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Peking University engagement report

@PKU1898 - 680K followers on X

Measured over 55 original posts from a 30-day window, last computed on August 25, 2026.

Engagement

Bottom quarter for its size
Per follower
0.004%
of 680K followers
Per impression
0.44%
6.1K views on a typical post
Reach
0.9%
of its followers see a post
Typical post
27
interactions (median)
Saved
0.033%
2 bookmarks on a typical post
Posting rate
2/day
active 60% of days
Peak time
02:00 UTC
Tuesday

A typical post picks up 27 interactions against 680K followers, an engagement rate of 0.004%. Measured over 55 original posts, its engagement rate beats 22% of 3,809 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 6.1K times each, and 0.44% of those impressions turn into an interaction. That is about 0.902% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 02:00 UTC, and Tuesday is the busiest day of the week. Of the 55 posts sampled, 95% carry an image or video, 7% are part of a thread and 18% link out. The account's strongest tracked post pulled 134 interactions, about 5.0x its own typical post. Recurring topics include #24solarterms, #pekinguniversity, #pku.

Measured over 55 original posts from a 30-day window, last computed on August 25, 2026. Recurring tags: #24solarterms, #pekinguniversity, #pku.

Compared with accounts its own size

Peking University's engagement rate beats 22% of the tracked X accounts closest to it in follower count (3,809 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 32% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.004%, Peking University sits above the 10th percentile of the 36,852 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.435%
p902.10%
p99159.8%
Engagement rate as a share of followers, across the 36,852 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,564 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.435%
90th percentile2.10%
99th percentile159.8%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 02:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 02:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 02:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%54K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%79K
12:00 UTC-2%87K
13:00 UTC-3%95K
14:00 UTC-4%98K
15:00 UTC-2%101K
16:00 UTC-4%99K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%75K
21:00 UTC-1%66K
22:00 UTC-2%58K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%232K
Monday0%290K
Tuesday-2%281K
Wednesday-1%252K
Thursday-2%245K
Friday-3%254K
Saturday+3%228K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 18, 20265.0x their median

    One is sweet. One makes your tongue go numb. One can actually be toxic raw. 😳 Goji berries 枸杞, Sichuan Peppercorns 花椒 and Ginkgo Nuts 银杏果 may look pretty ordinary, but there's more to them than meets the eye. US students on PKU's 2026 China Deep Dive find out what these 3 everyday Chinese ingredients are really about.

    1151720143K viewsView on X
  • Aug 12, 20263.9x their median

    Having visited the Xiaomi factory, which has reached 85% automation, students of the 2026 China Deep Dive program from America asked Prof. Zhang Ying during a PKU Masterclass: How does the industry balance automation and a better-off workforce? The answer? Retraining the workers. Would that be enough in the race against automation? "We don't know for sure."

    781971341K viewsView on X
  • Aug 12, 20263.4x their median

    First time at PKU? What should you be looking for in just ONE day! 2026 𝘾𝙝𝙞𝙣𝙖 𝘿𝙚𝙚𝙥 𝘿𝙞𝙫𝙚 West Route began its journey right here at PKU Campus. There is a story to be found in almost every corner of this century-old Yanyuan. From the Boya Pagoda to the Yannan Garden, follow these American students' steps and uncover both iconic and hidden parts of PKU!

    811010211K viewsView on X
  • Aug 7, 20263.3x their median

    You came to PKU for a degree... ...and left with a collection of unforgettable "firsts." ✨ What's a FIRST you'll always remember? PKU Open Mic | Produced by Aishwarya Sapkota; Aneka Rebecca Rajbhandari; John Sovet; Nicole Ang https://t.co/4MCBmrFJGH

