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Palmer Luckey engagement report

@PalmerLuckey - 1.2M followers on X

Measured over 7 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Per follower
0.451%
of 1.2M followers
Per impression
0.898%
587K views on a typical post
Reach
50.3%
of its followers see a post
Typical post
5.3K
interactions (median)
Saved
0.018%
104 bookmarks on a typical post
Posting rate
1.47/day
active 63% of days
Peak time
01:00 UTC
Thursday

Early reading. We have captured 7 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 5.3K interactions against 1.2M followers, an engagement rate of 0.451%. Posts are seen about 587K times each, and 0.898% of those impressions turn into an interaction. That is about 49.9% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 01:00 UTC, and Thursday is the busiest day of the week. Of the 7 posts sampled, 71% carry an image or video, 14% are part of a thread and 14% link out. The account's strongest tracked post pulled 50K interactions, about 9.4x its own typical post. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 7 original posts from a 30-day window, last computed on August 31, 2026.

Where this sits in the catalog

At 0.451%, Palmer Luckey sits above the 75th percentile of the 37,214 accounts in this comparison. That places it in the top 25% band, which runs 0.436% to 2.10%.

p100.002%
p250.012%
p50 (median)0.081%
p750.436%
p902.10%
p99160.2%
Engagement rate as a share of followers, across the 37,214 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,785 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.436%
90th percentile2.10%
99th percentile160.2%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 01:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 01:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 01:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%51K
03:00 UTC-4%54K
04:00 UTC-6%44K
05:00 UTC-4%42K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%61K
09:00 UTC-3%71K
10:00 UTC-2%73K
11:00 UTC-3%80K
12:00 UTC-2%88K
13:00 UTC-2%96K
14:00 UTC-4%99K
15:00 UTC-2%103K
16:00 UTC-3%100K
17:00 UTC-2%92K
18:00 UTC-1%86K
19:00 UTC-2%81K
20:00 UTC-1%75K
21:00 UTC-1%67K
22:00 UTC-1%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%234K
Monday0%294K
Tuesday-3%288K
Wednesday-1%253K
Thursday-2%247K
Friday-3%256K
Saturday+3%230K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 6, 20269.4x their median

    We need a bit more shame. People used to avoid certain self-interested behaviors to avoid shame, private and public. Law and customs assumed this. Now, 38% of Stanford students claim to be disabled. 40% of young women (under 35) claim mental illness, and SSI disability payments have gone up 400% in a single generation. It isn't good for anyone, least of all people who are actually disabled, when everyone looks the other way as friends and family and peers con the system with a level of shamelessness no architect of our safety net ever imagined could be possible in America. When everyone is disabled, nobody is.

    43K4.4K1.9K4211.9M viewsView on X
  • Jul 20, 20265.5x their median

    Thunder. The New Era of Attack Aviation. https://t.co/cEGLBkwgRt

    25K2.4K92680911M viewsView on X
  • Oct 13, 20254.5x their median

    I will donate $100,000 to @hasanthehun's fundraising campaign for early prisoner release if he allows @iFixit to tear apart the collar his dog has been wearing on Twitch and verify it isn't a shock collar.

    22K8054531172.8M viewsView on X
  • Jun 13, 20264.0x their median

    When politicians say they want to seize/tax "wealth" but actually mean "shares in your own company that you yourself founded", the real point is making it impossible for anyone to actually control their own company for more than a decade. They won't let you stay, either.

    19K1.4K38669661K viewsView on X
  • Jun 3, 20243.3x their median

    The ModRetro Chromatic is the best way to play Game Boy® and Game Boy Color® games, my ultimate tribute to the most important handheld console of all time. @ModRetroHub @GameStop @Tetris_Official @KossHeadphones https://t.co/E6BWx5I490

    9.0K1.0K7.0K2848.1M viewsView on X
  • Jul 15, 20263.0x their median

    Everyone who thinks AI slop will ruin code efficiency/performance is going to be so surprised when everything is absurdly well-optimized John Carmack style machine code.

    15K651600161943K viewsView on X
  • Aug 12, 20262.2x their median

    Hello fellow founders, go to your investor's website and see if they still list you as a portfolio company. What you do with the information is up to you.

    11K226225461.2M viewsView on X
  • Jul 15, 20261.5x their median

    New test footage: first missile shot from YFQ-44A. YFQ-44A executed an end-to-end, beyond-line-of-sight strike against a simulated target. The test, executed out of @EdwardsAFB, represents an important step in turning CCA into an operational capability. https://t.co/70cRIs6uXJ

    7.0K7241451071.4M viewsView on X
  • Aug 1, 2026

    https://t.co/Zu5iv21FDC

    6.5K26926650241K viewsView on X
  • Aug 31, 2026

    https://t.co/PIPC5DNyWg

    5.2K8819612118K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 5.3K interactions against 1.2M followers, an engagement rate of 0.451%. Posts are seen about 587K times each, and 0.898% of those impressions turn into an interaction. That is about 49.9% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 01:00 UTC, and Thursday is the busiest day of the week. Of the 7 posts sampled, 71% carry an image or video, 14% are part of a thread and 14% link out. The account's strongest tracked post pulled 50K interactions, about 9.4x its own typical post. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Palmer Luckey's engagement rate on X?
Palmer Luckey (@PalmerLuckey) has an engagement rate of 0.451%, based on the median interactions across 7 original posts from the last 30 days against 1,176,169 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.451%, Palmer Luckey sits above the 75th percentile of the 37,214 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @PalmerLuckey have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @PalmerLuckey post?
Most posts go out around 01:00 UTC, and Thursday is its busiest day, at roughly 1.47 posts per day across the measured window.

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