The Presidency 🇿🇦 engagement report
@PresidencyZA - 2.6M followers on X
Measured over 185 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 27 interactions against 2.6M followers, an engagement rate of 0.001%. Measured over 185 original posts, its engagement rate beats 18% of 4,179 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 8.9K times each, and 0.304% of those impressions turn into an interaction. That is about 0.346% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 7.3 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 17:00 UTC, and Tuesday is the busiest day of the week. Of the 185 posts sampled, 83% carry an image or video and 24% link out. The account's strongest tracked post pulled 979 interactions, about 36x its own typical post. Recurring topics include #betterafricabetterworld, #sadcsouthafrica, #sadcsummit.
Measured over 185 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #betterafricabetterworld, #sadcsouthafrica, #sadcsummit.
Compared with accounts its own size
The Presidency 🇿🇦's engagement rate beats 18% of the tracked X accounts closest to it in follower count (4,179 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 27% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.001%, The Presidency 🇿🇦 sits below the 10th percentile of the 40,584 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.013%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.013% |
| 50th percentile | 0.082% |
| 75th percentile | 0.443% |
| 90th percentile | 2.07% |
| 99th percentile | 145.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 17:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 56K |
| 01:00 UTC | -2% | 57K |
| 02:00 UTC | -3% | 56K |
| 03:00 UTC | -4% | 59K |
| 04:00 UTC | -6% | 48K |
| 05:00 UTC | -4% | 47K |
| 06:00 UTC | -4% | 54K |
| 07:00 UTC | -4% | 58K |
| 08:00 UTC | -4% | 68K |
| 09:00 UTC | -4% | 78K |
| 10:00 UTC | -3% | 81K |
| 11:00 UTC | -3% | 88K |
| 12:00 UTC | -2% | 97K |
| 13:00 UTC | -2% | 106K |
| 14:00 UTC | -3% | 109K |
| 15:00 UTC | -2% | 112K |
| 16:00 UTC | -3% | 109K |
| 17:00 UTC | -3% | 102K |
| 18:00 UTC | -2% | 95K |
| 19:00 UTC | -2% | 89K |
| 20:00 UTC | -1% | 83K |
| 21:00 UTC | -1% | 74K |
| 22:00 UTC | -1% | 64K |
| 23:00 UTC | -1% | 57K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 250K |
| Monday | +1% | 320K |
| Tuesday | -3% | 340K |
| Wednesday | -4% | 295K |
| Thursday | -2% | 259K |
| Friday | -3% | 271K |
| Saturday | +3% | 244K |
Best tweets
- Aug 25, 202636x their median
President @CyrilRamaphosa says law enforcement authorities are following up on reports and evidence relating to violence against African foreign nationals, with those identified as having perpetrated or instigated such acts being pursued. The President says arrests and charges will follow against those responsible for violating the law, including in cases where violence has resulted in injury or death. The President was responding to questions in the National Assembly during Questions for Oral Reply. #RamaphosaQandA
- Sep 1, 202627x their median
President @CyrilRamaphosa signs the new Volkswagen Tengo at the Volkswagen Group Africa 75th Anniversary Gala Dinner at the Volkswagen Plant in Kariega, Nelson Mandela Bay, Eastern Cape. The Tengo joins the Polo and Polo Vivo on the Kariega production line, taking the plant to three models built in South Africa for local and export markets. #InvestSA #AWorkingNation
- Aug 31, 202625x their median
Volkswagen Group Africa unveils the new Volkswagen Tengo at its 75th Anniversary Gala Dinner at the Volkswagen Plant in Kariega, Nelson Mandela Bay, Eastern Cape. The Tengo will become the third model manufactured in Kariega, alongside the Polo and Polo Vivo, backed by a R4 billion investment. President @CyrilRamaphosa described it as a vote of confidence in South African workers, in the country's manufacturing capability and in South Africa as an investment destination. #InvestSA #AWorkingNation
- Aug 31, 202619x their median
President @CyrilRamaphosa arrives at the Volkswagen Group Africa plant in Kariega, Nelson Mandela Bay, Eastern Cape, for the Volkswagen Group Africa (VWGA) 75th Anniversary Gala Dinner, where he is received by the Acting Premier of the Eastern Cape, Ms Nonkqubela Pieters, the Chairperson and Managing Director of Volkswagen Group Africa, Ms Martina Biene, the CEO of Volkswagen Group, Mr Oliver Blume, and the Global CEO of Volkswagen Brand, Mr Thomas Schaefer. The celebration marks 75 years of Volkswagen in South Africa and the company's contribution to the country's automotive industry. #InvestSA #AWorkingNation
- Aug 20, 202618x their median
President @CyrilRamaphosa arrives for the launch of Phase 3 of the Government-Business Partnership. The launch brings Government and business together to advance the next phase of economic reforms, strengthen investment and accelerate growth and job creation. Phase 3 will build on the progress achieved through the Partnership, with a focus on scaling interventions across key sectors and driving reforms that support South Africa’s growth ambition of more than 3% and one million jobs by 2030.
