Prosperidad Social engagement report
@ProsperidadCol - 479K followers on X
Measured over 50 original posts from a 30-day window, last computed on August 28, 2026.
Engagement
A typical post picks up 20 interactions against 479K followers, an engagement rate of 0.004%. Measured over 50 original posts, its engagement rate beats 21% of 3,810 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.4K times each, and 0.38% of those impressions turn into an interaction. That is about 1.13% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 14:00 UTC, and Thursday is the busiest day of the week. Of the 50 posts sampled, 74% carry an image or video and 42% link out. The account's strongest tracked post pulled 334 interactions, about 17x its own typical post. Recurring topics include #rentaciudadana, #condignidadcumplimos, #somosnoticia.
Measured over 50 original posts from a 30-day window, last computed on August 28, 2026. Recurring tags: #rentaciudadana, #condignidadcumplimos, #somosnoticia.
Compared with accounts its own size
Prosperidad Social's engagement rate beats 21% of the tracked X accounts closest to it in follower count (3,810 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 28% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.004%, Prosperidad Social sits above the 10th percentile of the 36,960 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.435% |
| 90th percentile | 2.10% |
| 99th percentile | 159.8% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 51K |
| 03:00 UTC | -4% | 54K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 49K |
| 07:00 UTC | -5% | 53K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 73K |
| 11:00 UTC | -3% | 79K |
| 12:00 UTC | -2% | 87K |
| 13:00 UTC | -2% | 96K |
| 14:00 UTC | -4% | 99K |
| 15:00 UTC | -2% | 102K |
| 16:00 UTC | -3% | 99K |
| 17:00 UTC | -2% | 92K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -2% | 80K |
| 20:00 UTC | -1% | 75K |
| 21:00 UTC | -1% | 67K |
| 22:00 UTC | -2% | 58K |
| 23:00 UTC | -1% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 233K |
| Monday | 0% | 292K |
| Tuesday | -3% | 284K |
| Wednesday | -1% | 253K |
| Thursday | -2% | 246K |
| Friday | -3% | 255K |
| Saturday | +3% | 229K |
Best tweets
- Aug 12, 202617x their median
✍️ La directora de Prosperidad Social, @sandrasuarezp, posesionó hoy a las abogadas María Carolina Restrepo Cañavera (@carorestrepocan) y Jensy Johana Osorio Porras (@JensyOsorio) como nuevas directoras del @ICBFColombia y la @UnidadVictimas , respectivamente. Con estos nombramientos avanza la consolidación del equipo de gobierno del presidente @ABDELAESPRIELLA en el Sector de Inclusión Social y Reconciliación que encabeza @ProsperidadCol. ¡Bienvenidas!
- Aug 26, 202613x their median
Nuevo director del @CentroMemoriaH: D’Mar Córdoba (@dmarcordoba). Abogado constitucionalista nacido en Guaviare, analista político y docente universitario, fue posesionado hoy por la directora de @ProsperidadCol, Sandra Suárez (@sandrasuarezp) https://t.co/LuOp9H9erk
- Aug 19, 20268.8x their median
Hoy, desde Prosperidad Social, la directora @sandrasuarezp posesionó a Edgar Picón Prado (@PiconPrado) como subdirector de Programas y Proyectos para el Desarrollo Social, y a Esneyder Andrés Nazarith Vidal (@andresnazarit), como subdirector de Inclusión Productiva para la Paz. Avanzamos así en la consolidación del equipo de gobierno del presidente @ABDELAESPRIELLA que conducirá la implementación de las políticas sociales que lleven justicia y equidad a la población vulnerable de Colombia.
- Aug 13, 20268.4x their median
Con el liderazgo de la directora Sandra Suárez (@sandrasuarezp), @ProsperidadCol avanza en el fortalecimiento del Sector de Inclusión Social y Reconciliación. 🇨🇴 Hoy, María Carolina Restrepo Cañavera (@carorestrepocan) asumió la dirección del @ICBFColombia y Jensy Johana Osorio Porras (@JensyOsorio) la de @UnidadVictimas, dos instituciones fundamentales para el bienestar y la protección de los colombianos más vulnerables. “Tenemos una gran responsabilidad de liderazgo en estas instituciones. Me complace inmensamente tener estas coequiperas para trabajar por los colombianos y por el bienestar social de nuestros compatriotas”, destacó Suárez.
