Back to @RockstarGames's profile

Rockstar Games engagement report

@RockstarGames - 24M followers on X

Measured over 11 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.022%
of 24M followers
Per impression
0.264%
1.9M views on a typical post
Reach
8.23%
of its followers see a post
Typical post
5.1K
interactions (median)
Saved
0.01%
188 bookmarks on a typical post
Posting rate
0.77/day
active 40% of days
Peak time
14:00 UTC
Friday

A typical post picks up 5.1K interactions against 24M followers, an engagement rate of 0.022%. Measured over 11 original posts, its engagement rate beats 59% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 1.9M times each, and 0.264% of those impressions turn into an interaction. That is about 8.22% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.77 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 14:00 UTC, and Friday is the busiest day of the week. Of the 11 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 744K interactions, about 146x its own typical post.

Measured over 11 original posts from a 30-day window, last computed on August 31, 2026.

Compared with accounts its own size

Rockstar Games's engagement rate beats 59% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 24% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.022%, Rockstar Games sits above the 25th percentile of the 36,654 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jun 18, 2026146x their median

    Pre-orders for Grand Theft Auto VI will officially begin on June 25 on digital storefronts and at other select retailers. Check out the official cover art, also available as downloadable artwork at https://t.co/XPwC8URCQ4 https://t.co/pRVXk4eyDQ

    593K105K20K25K86M viewsView on X
  • Jun 24, 202647x their median

    Pre-orders for Grand Theft Auto VI begin at midnight local time on June 25. Learn more about the Ultimate Edition and pre-order bonuses at https://t.co/XPwC8URCQ4. https://t.co/DKe11NcRwb

    199K27K8.7K4.7K32M viewsView on X
  • Jun 25, 202626x their median

    Grand Theft Auto VI is now available to pre-order. All pre-orders will get the Vintage Vice City Pack, a collection of items that flash back to when the neon burned brightest. Pre-order now: https://t.co/ENWCnl0nrl https://t.co/vCf3QbRVpg

    115K11K6.3K1.3K13M viewsView on X
  • Jun 25, 202622x their median

    The Grand Theft Auto VI: Ultimate Edition amplifies the deepest and most immersive GTA experience yet with an exclusive collection of premium vehicles, weapons, apparel, and action threaded across all aspects of Jason and Lucia’s story. Pre-order now: https://t.co/7gUj6s6uhi https://t.co/JIPzW31FDr

    93K7.8K8.0K8068.3M viewsView on X
  • Jun 17, 20269.8x their median

    Get ready for the next big score in GTA Online. Prepare to raid the halls of Los Santos’ most prestigious art gallery in The Kortz Center Heist, this summer’s new update coming in July: https://t.co/YUsG9MBIAA https://t.co/plXuOGvbOO

    44K3.3K1.7K7258.8M viewsView on X
  • May 12, 20265.1x their median

    Saddle up and ride out in Red Dead Online Races, galloping to 4X RDO$, Gold and XP. Place Top 3 in any Race to earn some extra shine with the Ruby Buckle: https://t.co/DpQzj9DTO1 https://t.co/iSKNBGk3dI

    17K6557.8K1.3K7.6M viewsView on X
  • Jul 9, 20264.1x their median

    Scope out Los Santos’ premier cultural space and pocket prized artworks in The Kortz Center Heist, coming to GTA Online on July 14. Link up with the mysterious Mr. Faber and his chief fixer Raf De Angelis to take on a blockbuster new score: https://t.co/9UTewVyfIS https://t.co/rHISnmeAub

    18K1.8K1.2K2822.7M viewsView on X
  • Jul 14, 20263.6x their median

    Break into the art world by knocking over high society's cultural epicenter and making off with lucrative treasures from its latest exhibition in GTA Online: The Kortz Center Heist. Play now: https://t.co/QQvcBYsCm1 https://t.co/2yM27hsRbJ

    14K1.3K3.1K2242.5M viewsView on X
  • May 19, 20263.1x their median

    Look the part of an intrepid photographer capturing flora and fauna in this Red Dead Online Community-Inspired Outfit. Get all the pieces for free from the Wheeler, Rawson & Co. Catalogue: https://t.co/DpQzj9DTO1 https://t.co/wLkVBiKSm4

    11K4075.0K5194.0M viewsView on X
  • May 15, 20262.9x their median

    Compete on the most creative tracks built by players in the GTA Online Community Race Series and take part in the kinds of thrills and spills that deserve 2X GTA$ and RP: https://t.co/FTU2IVtdgU https://t.co/3m0jypKl38

    8.9K3905.6K7034.8M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Buy or sell X accounts - escrow-protected

PlayerSells is an escrow marketplace for X accounts. Every deal is protected, with no middleman risk.

Reading these numbers

A typical post picks up 5.1K interactions against 24M followers, an engagement rate of 0.022%. Measured over 11 original posts, its engagement rate beats 59% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 1.9M times each, and 0.264% of those impressions turn into an interaction. That is about 8.22% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.77 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 14:00 UTC, and Friday is the busiest day of the week. Of the 11 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 744K interactions, about 146x its own typical post.

What is Rockstar Games's engagement rate on X?
Rockstar Games (@RockstarGames) has an engagement rate of 0.022%, based on the median interactions across 11 original posts from the last 30 days against 23,561,036 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.022%, Rockstar Games sits above the 25th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @RockstarGames have real engagement?
Its engagement rate beats 59% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @RockstarGames post?
Most posts go out around 14:00 UTC, and Friday is its busiest day, at roughly 0.77 posts per day across the measured window.

Keep going