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SEP México engagement report

@SEP_mx - 1.3M followers on X

Measured over 87 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Bottom quarter for its size
Per follower
0.002%
of 1.3M followers
Per impression
0.544%
5.3K views on a typical post
Reach
0.41%
of its followers see a post
Typical post
29
interactions (median)
Saved
0.019%
1 bookmarks on a typical post
Posting rate
5.4/day
active 47% of days
Peak time
00:00 UTC
Wednesday

A typical post picks up 29 interactions against 1.3M followers, an engagement rate of 0.002%. Measured over 87 original posts, its engagement rate beats 18% of 3,809 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.3K times each, and 0.544% of those impressions turn into an interaction. That is about 0.413% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.4 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 00:00 UTC, and Wednesday is the busiest day of the week. Of the 87 posts sampled, 90% carry an image or video and 38% link out. The account's strongest tracked post pulled 1.0K interactions, about 35x its own typical post. Recurring topics include #2informedegobierno, #mañaneradelpueblo, #envivo.

Measured over 87 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #2informedegobierno, #mañaneradelpueblo, #envivo.

Compared with accounts its own size

SEP México's engagement rate beats 18% of the tracked X accounts closest to it in follower count (3,809 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 35% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.002%, SEP México sits above the 10th percentile of the 36,960 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.435%
p902.10%
p99159.8%
Engagement rate as a share of followers, across the 36,960 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,518 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.435%
90th percentile2.10%
99th percentile159.8%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%51K
03:00 UTC-4%54K
04:00 UTC-6%44K
05:00 UTC-4%42K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%73K
11:00 UTC-3%79K
12:00 UTC-2%87K
13:00 UTC-2%96K
14:00 UTC-4%99K
15:00 UTC-2%102K
16:00 UTC-3%99K
17:00 UTC-2%92K
18:00 UTC-1%85K
19:00 UTC-2%80K
20:00 UTC-1%75K
21:00 UTC-1%67K
22:00 UTC-2%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%233K
Monday0%292K
Tuesday-3%284K
Wednesday-1%253K
Thursday-2%246K
Friday-3%255K
Saturday+3%229K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 15, 202635x their median

    🔔 Publicamos el #CalendarioEscolar 2026-2027 para Educación Preescolar, Primaria y Secundaria, vigente para las escuelas públicas y particulares incorporadas al Sistema Educativo Nacional. 📆🏫 El próximo ciclo escolar iniciará el 31 de agosto de 2026 y concluirá el 9 de julio de 2027. 🎒

    6313215111148K viewsView on X
  • Aug 23, 20265.4x their median

    #SEPReconoce a Elías Israel Rojo, estudiante de Ingeniería en Sistemas Computacionales del Instituto Tecnológico de Culiacán, por obtener la Medalla de Bronce a nivel nacional en la Olimpiada Mexicana Universitaria de Matemáticas. ¡Muchas felicidades por este importante logro! 🥉👏

    11437418.2K viewsView on X
  • Aug 20, 20264.4x their median

    El diseño de las plataformas digitales no es neutral: está pensado para captar nuestra atención y retenernos en las pantallas. 📱⏰ Por eso, como parte de la iniciativa de nuestra presidenta @Claudiashein, en el Foro Regional Noreste continuamos con el debate sobre el impacto de la tecnología en el bienestar, el desarrollo cognitivo y las relaciones de niñas, niños, adolescentes y jóvenes. 💬Analizamos riesgos críticos como el ciberacoso, la violencia digital y el acceso a contenidos inapropiados. Afrontar esta realidad nos corresponde a tadas y todos: familias, escuelas, autoridades y las propias empresas tecnológicas. Nuestro objetivo es claro: construir una ciudadanía digital consciente. Logremos que la tecnología vuelva a ser una herramienta de aprendizaje y conexión, y no un mecanismo que controle nuestras vidas.

