SENA engagement report
@SENAComunica - 757K followers on X
Measured over 107 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 8 interactions against 757K followers, an engagement rate of 0.001%. Measured over 107 original posts, its engagement rate beats 10% of 3,758 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.3K times each, and 0.341% of those impressions turn into an interaction. That is about 0.309% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.8 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 21:00 UTC, and Friday is the busiest day of the week. Of the 107 posts sampled, 94% carry an image or video and 44% link out. The account's strongest tracked post pulled 188 interactions, about 24x its own typical post. Recurring topics include #senara, #estudiaenelsena, #senaesempleo.
Measured over 107 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #senara, #estudiaenelsena, #senaesempleo.
Compared with accounts its own size
SENA's engagement rate beats 10% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 26% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.001%, SENA sits below the 10th percentile of the 36,654 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.433% |
| 90th percentile | 2.10% |
| 99th percentile | 160.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 21:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 101K |
| 16:00 UTC | -3% | 98K |
| 17:00 UTC | -2% | 91K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -1% | 80K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -1% | 57K |
| 23:00 UTC | -2% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 231K |
| Monday | 0% | 288K |
| Tuesday | -2% | 278K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 245K |
| Friday | -3% | 253K |
| Saturday | +3% | 227K |
Best tweets
- Aug 19, 202624x their median
Damos la bienvenida al SENA a nuestro nuevo Director General, Ricardo Torres Castro (@ricardoopco). Su trabajo será fundamental para la consolidación del sector Trabajo y al fortalecimiento de la formación, el empleo y el emprendimiento en cada rincón de Colombia. 🇨🇴 https://t.co/wrkzl9sjAz
- Aug 27, 202618x their median
.@MinHacienda y el SENA redireccionan recursos para atender a las comunidades afectadas por el terremoto. Esto permitirá fortalecer la atención a los damnificados, garantizar la continuidad de la formación y avanzar en la recuperación de la infraestructura de la Entidad. https://t.co/Fgy63DTJ2L
- Aug 20, 202613x their median
Hoy le dimos la bienvenida al director general del SENA, Fray Ricardo Torres Castro, quien conversó con los funcionarios de la Dirección General en Bogotá sobre los retos y el trabajo que vienen para la entidad, y compartió un mensaje de solidaridad con las personas afectadas por el terremoto ocurrido el pasado 10 de agosto. @ricardoopco
- Aug 22, 202610x their median
#Tunja fue el punto de partida. El director general del SENA, Fray Ricardo Torres, inició en la capital boyacense su recorrido nacional de seguimiento a las obras de infraestructura de la Entidad. Junto a la directora regional Lilia Yaneth Granados y el alcalde Rafael Acevedo, visitó la construcción de la nueva sede del SENA en Curubal–Manzanares, un proyecto que fortalecerá la formación y las oportunidades para los boyacenses. @AlcaldiaTunja
- Aug 28, 202610x their median
¡Cuando se escucha de verdad, también se transforma!💚 Hoy nuestro director general, Fray Ricardo Torres, se sentó con los aprendices, escuchó sus historias, respondió sus preguntas y, sobre todo, compartió con ellos sin filtros ni distancias. El SENA se transforma cuando caminamos juntos. 🤲🏻 #AgendaSENA
- Aug 29, 20268.9x their median
#AgendaSENA | El director general del SENA, Fray Ricardo Torres, se reunió con Carlos Enrique Cavelier, presidente y coordinador de Sueños de @AlqueriaOficial, para seguir sumando esfuerzos en el fortalecimiento de los sectores productivos a partir de la formación, el conocimiento y la tecnificación del campo. Cada alianza que construimos abre una puerta, transforma y acerca a más colombianos al futuro que sueñan. 🤝✨
- Aug 28, 20265.5x their median
Cuarta Convocatoria Presencial y a Distancia 2026 https://t.co/bSARvfgWZ5
- Aug 19, 20265.3x their median
SENA TV Episodio 164 https://t.co/YvwccJn8fk
- Aug 28, 20264.5x their median
#AgendaSENA | El director general del SENA, Fray Ricardo Torres, se reunió con el rector de Uniandina, José Leonardo Valencia Molano, para articular una hoja de ruta que permita fortalecer la formación, el conocimiento y las oportunidades para los aprendices. Seguimos construyendo alianzas que fortalecen la educación y abren nuevas oportunidades para Colombia. 🤝
- Aug 26, 20264.4x their median
SENA TV Episodio 165 https://t.co/O73npn8o6h
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 8 interactions against 757K followers, an engagement rate of 0.001%. Measured over 107 original posts, its engagement rate beats 10% of 3,758 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.3K times each, and 0.341% of those impressions turn into an interaction. That is about 0.309% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.8 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 21:00 UTC, and Friday is the busiest day of the week. Of the 107 posts sampled, 94% carry an image or video and 44% link out. The account's strongest tracked post pulled 188 interactions, about 24x its own typical post. Recurring topics include #senara, #estudiaenelsena, #senaesempleo.
- What is SENA's engagement rate on X?
- SENA (@SENAComunica) has an engagement rate of 0.001%, based on the median interactions across 107 original posts from the last 30 days against 757,450 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, SENA sits below the 10th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @SENAComunica have real engagement?
- Its engagement rate beats 10% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @SENAComunica post?
- Most posts go out around 21:00 UTC, and Friday is its busiest day, at roughly 3.8 posts per day across the measured window.