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몬스타엑스_MONSTA X engagement report

@OfficialMONSTAX - 4.8M followers on X

Measured over 143 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Top quarter for its size
Per follower
0.104%
of 4.8M followers
Per impression
5.38%
92K views on a typical post
Reach
1.93%
of its followers see a post
Typical post
5.0K
interactions (median)
Saved
0.067%
62 bookmarks on a typical post
Posting rate
5.9/day
active 93% of days
Peak time
13:00 UTC
Monday

A typical post picks up 5.0K interactions against 4.8M followers, an engagement rate of 0.104%. Measured over 143 original posts, its engagement rate beats 85% of 3,758 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 92K times each, and 5.38% of those impressions turn into an interaction. That is about 1.93% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 13:00 UTC, and Monday is the busiest day of the week. Of the 143 posts sampled, 93% carry an image or video and 54% link out. The account's strongest tracked post pulled 22K interactions, about 4.3x its own typical post. Recurring topics include #monstax, #몬스타엑스, #thephase.

Measured over 143 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #monstax, #몬스타엑스, #thephase.

Compared with accounts its own size

몬스타엑스_MONSTA X's engagement rate beats 85% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 96% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.104%, 몬스타엑스_MONSTA X sits above the 50th percentile of the 36,378 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.432%.

p100.002%
p250.012%
p50 (median)0.08%
p750.432%
p902.10%
p99161.0%
Engagement rate as a share of followers, across the 36,378 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,364 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.432%
90th percentile2.10%
99th percentile161.0%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 6, 20264.3x their median

    MONSTA X EP [The Phase] COMING SOON 2026.09.04 1PM (KST) Release #MONSTAX #몬스타엑스 #ThePhase https://t.co/zy8xFjTsYj

    13K6.0K4152.4K874K viewsView on X
  • Aug 16, 20263.5x their median

    [📸] 260815 #İstanbulFestivali #MONSTAX #몬스타엑스 https://t.co/kfgZsxuwdS

    13K3.4K167273176K viewsView on X
  • Aug 19, 20262.4x their median

    MONSTA X EP [The Phase] CONCEPT PHOTO OFFSET VER. #SHOWNU #셔누 #MONSTAX #몬스타엑스 #ThePhase #MAGIC https://t.co/9Flow61lM1

    8.8K2.9K67340162K viewsView on X
  • Aug 9, 20262.4x their median

    MONSTA X EP [The Phase] TRACKLIST 2026.09.04 1PM (KST) Release ▶️ https://t.co/a7ms4zGI4v #MONSTAX #몬스타엑스 #ThePhase #MAGIC https://t.co/JP1aLOwVun

    7.2K3.6K146915350K viewsView on X
  • Aug 22, 20262.0x their median

    [📸] 260822 2026 카스쿨 페스티벌 #MONSTAX #몬스타엑스 #카스쿨 #CASSCOOL https://t.co/igbJD6MiFI

    7.3K2.3K49179143K viewsView on X
  • Aug 24, 20262.0x their median

    MONSTA X EP [The Phase] CONCEPT PHOTO HYPER VER. #SHOWNU #셔누 2026.09.04 1PM (KST) Release #MONSTAX #몬스타엑스 #ThePhase #MAGIC https://t.co/5zofjiFT6V

    6.7K2.6K82391148K viewsView on X
  • Aug 29, 20261.9x their median

    [📸] 260829 굽네 ROAD FC 078 with K-POP #MONSTAX #몬스타엑스 #로드FC https://t.co/SjNlbkOgs7

    6.9K2.4K70173131K viewsView on X
  • Aug 20, 20261.9x their median

    MONSTA X EP [The Phase] CONCEPT PHOTO OFFSET VER. #MONSTAX 2026.09.04 1PM (KST) Release #몬스타엑스 #ThePhase #MAGIC https://t.co/sVpeUT5dkI

    6.5K2.4K58412136K viewsView on X
  • Aug 11, 20261.8x their median

    MONSTA X EP [The Phase] TRAILER #JOOHONEY #주헌 2026.09.04 1PM (KST) Release ▶ https://t.co/ARL5JR4rGP #MONSTAX #몬스타엑스 #ThePhase #MAGIC https://t.co/mWh3vw7NCW

    5.6K2.4K210935456K viewsView on X
  • Aug 19, 20261.8x their median

    MONSTA X EP [The Phase] CONCEPT PHOTO OFFSET VER. #SHOWNU #셔누 #MONSTAX #몬스타엑스 #ThePhase #MAGIC https://t.co/DIW2Y4Fa3W

    6.4K2.4K4627595K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#monstax#몬스타엑스#thephase#magic#기현

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 5.0K interactions against 4.8M followers, an engagement rate of 0.104%. Measured over 143 original posts, its engagement rate beats 85% of 3,758 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 92K times each, and 5.38% of those impressions turn into an interaction. That is about 1.93% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 13:00 UTC, and Monday is the busiest day of the week. Of the 143 posts sampled, 93% carry an image or video and 54% link out. The account's strongest tracked post pulled 22K interactions, about 4.3x its own typical post. Recurring topics include #monstax, #몬스타엑스, #thephase.

What is 몬스타엑스_MONSTA X's engagement rate on X?
몬스타엑스_MONSTA X (@OfficialMONSTAX) has an engagement rate of 0.104%, based on the median interactions across 143 original posts from the last 30 days against 4,787,807 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.104%, 몬스타엑스_MONSTA X sits above the 50th percentile of the 36,378 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @OfficialMONSTAX have real engagement?
Its engagement rate beats 85% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @OfficialMONSTAX post?
Most posts go out around 13:00 UTC, and Monday is its busiest day, at roughly 5.9 posts per day across the measured window.

Keep going

몬스타엑스_MONSTA X (@OfficialMONSTAX) Engagement Rate - 0.104% | PlayerSells