- Aug 15, 20266.9x their median
🇨🇴"Tenemos la tarea inmensa de actuar con diligencia, transparencia y mucho sentido social". En su mensaje a la ciudadanía, la directora de Prosperidad Social, @sandrasuarezp , designada por el presidente @ABDELAESPRIELLA, resalta su propósito de escuchar en los territorios, reconociendo sus necesidades y trabajando para que muchas personas mejoren sus condiciones de vida.
- Aug 15, 20266.6x their median
Desde @ProsperidadCol, esta semana nos sumamos a la consolidación del equipo de gobierno del presidente Abelardo De La Espriella, @ABDELAESPRIELLA, con las posesiones de María Carolina Restrepo Cañavera, @carorestrepocan, como directora del @ICBFColombia, y Jensy Johana Osorio Porras, @JensyOsorio, como directora de @UnidadVictimas. Con estos nombramientos, el Sector de Inclusión Social y Reconciliación fortalece su equipo para seguir articulando esfuerzos y avanzar en acciones que garanticen mayor protección y bienestar para la niñez, las familias y las víctimas en todo el país. ▶️ Conoce en nuestro video los detalles de estos nombramientos.
- Aug 21, 20266.1x their median
📢 ¡Atención beneficiarios de #RentaCiudadana y #CompensaciónIVA! "Sé que hay miles de familias pendientes del próximo pago. Familias que necesitan saber cuándo llegará ese dinero y si podrán seguir contando con él. Comparto esa preocupación y por eso quiero hablarles con total transparencia". Nuestra directora, @sandrasuarezp, explica qué ocurre con la cuarta transferencia y las medidas que tuvo que tomar la entidad.
- Aug 13, 20265.7x their median
🇨🇴 La nueva directora general del Departamento Administrativo para la Prosperidad Social, @sandrasuarezp, saluda a las y los colombianos y reafirma su compromiso de trabajar por las familias más vulnerables, la inclusión y la garantía de derechos en el país. 🤝 📹 Escucha y comparte su mensaje a la ciudadanía:
- Aug 11, 20265.1x their median
¡Bienvenida, directora @sandrasuarezp! Con su liderazgo, desde @ProsperidadCol seguiremos trabajando para superar la pobreza, fortalecer la inclusión social y productiva y mejorar las condiciones de vida de la población vulnerable del país. https://t.co/HVoJSsNBe8
- Aug 20, 20264.1x their median
Con los nombramientos de Edgar Picón Prado (@PiconPrado), como subdirector de Programas y Proyectos para el Desarrollo Social, y Esneyder Andrés Nazarith Vidal (@andresnazarit), como subdirector de Inclusión Productiva para la Paz, @ProsperidadCol fortalece su equipo para trabajar por las comunidades más vulnerables.
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 20 interactions against 479K followers, an engagement rate of 0.004%. Measured over 50 original posts, its engagement rate beats 21% of 3,810 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.4K times each, and 0.38% of those impressions turn into an interaction. That is about 1.13% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 14:00 UTC, and Thursday is the busiest day of the week. Of the 50 posts sampled, 74% carry an image or video and 42% link out. The account's strongest tracked post pulled 334 interactions, about 17x its own typical post. Recurring topics include #rentaciudadana, #condignidadcumplimos, #somosnoticia.
- What is Prosperidad Social's engagement rate on X?
- Prosperidad Social (@ProsperidadCol) has an engagement rate of 0.004%, based on the median interactions across 50 original posts from the last 30 days against 478,762 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.004%, Prosperidad Social sits above the 10th percentile of the 36,960 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @ProsperidadCol have real engagement?
- Its engagement rate beats 21% of the tracked X accounts closest to it in follower count (3,810 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @ProsperidadCol post?
- Most posts go out around 14:00 UTC, and Thursday is its busiest day, at roughly 1.83 posts per day across the measured window.