-4%99K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%75K
21:00 UTC-1%66K
22:00 UTC-2%58K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%232K
Monday0%290K
Tuesday-2%281K
Wednesday-1%252K
Thursday-2%245K
Friday-3%254K
Saturday+3%228K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 10, 202629x their median

    Denise and I are overjoyed to announce the birth of our fifth grandchild, Samuel Hudson Carrington (Hudson) born July 9 to Dani and her husband Sam. https://t.co/zYdVPeNCYv

    13K41249618255K viewsView on X
  • Aug 25, 202627x their median

    “They’ll never be another one like you, @DollyParton! The world won’t forget you. Now go shake up heaven.” ~ AJ https://t.co/nRykm529G8

    12K883971155K viewsView on X
  • Jul 4, 202623x their median

    Happy Independence Day! 🇺🇸 https://t.co/zSgXDJrCI3

    9.5K1.1K1714083K viewsView on X
  • Jun 30, 202611x their median

    A night full of songs, stories, and memories we'll carry with us forever. ❤️ Thank you to the artists, friends, family, and every fan who made #LastCallWithAlanTheFinale one we'll always remember. Whether you were at @NissanStadium, on Broadway, at @BelmontUniv, or the @CountryMusicHOF, thank y'all for celebrating with us! 📸 1,2: Josh Gicker 📸 3: Nick Tavares 📸 4: @SamShapiroMedia

    4.6K4041282175K viewsView on X
  • Jun 21, 20267.1x their median

    Wishing a very Happy Father’s Day to all the dads out there! https://t.co/tX62pObYhF

    3.1K167139657K viewsView on X
  • Jun 30, 20266.0x their median

    We sure did have a good time. More than 80,000 people across Music City came together to celebrate, and we're grateful for every one of you! A heartfelt thank you to @TheKellySutton, @LukeBryan, @EricChurchMusic, @LukeCombs, @RileyGreenMusic, @CodyJohnson, @MirandaLambert, @LittleBigTown, @JakeOwen, @JonPardi, @ThomasRhett, @GeorgeStrait, @CarrieUnderwood, @LaineyWilson, @LeeAnnWomack, Adam Wright, Big City Bryan Wright, and Carlisle Wright for an unforgettable evening 🤠 📸 1,2,3: Josh Gicker 📸 4: @SamShapiroMedia

    2.6K21482231K viewsView on X
  • Jul 7, 20263.2x their median

    We'll always remember the music, the moments, and everyone who made this night so special. Thank you to every artist who helped kick off the evening and every fan who made #LastCallWithAlanTheFinale unforgettable! https://t.co/tlEMZGthr2

    1.3K15350826K viewsView on X
  • Jun 23, 20262.9x their median

    "Thanks for believing in me and trusting me to be the first country artist signed to your Arista label. RIP @CliveDavis." ~ AJ https://t.co/uOnQwjujal

    1.2K12686039K viewsView on X
  • Aug 18, 20262.6x their median

    'Cause I'm a country boy. #CountryBoy https://t.co/iNG3mVtiCg

    1.1K7770430K viewsView on X
  • Jun 25, 20262.2x their median

    One of Alan's most cherished memories is meeting his future wife, Denise, while she practiced her cheerleading routine to "Still The One," originally recorded by Orleans. Nearly 50 years later, she's still the one. ❤️ Listen now: https://t.co/7Cbj0bFhiR https://t.co/m0XjKmc5yV

    87311845239K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#countrymusic#alanjackson#countryboy#rememberwhensday#tbt

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 478 interactions against 831K followers, an engagement rate of 0.058%. Measured over 19 original posts, its engagement rate beats 63% of 3,791 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 22K times each, and 2.14% of those impressions turn into an interaction. That is about 2.69% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.63 post a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 17:00 UTC, and Monday is the busiest day of the week. Of the 19 posts sampled, 95% carry an image or video and 21% link out. The account's strongest tracked post pulled 14K interactions, about 29x its own typical post. Recurring topics include #countrymusic, #alanjackson, #countryboy.

What is Alan Jackson's engagement rate on X?
Alan Jackson (@OfficialJackson) has an engagement rate of 0.058%, based on the median interactions across 19 original posts from the last 30 days against 830,652 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.058%, Alan Jackson sits above the 25th percentile of the 36,759 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @OfficialJackson have real engagement?
Its engagement rate beats 63% of the tracked X accounts closest to it in follower count (3,791 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @OfficialJackson post?
Most posts go out around 17:00 UTC, and Monday is its busiest day, at roughly 0.63 posts per day across the measured window.

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