- Aug 23, 202617x their median
President @CyrilRamaphosa has in terms of section 98 of the Constitution of the Republic of South Africa of 1996, appointed Minister Stella Ndabeni as Acting Minister of Health with effect from 24 August to 30 September 2026. https://t.co/fLPkTKT7QD
- Aug 16, 202616x their median
His Excellency President Advocate Duma Boko of the Republic of Botswana lays a wreath at the statue of President Oliver Reginald Tambo at OR Tambo Square eThekwini, KwaZulu-Natal, ahead of the 46th Ordinary Summit of SADC Heads of State and Government. The wreath-laying ceremony honours the legacy of Oliver Reginald Tambo and his contribution to national liberation and social justice. #SADCSummit #SADCSouthAfrica #BetterAfricaBetterWorld 🇿🇦 🇦🇴 🇧🇼 🇰🇲 🇨🇩 🇸🇿 🇱🇸 🇲🇬 🇲🇼 🇲🇺 🇲🇿 🇳🇦 🇸🇨 🇹🇿 🇿🇲 🇿🇼
- Aug 25, 202613x their median
Today’s Question Paper #RamaphosaQandA https://t.co/bcyokOHv7D
- Aug 17, 202613x their median
Her Excellency Dr Tshepo Motsepe, First Lady of the Republic of South Africa, hosts the SADC First Ladies’ Luncheon on the margins of the 46th Ordinary SADC Summit in Durban, KwaZulu-Natal. The luncheon brings together stakeholders from across the region to strengthen partnerships and advance shared efforts to improve the wellbeing of young children, with Early Childhood Development recognised as a foundation for human development, economic growth and social cohesion. #SADCSummit #SADCSouthAfrica #BetterAfricaBetterWorld 🇿🇦 🇦🇴 🇧🇼 🇰🇲 🇨🇩 🇸🇿 🇱🇸 🇲🇬 🇲🇼 🇲🇺 🇲🇿 🇳🇦 🇸🇨 🇹🇿 🇿🇲 🇿🇼
- Aug 17, 202612x their median
FAMILY PHOTO His Excellency President @CyrilRamaphosa joins Heads of State and Government and Heads of Delegation for a family photo ahead of the 46th Ordinary Summit Opening Ceremony in Durban, KwaZulu-Natal. The Summit brings together leaders from across Southern Africa to advance regional cooperation, integration and shared prosperity. #SADCSummit #SADCSouthAfrica #BetterAfricaBetterWorld 🇿🇦 🇦🇴 🇧🇼 🇰🇲 🇨🇩 🇸🇿 🇱🇸 🇲🇬 🇲🇼 🇲🇺 🇲🇿 🇳🇦 🇸🇨 🇹🇿 🇿🇲 🇿🇼
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 27 interactions against 2.6M followers, an engagement rate of 0.001%. Measured over 185 original posts, its engagement rate beats 18% of 4,179 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 8.9K times each, and 0.304% of those impressions turn into an interaction. That is about 0.346% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 7.3 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 17:00 UTC, and Tuesday is the busiest day of the week. Of the 185 posts sampled, 83% carry an image or video and 24% link out. The account's strongest tracked post pulled 979 interactions, about 36x its own typical post. Recurring topics include #betterafricabetterworld, #sadcsouthafrica, #sadcsummit.
- What is The Presidency 🇿🇦's engagement rate on X?
- The Presidency 🇿🇦 (@PresidencyZA) has an engagement rate of 0.001%, based on the median interactions across 185 original posts from the last 30 days against 2,567,259 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, The Presidency 🇿🇦 sits below the 10th percentile of the 40,584 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @PresidencyZA have real engagement?
- Its engagement rate beats 18% of the tracked X accounts closest to it in follower count (4,179 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @PresidencyZA post?
- Most posts go out around 17:00 UTC, and Tuesday is its busiest day, at roughly 7.33 posts per day across the measured window.