    48324445.9K viewsView on X
  • Aug 23, 20263.3x their median

    #SEPInforma🗞️ | ¡Rumbo al Ciclo Escolar 2026-2027! 🎒📚 Nuestro titular, @mario_delgado, anunció el inicio de una consulta histórica donde 1.2 millones de docentes definirán las nuevas reglas de ingreso y ascenso laboral tras la desaparición de USICAMM, además de la regulación de celulares en los salones. 🇲🇽📚 Así mismo, se informó que para el próximo 7 de septiembre estará lista la Jornada de Concientización sobre el Abuso Sexual y Maltrato Infantil para dar inicio en todas las escuelas de Educación Básica. ¡Las escuelas son el corazón de nuestras comunidades! 💡✨ 🔗 Conoce más: https://t.co/xmT3Oaj2aN

    602210314K viewsView on X
  • Aug 22, 20262.6x their median

    #SEPInforma🗞️ | El secretario @mario_delgado comunicó a las autoridades educativas de las entidades del país las disposiciones que deberán implementarse antes del inicio del ciclo escolar 2026-2027, con el propósito de garantizar un regreso a clases seguro y libre de violencia. 🏫🛡️ Estas acciones buscan fortalecer una convivencia escolar basada en el respeto a los derechos humanos, la dignidad, la igualdad y la integridad de todas y todos los integrantes de la comunidad educativa. Conoce más: https://t.co/pLVJrhGgI3

    47235122K viewsView on X
  • Aug 28, 20262.2x their median

    ¡Vamos por 400 mil nuevos lugares en el Bachillerato Nacional! La inversión del Gobierno de México permitirá ampliar la capacidad educativa con 485 construcciones y ampliaciones que generarán más de 156 mil espacios. También fortalecemos el bachillerato con nuevos turnos en planteles de alta demanda, opciones sabatinas con tutorías y modalidades como Prepa en Línea, Conafe y Margarita Maza. #HonestidadYResultados

    4319126.8K viewsView on X
  • Aug 26, 20262.0x their median

    #2InformeDeGobierno | En México, las becas acompañan a millones de estudiantes de escuelas públicas para que puedan continuar y concluir sus estudios. 💵📚 Con las Becas para el Bienestar, el gobierno de la presidenta @Claudiashein avanza hacia una educación con justicia social, desde la primaria hasta la universidad. 🎓🏫 #HonestidadYResultados

    3219714.9K viewsView on X
  • Aug 28, 20261.9x their median

    📚🇲🇽 En el Gobierno de México trabajamos para que todas y todos puedan continuar sus estudios con materiales que reconozcan su identidad y cultura. Por ello, traducimos 180 títulos de los Libros de Texto Gratuitos a 20 lenguas indígenas, fortaleciendo el aprendizaje en Educación Básica y la preservación de nuestras lenguas, culturas y saberes originarios. #2InformeDeGobierno #HonestidadYResultados

    3915008.4K viewsView on X
  • Aug 25, 20261.9x their median

    Queremos que las nuevas generaciones descubran y hagan suyos esos juegos tradicionales que tantos buenos recuerdos nos dejaron. 🪁🪀 Que nuestras escuelas vuelvan a llenarse de movimiento, risas y convivencia. 🫶🏼 Dejemos un ratito las pantallas y salgamos a jugar. Desde preescolar hasta la universidad, ¡todas y todos entramos a la reta! 🤭 #MenosPantallaMásJuego

    3615306.4K viewsView on X
  • Aug 28, 20261.8x their median

    #2InformeDeGobierno | La educación es un derecho y los resultados se reflejan en las aulas. 📚 Este año, el gobierno de la presidenta @Claudiashein concluyó la construcción de 401 preparatorias, 25 planteles de la Universidad “Benito Juárez” y 13 de la Universidad Nacional “Rosario Castellanos”, y la modernización 73 mil escuelas. #HonestidadYResultados 🇲🇽

    2919212.8K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#2informedegobierno#mañaneradelpueblo#envivo#honestidadyresultados#sepinforma

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 29 interactions against 1.3M followers, an engagement rate of 0.002%. Measured over 87 original posts, its engagement rate beats 18% of 3,809 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.3K times each, and 0.544% of those impressions turn into an interaction. That is about 0.413% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.4 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 00:00 UTC, and Wednesday is the busiest day of the week. Of the 87 posts sampled, 90% carry an image or video and 38% link out. The account's strongest tracked post pulled 1.0K interactions, about 35x its own typical post. Recurring topics include #2informedegobierno, #mañaneradelpueblo, #envivo.

What is SEP México's engagement rate on X?
SEP México (@SEP_mx) has an engagement rate of 0.002%, based on the median interactions across 87 original posts from the last 30 days against 1,291,350 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.002%, SEP México sits above the 10th percentile of the 36,960 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @SEP_mx have real engagement?
Its engagement rate beats 18% of the tracked X accounts closest to it in follower count (3,809 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @SEP_mx post?
Most posts go out around 00:00 UTC, and Wednesday is its busiest day, at roughly 5.4 posts per day across the measured window.

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