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Rita Ora engagement report

@RitaOra - 5.4M followers on X

Measured over 6 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Per follower
0.022%
of 5.4M followers
Per impression
0.842%
140K views on a typical post
Reach
2.61%
of its followers see a post
Typical post
1.2K
interactions (median)
Saved
0.037%
52 bookmarks on a typical post
Posting rate
0.27/day
active 20% of days
Peak time
00:00 UTC
Tuesday

Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 1.2K interactions against 5.4M followers, an engagement rate of 0.022%. Posts are seen about 140K times each, and 0.842% of those impressions turn into an interaction. That is about 2.61% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.27 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 00:00 UTC, and Tuesday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 36K interactions, about 34x its own typical post. Recurring topics include #howwedoparty, #ora, #rip. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 6 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #howwedoparty, #ora, #rip.

Where this sits in the catalog

At 0.022%, Rita Ora sits above the 25th percentile of the 36,134 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.431%
p902.11%
p99161.6%
Engagement rate as a share of followers, across the 36,134 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,713 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.431%
90th percentile2.11%
99th percentile161.6%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-4%49K
03:00 UTC-4%53K
04:00 UTC-6%42K
05:00 UTC-4%41K
06:00 UTC-4%47K
07:00 UTC-5%51K
08:00 UTC-4%60K
09:00 UTC-3%68K
10:00 UTC-2%71K
11:00 UTC-3%77K
12:00 UTC-2%85K
13:00 UTC-2%93K
14:00 UTC-3%96K
15:00 UTC-2%99K
16:00 UTC-3%96K
17:00 UTC-2%89K
18:00 UTC-2%83K
19:00 UTC-2%79K
20:00 UTC-1%73K
21:00 UTC-1%65K
22:00 UTC-1%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%228K
Monday0%281K
Tuesday-2%270K
Wednesday-1%249K
Thursday-2%242K
Friday-3%250K
Saturday+3%225K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Apr 7, 202634x their median

    What happens when you put Meryl Streep and Anna Wintour—the two Mirandas, as it were—in a room together? A wide-ranging conversation about fashion, family, friendship, and yes, the forthcoming sequel to “The Devil Wears Prada.” “In terms of Miranda, and coming back to that character 20 years later, I did think honestly about Anna, and tried to imagine what it was like to carry her responsibility and to be as interested in the world and curious as she must have to be,” Streep tells Greta Gerwig in Vogue’s May 2026 cover story. And what did Wintour do when she heard the rumours that “The Devil Wears Prada 2” was happening? She called Streep, of course. “I knew she would tell me if it was going to be all right,” Wintour says. “I trusted her implicitly.” Read the full story at the link below: https://t.co/quxBRjBt6t

    27K7.0K3998771.3M viewsView on X
  • Aug 18, 20263.9x their median

    best show of the summer 🇵🇱❤️ https://t.co/q6RWx4OPqD

    4.3K2414725239K viewsView on X
  • Aug 14, 20263.3x their median

    summertime isn’t over yet https://t.co/goCouqUEsi

    3.6K1451015140K viewsView on X
  • Jun 18, 20262.5x their median

    ♥️🌹 https://t.co/wqyDdIChED

    2.6K237401778K viewsView on X
  • Jul 15, 20261.7x their median

    What an honor it has been to stand beside the magnificent @RitaOra as two queens from worlds that remind us that true royalty is never about standing above one another… it’s about lifting one another higher. Your beauty, your talent, your fearless spirit, and your light make you every bit the queen you portray. I would gladly share a crown with you forevermore. It has been such a joy creating this magic together. Long reign the QUEENS👑👑 @Disney #Descendants

    1.7K24640954K viewsView on X
  • Jun 12, 20261.6x their median

    Well folks…we making an album. https://t.co/WtsydUZn6l

    1.7K161751765K viewsView on X
  • Apr 15, 2026

    L’Officiel Argentina x https://t.co/jcinGEiCf8

    1.6K112351756K viewsView on X
  • May 14, 2026

    London 🇬🇧 🥹 family. food. memories. Health. music. ✨💫 https://t.co/YIPm2xFAAS

    1.5K95452101K viewsView on X
  • Apr 8, 2026

    A little bit of this, a little bit of that 🌞 https://t.co/psLHuM2hrG

    1.4K579639831K viewsView on X
  • Jun 26, 2026

    Down the rabbit hole they go 🌹🐇✨ Descendants: #WickedWonderland premieres July 16 on Disney Channel, next day on Disney+. https://t.co/hjejDiz4EJ

    1.1K2752050203K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#howwedoparty#ora#rip#ritaora#shineyalight

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1.2K interactions against 5.4M followers, an engagement rate of 0.022%. Posts are seen about 140K times each, and 0.842% of those impressions turn into an interaction. That is about 2.61% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.27 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 00:00 UTC, and Tuesday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 36K interactions, about 34x its own typical post. Recurring topics include #howwedoparty, #ora, #rip. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Rita Ora's engagement rate on X?
Rita Ora (@RitaOra) has an engagement rate of 0.022%, based on the median interactions across 6 original posts from the last 30 days against 5,374,112 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.022%, Rita Ora sits above the 25th percentile of the 36,134 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @RitaOra have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @RitaOra post?
Most posts go out around 00:00 UTC, and Tuesday is its busiest day, at roughly 0.27 posts per day across the measured window.

Keep going

Rita Ora (@RitaOra) Engagement Rate - 0.022% | PlayerSells