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Orwell & Goode engagement report

@OrwellNGoode - 594K followers on X

Measured over 37 original posts from a 30-day window, last computed on August 26, 2026.

Engagement

Top 10% for its size
Per follower
0.526%
of 594K followers
Per impression
12.4%
25K views on a typical post
Reach
4.25%
of its followers see a post
Typical post
3.1K
interactions (median)
Saved
0.257%
65 bookmarks on a typical post
Posting rate
1.37/day
active 20% of days
Peak time
06:00 UTC
Sunday

A typical post picks up 3.1K interactions against 594K followers, an engagement rate of 0.526%. Measured over 37 original posts, its engagement rate beats 92% of 3,882 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 25K times each, and 12.4% of those impressions turn into an interaction. That is about 4.25% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 06:00 UTC, and Sunday is the busiest day of the week. Of the 37 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 122K interactions, about 39x its own typical post.

Measured over 37 original posts from a 30-day window, last computed on August 26, 2026.

Compared with accounts its own size

Orwell & Goode's engagement rate beats 92% of the tracked X accounts closest to it in follower count (3,882 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 100% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.526%, Orwell & Goode sits above the 75th percentile of the 37,582 accounts in this comparison. That places it in the top 25% band, which runs 0.439% to 2.10%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99158.1%
Engagement rate as a share of followers, across the 37,582 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 105,409 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile158.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 06:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 06:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 06:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%52K
01:00 UTC-2%53K
02:00 UTC-3%51K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%62K
09:00 UTC-3%72K
10:00 UTC-2%74K
11:00 UTC-3%81K
12:00 UTC-2%89K
13:00 UTC-2%98K
14:00 UTC-4%101K
15:00 UTC-2%104K
16:00 UTC-3%102K
17:00 UTC-3%94K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%68K
22:00 UTC-2%59K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%237K
Monday0%300K
Tuesday-3%299K
Wednesday-1%256K
Thursday-1%249K
Friday-3%258K
Saturday+3%232K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 10, 202639x their median

    https://t.co/dwOMMkXLGu

    119K3.5K149651.2M viewsView on X
  • Aug 23, 202618x their median

    https://t.co/ZwJVd4Xecn

    55K2.0K2861552K viewsView on X
  • Aug 23, 202615x their median

    https://t.co/qJPf26LMsZ

    45K1.5K11753346K viewsView on X
  • Aug 23, 202613x their median

    https://t.co/Ghz5Sor3Bl

    40K1.5K158202K viewsView on X
  • Aug 24, 202611x their median

    https://t.co/73ZhVNED87

    34K90518852639K viewsView on X
  • Aug 23, 202610x their median

    https://t.co/t4x0OaaBwS

    32K1.0K1612242K viewsView on X
  • Aug 25, 202610x their median

    https://t.co/QP6jzl8W65

    31K7077828281K viewsView on X
  • Aug 23, 20268.9x their median

    https://t.co/Fs2o8HCylr

    27K6793616167K viewsView on X
  • Aug 22, 20268.6x their median

    https://t.co/ed0BOZGuyP

    26K5504911250K viewsView on X
  • Aug 24, 20264.5x their median

    https://t.co/4okpLibmwN

    14K2321356K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 3.1K interactions against 594K followers, an engagement rate of 0.526%. Measured over 37 original posts, its engagement rate beats 92% of 3,882 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 25K times each, and 12.4% of those impressions turn into an interaction. That is about 4.25% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 06:00 UTC, and Sunday is the busiest day of the week. Of the 37 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 122K interactions, about 39x its own typical post.

What is Orwell & Goode's engagement rate on X?
Orwell & Goode (@OrwellNGoode) has an engagement rate of 0.526%, based on the median interactions across 37 original posts from the last 30 days against 594,295 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.526%, Orwell & Goode sits above the 75th percentile of the 37,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @OrwellNGoode have real engagement?
Its engagement rate beats 92% of the tracked X accounts closest to it in follower count (3,882 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @OrwellNGoode post?
Most posts go out around 06:00 UTC, and Sunday is its busiest day, at roughly 1.37 posts per day across the measured window.

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