    78750180K viewsView on X
  • Aug 4, 20263.3x their median

    Peking University Guanghua School of Management welcomed 18 students from Hitotsubashi University Business School (ICS) and The Graduate School of Business, Seoul National University, marking the official launch of the 2026 Doing Business in Asia (DBiA) program! The first module of the program kicks off in Beijing, featuring courses on the Chinese economy, visits to cutting-edge companies, and cultural excursions that showcase China's rich history and heritage, while the journey will continue in Tokyo and Seoul. The BEST (Beijing-Seoul-Tokyo) Alliance, formed in 2011, has been a pioneer in economics and management programs. Over the past 15 years, the three member schools have maintained their commitment to offering diverse course options and flexible arrangements to strengthen ties among students and faculty. Doing Business in Asia (DBiA) is a flagship educational program under the BEST Alliance, designed to broaden the global perspective of students from China, Japan, and South Korea through an intensive, on-the-ground learning experience. @SeoulNatlUni @Hitotsubashi_U

    73143083K viewsView on X
  • Aug 12, 20263.3x their median

    "I wanna see the mask." "The Tree of Life is present in a lot more cultures than I thought." "Just the level of artistry and the level of detail, it's incredible." ... The 2026 China Deep Dive program took the participants from America to the Sanxingdui Museum, which exhibits an ancient civilization that dates back five thousand years. "It's kind of insane. What about these people? Do we know them? Do we not?"

    662110195K viewsView on X
  • Aug 22, 20262.9x their median

    A $1.50 haircut may sound like a small detail, but it can reveal a lot about the global economy. Wu Changqi (武常岐), Professor at Peking University's Guanghua School of Management, turns a haircut at PKU into a lesson on purchasing power parity during a PKU Masterclass. Speaking to American university students participating in the 2026 China Deep Dive program, Professor Wu explains why services tend to be cheaper in developing countries and how purchasing power affects the way we compare GDP across economies.

    471319052K viewsView on X
  • Aug 12, 20262.8x their median

    Just how many angles are there to learn about a city? Thousand-year-old imperial tomb? Desert agriculture for grapes and goji? Power plants of millions of solar panels? The ancient gateway to the west? Ningxia is all of those above and more... https://t.co/CUtl8d5WRT

    621030186K viewsView on X
  • Aug 18, 20262.5x their median

    If Chengdu 成都 had colors, what would they be? ❤️ For students from U.S. universities on PKU's 2026 China Deep Dive, the answer came in four colors — RED for the spirit of Sichuan, GREEN for Chengdu's softer side, GOLD for thousands of years of civilization, and BLUE for rivers, bridges, and nature. From spicy and numbing flavors to pandas, ancient art, and laid-back city life, this is Chengdu through their eyes. Which color feels most like Chengdu to you?

    62330117K viewsView on X
  • Aug 18, 20262.4x their median

    From vineyards in the Chinese desert to slow brewed tea in Sichuan, US students on PKU's 2026 China Deep Dive experience China one drink at a time. They taste wines from Ningxia 宁夏, discover unexpected flavors like coffee and honey fermented rice, try their hand at traditional tea making, and slow down with a cup of hot tea in Chengdu 成都. Two places, two very different Chinese drinking cultures, and plenty of surprises along the way.

    52670128K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#24solarterms#pekinguniversity#pku#pkucalendar#pkucampus

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 27 interactions against 680K followers, an engagement rate of 0.004%. Measured over 55 original posts, its engagement rate beats 22% of 3,809 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 6.1K times each, and 0.44% of those impressions turn into an interaction. That is about 0.902% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 02:00 UTC, and Tuesday is the busiest day of the week. Of the 55 posts sampled, 95% carry an image or video, 7% are part of a thread and 18% link out. The account's strongest tracked post pulled 134 interactions, about 5.0x its own typical post. Recurring topics include #24solarterms, #pekinguniversity, #pku.

What is Peking University's engagement rate on X?
Peking University (@PKU1898) has an engagement rate of 0.004%, based on the median interactions across 55 original posts from the last 30 days against 680,236 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.004%, Peking University sits above the 10th percentile of the 36,852 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @PKU1898 have real engagement?
Its engagement rate beats 22% of the tracked X accounts closest to it in follower count (3,809 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @PKU1898 post?
Most posts go out around 02:00 UTC, and Tuesday is its busiest day, at roughly 2 posts per day across the measured window.

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